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Sponsorship Development information

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$17.5K

$106.7K

$167K

How much do sponsorship development jobs pay per year?

As of Jul 10, 2026, the average yearly pay for sponsorship development in the United States is $106,675.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,500.00 and $116,500.00 per year, depending on experience, location, and employer.

What is sponsorship development?

Sponsorship development is a role focused on building and managing partnerships with organizations or companies that provide financial or in-kind support for events, programs, or initiatives. It involves identifying potential sponsors, creating proposals, negotiating agreements, and maintaining relationships to secure ongoing sponsorships. Skills in communication, negotiation, and project management are essential for success in this field.

What are the 4 types of sponsorships?

In sponsorship development, the four main types are financial sponsorships, in-kind sponsorships, media sponsorships, and event sponsorships. Each type involves different levels of support and engagement, requiring sponsorship managers to tailor proposals to meet the sponsor's goals and the organization's needs.

What jobs can you get sponsorship for?

Sponsorship is commonly available for jobs that require specialized skills, such as engineering, IT, healthcare, and finance, especially when employers need foreign workers. These roles often require relevant certifications, work experience, and sometimes sponsorship visas like H-1B or similar. Job seekers should research employer sponsorship policies and visa requirements for their specific country and profession.

What are the key skills and qualifications needed to thrive in Sponsorship Development, and why are they important?

To thrive in Sponsorship Development, you need strong sales acumen, relationship-building skills, and a background in marketing or business, often supported by a relevant degree. Familiarity with CRM platforms, sponsorship management software, and data analytics tools is typically required. Outstanding communication, negotiation, and strategic thinking skills help professionals engage sponsors and tailor value-driven proposals. These skills are vital for securing and maintaining valuable partnerships that drive organizational growth and event success.

What is the easiest sponsorship to get?

In sponsorship development roles, the easiest sponsorships to secure are often smaller local or community-based sponsors, as they typically require less negotiation and have fewer formal requirements. Building relationships, demonstrating value, and having relevant outreach skills can simplify the process of obtaining these sponsorships.

What are some common challenges faced in a Sponsorship Development role, and how can they be effectively managed?

Professionals in Sponsorship Development often encounter challenges such as identifying suitable sponsors, navigating long sales cycles, and ensuring alignment between sponsor objectives and organizational goals. Building and maintaining relationships requires strong communication skills and persistence, as sponsors may have shifting priorities or budget constraints. To manage these challenges, it's essential to conduct thorough research on potential partners, maintain transparent communication, and develop tailored proposals that demonstrate clear value for both parties. Regularly evaluating partnership outcomes and being adaptable to feedback also contributes to long-term success in the role.

What is the difference between Sponsorship Development vs Sponsorship Coordinator?

AspectSponsorship DevelopmentSponsorship Coordinator
Primary FocusSecuring and cultivating sponsorships, building partnershipsManaging sponsorship logistics, executing sponsorship agreements
ResponsibilitiesStrategy, outreach, relationship buildingEvent support, communication, administrative tasks
Required SkillsSales, negotiation, relationship managementOrganization, communication, coordination

While Sponsorship Development focuses on acquiring and nurturing sponsorship relationships, Sponsorship Coordinators handle the execution and logistics of sponsorship agreements. Both roles require strong communication skills, but Sponsorship Development emphasizes strategic outreach, whereas Sponsorship Coordinators focus on operational support.

More about Sponsorship Development jobs
What states have the most Sponsorship Development jobs? States with the most job openings for Sponsorship Development jobs include:
What job categories do people searching Sponsorship Development jobs look for? The top searched job categories for Sponsorship Development jobs are:
Sponsorship Development jobs near you
Infographic showing various Sponsorship Development job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 83% Full Time, 14% Part Time, and 2% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $106,675 per year, or $51.3 per hour.
Sponsorship Development Associate

Sponsorship Development Associate

The Conference Board

New York, NY • On-site

Full-time

Re-posted 3 days ago

Job description

About The Conference Board

Founded in 1916, The Conference Board is the member-driven think tank that delivers trusted insights for what’s ahead. Our agenda is simple: to help leaders navigate the biggest issues facing business and better serve society. We believe in innovative approaches that make you think- and act- differently. And everything we do reflects the input of our members and their real-world challenges.

We do this by delivering business insights. We connect senior executives across industries and geographies to share ideas, and our experts create fact-based research and consensus-driven policy statements to help leaders address their most important business issues.

