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Vice President Demand Generation Jobs (NOW HIRING)

Vice President of Marketing Department: Marketing Reports to: CEO Location: Remote / [Specify if ... Demand Generation & Growth Marketing * Build scalable demand generation programs (digital, ABM ...

Demand Generation & Revenue Marketing * Lead thedemand generation function, driving awareness, engagement, lead generation, and pipeline creation. * Develop integrated multi-channel campaigns across ...

Demand Generation & Revenue Marketing * Lead thedemand generation function, driving awareness, engagement, lead generation, and pipeline creation. * Develop integrated multi-channel campaigns across ...

Essential Job Duties The Vice President, Revenue Marketing is responsible for leading BambooHR's revenue marketing strategy, pipeline generation engine, and demand creation transformation. This ...

ROLE RESPONSIBILITIES DEMAND GENERATION & PIPELINE Drive qualified pipeline across three buyer ... The VP of Marketing inherits an active, capable marketing team executing against a set of defined ...

You will report to the SVP, Marketing. What You'll Do * Build and deploy full-funnel demand gen ... generation initiatives. * Proven lead-gen track record and fluency in best practices across lead ...

Drive full-funnel demand generation and account-based marketing programs that engage healthcare executives, clinical leaders, pharmacy leaders, payers, and technology partners. * Lead FDB's brand ...

VP of Demand Generation

$230K - $300K/yr

As a foundational AI company, we're not just turning speech into text and vice versa, but turning ... This role owns Deepgram's demand-generation engine-the function that turns our voice-AI leadership ...

$225 - $260/hr

Demand Generation & Revenue Marketing * Lead thedemand generation function, driving awareness, engagement, lead generation, and pipeline creation. * Develop integrated multi‑channel campaigns ...

Showing results 21-40

Vice President Demand Generation information

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$43.5K

$157.5K

$277.5K

How much do vice president demand generation jobs pay per year?

As of Sep 7, 2026, the average yearly pay for vice president demand generation in the United States is $157,532.00, according to ZipRecruiter salary data. Most workers in this role earn between $115,000.00 and $190,000.00 per year, depending on experience, location, and employer.

What does a vice president demand generation do?

A Vice President of Demand Generation is responsible for creating and executing strategies that generate interest and leads for a company's products or services. This role oversees marketing campaigns, manages lead generation programs, and works closely with sales teams to ensure alignment and maximize revenue opportunities. The VP of Demand Generation also analyzes market trends, optimizes the marketing funnel, and measures the effectiveness of campaigns to drive growth. Their goal is to build a predictable pipeline of qualified leads that support the company's sales objectives.

How does a vice president demand generation typically collaborate with sales and product teams to drive pipeline growth?

A Vice President of Demand Generation plays a key cross-functional role, regularly working with sales and product teams to align marketing campaigns with revenue goals. They partner with sales to ensure lead quality and handoff processes are optimized, and meet with product teams to understand new features or launches that could inform targeted campaigns. Weekly or bi-weekly meetings, shared KPIs, and joint planning sessions are common practices to foster alignment and maximize pipeline growth. This collaborative environment helps ensure that demand generation strategies are both data-driven and closely tied to market needs.

What are the key skills and qualifications needed to thrive as a vice president demand generation, and why are they important?

To excel as a Vice President Demand Generation, you need deep expertise in B2B marketing strategies, campaign management, and data-driven decision-making, often backed by a relevant degree and extensive experience in digital marketing. Familiarity with marketing automation platforms (like Marketo or HubSpot), CRM systems (such as Salesforce), and analytics tools is essential, along with certifications in these areas being advantageous. Exceptional leadership, strategic vision, and strong collaboration skills set top performers apart in this role. These skills and qualities are critical to driving pipeline growth, aligning marketing and sales, and delivering measurable business results.

What is the difference between Vice President Demand Generation vs Director of Demand Generation?

AspectVice President Demand GenerationDirector of Demand Generation
ResponsibilitiesOversees overall demand generation strategy, manages teams, and aligns marketing with sales goalsExecutes demand generation campaigns, manages day-to-day activities, and reports on performance
Required CredentialsBachelor's/Master's in Marketing, Business, or related field; extensive experience in marketing rolesBachelor's in Marketing or related field; several years of marketing experience
Work EnvironmentStrategic leadership, cross-department collaboration, executive meetingsCampaign management, team coordination, tactical execution

The Vice President Demand Generation focuses on strategic planning and leadership, while the Director of Demand Generation handles campaign execution and daily operations. Both roles require marketing expertise, but the VP role involves broader oversight and strategic alignment.

What cities are hiring for Vice President Demand Generation jobs?

