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Vice President Visual Merchandising Jobs (NOW HIRING)

VP - Sales & Merchandising

Middletown, PA · On-site

$180K - $200K/yr

As the Vice President, Sales & Merchandising, East Coast, you will serve as the senior business leader for Grocery Outlet's East Coast region, responsible for driving sales, merchandising ...

... true Visual Merchandising discipline. Reporting to the VP of E-Commerce, the Director will partner closely with the broader E-Commerce, Reporting, and Inventory/Supply Chain teams to drive site ...

... true Visual Merchandising discipline. Reporting to the VP of E-Commerce, the Director will partner closely with the broader E-Commerce, Reporting, and Inventory/Supply Chain teams to drive site ...

... true Visual Merchandising discipline. Reporting to the VP of E-Commerce, the Director will partner closely with the broader E-Commerce, Reporting, and Inventory/Supply Chain teams to drive site ...

Regional VP Retail, South

Miami, FL · On-site

$180 - $280/hr

TheRegional VP Retail will understand and integrate the retail needs in a productive manner. They ... Partner with Regional Retail Merchandising and Visual Merchandising teams to foster alignment ...

New

The Vice President, Showrooms-Blue Nile is the senior operational leader accountable for the ... Maintain high standards for store appearance, visual merchandising, and operational procedures.

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Vice President Visual Merchandising information

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$43.5K

$157.5K

$277.5K

How much do vice president visual merchandising jobs pay per year?

As of Aug 9, 2026, the average yearly pay for vice president visual merchandising in the United States is $157,532.00, according to ZipRecruiter salary data. Most workers in this role earn between $115,000.00 and $190,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a vice president visual merchandising?

To thrive as a Vice President Visual Merchandising, you need extensive experience in retail merchandising, a strong portfolio of creative visual strategies, and a bachelor's or master's degree in design, marketing, or a related field. Familiarity with planogram software, retail analytics platforms, and design tools such as Adobe Creative Suite is highly valuable. Strong leadership, strategic thinking, and effective cross-functional communication are essential soft skills to stand out in this role. These capabilities are crucial for creating compelling in-store experiences, leading large teams, and driving sales through impactful visual storytelling.

What is a vice president visual merchandising?

A Vice President of Visual Merchandising is responsible for developing and executing the overall visual presentation strategy of a brand or retailer. They oversee store layouts, product displays, and seasonal merchandising plans to enhance customer experience and drive sales. This role involves collaboration with design, marketing, and retail teams to ensure brand consistency across all locations. Additionally, they analyze consumer trends and sales data to optimize merchandising strategies. Effective leadership and a strong creative vision are crucial for success in this role.

What are some typical challenges faced by a vice president visual merchandising, and how can these be addressed?

A Vice President of Visual Merchandising often faces challenges such as balancing brand consistency across multiple locations, adapting to rapid shifts in retail trends, and coordinating between merchandising, marketing, and store operations teams. Success in this role requires agility in responding to changing consumer preferences, strong project management skills, and the ability to lead and inspire creative teams under tight deadlines. Building strong relationships with other department heads and staying informed on industry innovations can help address these challenges. Embracing data-driven decision-making and fostering collaboration often leads to more cohesive and impactful visual merchandising strategies.

What cities are hiring for Vice President Visual Merchandising jobs? Cities with the most Vice President Visual Merchandising job openings:
What are the most commonly searched types of Visual Merchandising jobs? The most popular types of Visual Merchandising jobs are:
What states have the most Vice President Visual Merchandising jobs? States with the most job openings for Vice President Visual Merchandising jobs include:
What job categories do people searching Vice President Visual Merchandising jobs look for? The top searched job categories for Vice President Visual Merchandising jobs are:
Infographic showing various Vice President Visual Merchandising job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 67% Full Time, 27% Part Time, 1% Temporary, 3% Contract, and 1% Nights. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $157,532 per year, or $75.7 per hour.

