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User Generated Content Jobs (NOW HIRING)

Your work will span short-form video, motion graphics, static designs, thumbnails, advertising creatives, branded assets, and user-generated content-style videos. You will balance emerging AI tools ...

Develop and execute strategies to encourage and leverage user-generated content, as well as create brand content that mimics authentic UGC. * Creative Collaboration: Work closely with the [Social ...

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How much do user generated content jobs pay per hour?

As of Sep 13, 2026, the average hourly pay for user generated content in the United States is $60.28, according to ZipRecruiter salary data. Most workers in this role earn between $40.14 and $76.92 per hour, depending on experience, location, and employer.

What is a user generated content job?

A User Generated Content (UGC) job involves creating brand-related content, such as product reviews, social media posts, photos, or videos, made by consumers rather than traditional marketers. UGC creators are often freelance content creators who produce engaging, authentic material for brands to use in marketing campaigns. Unlike influencers, UGC creators focus on content creation rather than personal audience influence. This type of work is popular in social media marketing, as brands seek relatable, customer-driven content. Many UGC creators work on a freelance or contract basis, collaborating with multiple brands.

What types of projects or content will I be responsible for as a user generated content specialist?

As a User Generated Content specialist, you will curate, edit, and often create content sourced from a brand’s community, which may include customer reviews, images, videos, and testimonials. Your daily tasks may involve moderating submissions, ensuring content meets quality and compliance guidelines, and collaborating with marketing or social media teams to showcase standout contributions. You might also help develop campaigns that encourage community participation and engagement. This role is highly collaborative and offers opportunities to influence brand perception while working closely with cross-functional teams. As you gain experience, you may take on greater responsibilities such as campaign strategy or team leadership.

What are the key skills and qualifications needed to thrive in the user generated content position, and why are they important?

To excel in a User Generated Content (UGC) role, candidates should possess strong content creation skills, a keen understanding of digital media trends, and often a background in marketing, communications, or a related field. Familiarity with content management systems, social media platforms, basic editing software, and analytics tools is typically required. Outstanding creativity, adaptability, and collaboration skills make individuals stand out in this dynamic environment. These competencies are vital for producing engaging content that resonates with audiences and drives community interaction across digital platforms.

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Infographic showing various User Generated Content job openings in the United States as of September 2026, with employment types broken down into 2% Internship, 71% Full Time, 25% Part Time, and 2% Contract. Highlights an 69% Physical, 4% Hybrid, and 27% Remote job distribution, with an average salary of $125,385 per year, or $60.3 per hour.

(USA) Director, Specialty Compliance and Ethics - Global User-Generated Content (UGC) Compliance

Tontitown, AR • On-site

Walmart
Retail • 10K+ employees

$110K - $220K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 20 days ago


Key responsibilities

  • Lead the expansion and continuous improvement of a global compliance program for user-generated content.

  • Establish and govern moderation policies, controls, and escalation pathways for legal, regulatory, and trust and safety risks.

  • Partner with technical teams to develop and deploy scalable content moderation and digital safety solutions, including leveraging AI and machine learning technologies.


Walmart rating

6.0

Company rating: 6.0 out of 10

Based on 22,733 frontline employees who took The Breakroom Quiz


Job description

Position Summary...The Director, Global User-Generated Content (UGC) Compliance will lead the development and execution of compliance strategy to ensure adherence to evolving regulatory requirements and platform safety standards. This role will direct the expansion and continuous improvement of an effective compliance program for UGC, overseeing policy creation, risk management, design and implementation of controls, and operational process improvements. The position will oversee large-scale content moderation strategy, monitor key performance and quality metrics, and drive trust and safety initiatives that align compliance efforts with broader business objectives. 
About the team
The Global User-Generated Content Compliance team reports into the larger Global Marketplace & eCommerce Compliance (GMEC) organization. As the leader of the UGC Compliance team, you will be responsible for developing capabilities to govern user-submitted content across digital marketplaces, social commerce, search capabilities, and review platforms. You will develop processes and leverage technologies to help prevent and mitigate risks among a variety of digital compliance areas, including child safety, intellectual property, endorsements, and platform liability. What you'll do...
  • Lead the expansion and continuous improvement of an effective global compliance program for user-generated content (UGC).
  • Establish and govern enterprise-wide moderation policies, controls, and escalation pathways for legal, regulatory, and trust and safety risks.
  • Leverage analytics, business intelligence, and monitoring programs to measure control effectiveness, identify emerging risks, and unlock future business growth.
  • Partner closely with partners in Global Tech, Product, and Engineering to develop and deploy scalable product solutions for content moderation and digital safety.
  • Evaluate and implement new and emerging technologies, utilizing artificial intelligence and machine learning to expand moderation capabilities, increase operational efficiencies, and drive accuracy across our platforms.
What you'll bring
  • You bring deep subject matter expertise in building and scaling compliance programs in the areas of trust and safety, content moderation, and/or user-generated content. 
  • You possess strong interpersonal skills and high emotional intelligence.  
  • You demonstrate strong judgment. 
  • You do not operate from a playbook; you define it and execute. 
  • You are a strategist first, with the ability and agility to execute on both tactical and operational issues. 
  • You have experience leading others—including direct reports, cross-functional teams, and vendors. 
  • You make data-driven decisions based on prior experience with analytics, business intelligence, and risk monitoring.
  • You communicate clearly and confidently with senior leaders. 
Preferred Qualifications
  • Juris Doctor (JD) or Master’s degree in Business Administration, Public Administration, Legal/Regulatory, or related field.
  • Experience integrating Machine Learning (ML) or AI models into compliance/moderation workflows.
  • Familiarity with data science and statistics concepts.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
Bentonville, Arkansas US-30010: The annual salary range for this position is $110,000.00 - $220,000.00
San Bruno, California US-08848: The annual salary range for this position is $143,000.00 - $286,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Minimum Qualifications: Bachelor's degree in Business, Human Resources, or related field and 5 years’ experience in compliance, ethics, legal, project management, or related area OR 7 years’ experience in compliance, ethics, legal, project management, or related area. 3 years’ supervisory experience. 4 years’ experience using intermediate functionality of Microsoft Office. Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Communications Masters: Business Administration Project Management - Project Management Professional - CertificationPrimary Location... 811 Excellence, Bentonville, AR 72716, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.

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About Walmart

Sourced by ZipRecruiter

From our humble beginnings as a small discount retailer in Rogers, Ark., Walmart has opened thousands of stores in the U.S. and expanded internationally. Through innovation, we're creating a seamless experience to let customers shop anytime and anywhere online and in stores. We are creating opportunities and bringing value to customers and communities around the globe. Walmart operates approximately 10,500 stores and clubs in 19 countries and eCommerce websites. We employ 2.1 million associates around the world — nearly 1.6 million in the U.S. alone.

Industry

Retail and transportation and warehousing

Company size

10,000+ Employees

Headquarters location

Bentonville, AR, US

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