Cities with the most Vice President Demand Generation job openings:

What are the most commonly searched types of Demand Generation jobs?

The most popular types of Demand Generation jobs are:

What states have the most Vice President Demand Generation jobs?

States with the most job openings for Vice President Demand Generation jobs include:

Infographic showing various Vice President Demand Generation job openings in the United States as of August 2026, with employment types broken down into 67% Full Time, 32% Part Time, and 1% Contract. Highlights an 65% Physical, 2% Hybrid, and 33% Remote job distribution, with an average salary of $157,532 per year, or $75.7 per hour.

Full-time

Re-posted 6 days ago


Job description

Job Title: Vice President of Marketing
Department: Marketing
Reports to: CEO
Location: Remote / [Specify if hybrid or HQ-based]

About Codio
Codio is a versatile cloud-based learning experience platform designed for computer science and technical skills education. Our platform enables immersive, hands-on learning with an integrated browser-based IDE, auto-graded assessments, and rich, interactive curriculum resources.
We partner with:
  • Higher education institutions teaching computer science, data science, and cybersecurity.
  • Workforce upskilling providers like Udacity
  • Cyber & Data training specialists like ManTech and Data Society
  • Bootcamps and professional training companies such as Flatiron School and Coding Temple.
  • Developer-focused technology companies delivering scalable customer education programs.

As Codio's customer base expands beyond academia into professional training and enterprise tech, we are seeking a Vice President of Marketing to lead our marketing function into its next phase of growth.
Role Overview
The VP of Marketing will be responsible for developing and executing Codio's global marketing strategy, spanning demand generation, brand positioning, product marketing, and go-to-market execution.
This is a hands-on leadership role in a ~30-person, scale-up stage company. The VP will define marketing priorities, build scalable programs, and collaborate closely with Sales and Product to drive pipeline, customer acquisition, and expansion.
We are looking for a growth-oriented marketing leader with deep knowledge of the enterprise tech skills training landscape, strong SaaS/edtech marketing experience, and a proven ability to scale marketing in a high-growth environment.
Key Responsibilities
  • Marketing Strategy & Leadership
    • Own and evolve Codio's marketing strategy across higher education, workforce upskilling, bootcamps, and enterprise tech training segments.
    • Position Codio as the go-to learning platform for computer science and technical skills.
    • Lead, mentor, and grow the marketing function, balancing strategy with hands-on execution.
  • Demand Generation & Growth Marketing
    • Build scalable demand generation programs (digital, ABM, events, partnerships) to drive qualified leads across diverse customer segments.
    • Partner with Sales to design and execute highly targeted campaigns and nurture tracks.
    • Establish data-driven processes for pipeline generation, attribution, and ROI tracking.
  • Product & Content Marketing
    • Translate Codio's capabilities into compelling, differentiated value propositions for each target segment (higher ed, enterprise, bootcamps).
    • Oversee creation of thought leadership, customer success stories, and content to establish Codio's authority in technical education.
    • Develop sales enablement tools, collateral, and competitive positioning.
  • Brand & Market Expansion
    • Build Codio's brand presence in enterprise training and bootcamp sectors while reinforcing credibility in higher education.
    • Drive PR, analyst relations, and strategic partnerships to expand market reach.
    • Monitor competitor strategies and market dynamics to inform positioning and messaging.

Key Measures of Success
  • Growth in marketing-sourced pipeline and SQLs across all target segments.
  • Expansion of Codio's brand awareness and thought leadership in enterprise tech skills training.
  • Strong alignment between Marketing, Sales, and Product on go-to-market execution.
  • Clear, measurable ROI from demand generation and marketing programs.
  • Successful establishment of scalable marketing processes, systems, and metrics.

Skills & Experience
  • Proven success in senior B2B SaaS/EdTech/Enterprise Training marketing leadership roles.
  • Deep familiarity with the enterprise technical skills and workforce training ecosystem (bootcamps, upskilling providers, corporate training, developer education).
  • Demonstrated expertise in demand generation, growth marketing, and pipeline acceleration.
  • Strong background in product marketing and positioning across diverse customer segments.
  • Ability to thrive in a scale-up environment: resourceful, hands-on, and comfortable wearing multiple hats.
  • Exceptional communication skills, with the ability to inspire teams and engage executives, customers, and partners.
  • Experience building and scaling marketing functions in companies moving from start-up to growth stage.

Why Join Codio?
Codio is at an exciting inflection point-expanding from a leader in higher education computer science to a platform that also powers workforce upskilling, professional bootcamps, and enterprise training. As VP of Marketing, you will be central to shaping our growth trajectory, positioning Codio as the leader in technical skills education across multiple markets, and building the marketing engine that drives our next stage of scale.