VP, Integrated Marketing

Build-A-Bear Workshop

Saint Louis, MO • On-site

Full-time

Re-posted 21 days ago


Build-A-Bear Workshop rating

5.1

Company rating: 5.1 out of 10

Based on 157 frontline employees who took The Breakroom Quiz

586th of 731 rated retailers


Job description

The VP, Integrated Marketing is a visionary, data-driven leader responsible for shaping and executing a unified marketing strategy that elevates brand relevance, drives customer engagement, and accelerates revenue growth across all retail channels. This leader brings together brand, digital, content, retail, and performance marketing into one cohesive engine-ensuring every campaign, message, and experience is connected, consistent, and impactful.
The VP, Integrated Marketing is a bold, collaborative marketing executive who thrives in fast-paced retail environments, loves building high-performing teams, and knows how to translate brand storytelling into measurable business results.
Responsibilities:
  • Develop and lead a holistic, omnichannel marketing strategy that aligns brand, retail, digital, loyalty, and performance marketing into one unified plan.
  • Define long-term brand positioning, customer segmentation, and growth priorities.
  • Build and mentor a high-performing team.
  • Oversee brand identity, messaging frameworks, and creative direction to ensure consistency across all touchpoints.
  • Lead seasonal and evergreen campaign development, ensuring storytelling is compelling, differentiated, and culturally relevant.
  • Champion customer-centric thinking and elevate the brand experience across stores, digital platforms, and community channels.
  • Drive integrated marketing plans that support store traffic, conversion, loyalty, and new customer acquisition.
  • Oversee media strategy and investment across paid, owned, and earned channels to maximize ROI.
  • Use data, insights, and testing to refine messaging, targeting, and channel mix.
  • Own marketing KPIs including brand health, customer acquisition, retention, traffic, conversion, and campaign performance.
  • Lead integrated planning processes to ensure alignment across teams and seamless execution.
  • Communicate marketing strategy, performance, and insights to senior leadership and key stakeholders.

Required Qualifications:
  • Bachelor's Degree
  • 10 years of progressive marketing leadership experience across integrated brand marketing, performance marketing, and team management.
  • Demonstrated expertise in:
    • Integrated and omnichannel marketing strategy
    • Performance marketing and media optimization
    • CRM, loyalty, personalization, and lifecycle marketing
    • Creative leadership and agency management
    • Visual merchandising and physical retail experience
  • Exceptional communication skills
  • Strong organizational skills
  • Proficiency in Microsoft Office
  • Proven ability to lead, coach, and develop high-performing teams

Preferred Qualifications:
  • Advanced degree
  • 10+ years of progressive marketing leadership experience across integrated brand marketing, performance marketing, and team management.

Behavioral Traits for Success:
  • High impact leadership and initiative
  • Strong persuasive communication
  • Fast pace and sense of urgency
  • Bold, risk-tolerant decision making
  • Relationship-driven collaboration
  • Resilient optimism and confidence
  • Strategic vision coupled with action orientation
  • Comfort with ambiguity and change

Working Environment:
  • Typical office environment with climate control and sufficient lighting, ergonomic desk/chairs
  • Hybrid work schedule

Your Performance Will Be Measured On:
Your performance will be measured by your ability to achieve annual department objectives and corporate goals which include but are not limited to the following.
  • Decision-making, judgment, and execution
  • Communication, ability to articulate vision, strategy, and results
  • Strategic and creative thinking
  • Performance marketing and media optimization
  • CRM, loyalty, personalization, and lifecycle marketing
  • Creative leadership
  • Visual merchandising
  • Leadership of team
  • Ability to foster team collaboration, communication, and performance
  • Stakeholder Feedback

This description is not intended to be construed as an exhaustive list of all functions, responsibilities, skills, and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate. This document does not represent an expressed or implied contract of employment, nor does it alter your at-will employment, and Build-A-Bear Inc. reserves the right to change this job description and/or assign tasks for the employee to perform, as may be deemed appropriate.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

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About Build-A-Bear Workshop

Sourced by ZipRecruiter

Build-A-Bear Workshop is an iconic retail company based in Saint Louis, MO, US, operating in the specialty retail and personal services industry. Known for its unique and innovative business model, the company sells teddy bears and other stuffed animals that customers can customize with a range of clothes, accessories and sounds. Established in 1997, it all started with a child's desire to make her own stuffed toy. The fundamental mission of Build-A-Bear is to add a little more heart to life by inspiring kids of all ages to follow their dreams. The company has gained recognition for its achievements, including being named to the FORTUNE 100 Best Companies to Work For® list for multiple years.

Industry

Retail

Company size

5,001 - 10,000 Employees

Headquarters location

Saint Louis, MO, US

Year founded

1997

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