Because we are independent, non-partisan, and non-profit our work is trusted. If you learned it at The Conference Board you can count on it.

What it’s like to work here:

While it’s serious work to operate a global business think tank, it’s also fulfilling — and fun! Our people enjoy what they do and know their ideas matter.

We encourage everyone to take personal ownership for outcomes: we collaborate, share a purpose and commit to each other and to our Members. It’s all about doing our very best - which means we succeed as our Members succeed - together we improve society.

The Conference Board invites all interested and qualified candidates to apply for employment opportunities. If you are an individual with a disability in need of assistance with our online application system and would like to request a reasonable accommodation, please email Sarah Baylis at SBaylis@tcb.org or call at 212 339 0347. Please indicate your full name, contact information and the specific accommodation needed.


Position Summary

The Conference Board is seeking a highly organized, strategic, and results-oriented Sponsorship Development Associate to join the Sponsorships team. This role supports early-stage sponsorship pipeline growth, executive engagement, and awards-related business development across The Conference Board's Centers and flagship events portfolio.

The Sponsorship Development Associate will identify and research prospective sponsors, honoree organizations, and executive participants; support outbound outreach and meeting generation; maintain pipeline discipline through CRM and sales enablement platforms; and contribute to strategic sponsorship initiatives, including awards dinners, recognition programs, and other high-profile engagement opportunities.

Accountabilities:

Prospecting, Outreach, and Pipeline Development

  • Consistently meet or exceed monthly, quarterly, and annual pipeline targets by identifying, researching, and engaging decision-makers, influencers, prospective sponsors, and potential honoree organizations.
  • Conduct targeted company, industry, and executive research to assess fit, strategic rationale, sponsorship potential, and alignment with The Conference Board's mission, audience priorities, and program objectives.
  • Support outbound outreach across email, phone, LinkedIn, and other channels to generate meetings, advance conversations, and build early-stage relationships.
  • Segment and prioritize prospects based on target industries, buyer personas, event or awards relevance, leadership profile, and revenue potential.

Sponsorship and Executive Engagement Support

  • Support sponsorship and executive engagement initiatives tied to conferences, awards dinners, recognition programs, and other strategic events.
  • Draft tailored outreach language, meeting materials, invitation copy, and executive-facing communications for prospects, sponsors, honoree organizations, and internal stakeholders.
  • Coordinate introductory conversations and follow-up activity between prospective organizations and internal leadership, Center, Sales, Programming, and Marketing teams.
  • Develop briefing materials, talking points, and background research to support senior leader engagement and relationship-building discussions.

Sales Strategy, Operations, and Collaboration

  • Work closely with Sales, Programming, Marketing, and Center teams to refine outreach strategies, messaging, prospect targeting, and sponsorship positioning.
  • Contribute to the development of sales collateral, pipeline materials, pricing support, and process improvements that streamline sponsorship operations.
  • Maintain accurate and up-to-date records of prospect activity, outreach status, engagement history, and pipeline movement within CRM and sales enablement platforms.
  • Support best practices in pipeline management, sales operations, and cross-functional coordination to improve team effectiveness.

Reporting, Research, and Analysis

  • Track key activity and performance metrics, including outreach volume, meeting conversion, pipeline growth, lead quality, engagement progress, and participation outcomes.
  • Provide data-informed insights on prospecting performance, market trends, revenue potential, and sponsorship or awards pipeline development.
  • Leverage research, CRM data, and analytics to refine targeting strategies, improve outreach effectiveness, and identify emerging opportunities.
  • Perform other duties as assigned.


Qualifications

  • Bachelor's degree in Business, Marketing, Communications, or a related field.
  • 03 years of experience in sales, business development, sponsorship, events, fundraising, donor relations, executive engagement, communications, or a related field.
  • Strong communication, research, writing, and relationship-building skills, with the ability to synthesize information into clear, compelling, executive-facing materials.
  • Demonstrated resilience, sound judgment, and problem-solving ability in a fast-paced, deadline-driven environment.
  • Familiarity with CRM, sales enablement, research, and AI tools such as SugarCRM, HubSpot, ZoomInfo, LinkedIn Sales Navigator, ChatGPT, or similar platforms.
  • Strong aptitude for pipeline management, revenue forecasting, reporting, and using data to inform sales and outreach strategy.
  • Proficiency in Microsoft Office Suite.
  • Highly organized and detail-oriented, with the ability to manage multiple priorities independently and collaboratively.

What We Offer

The Conference Board is proud to embrace best practices in employee wellbeing. We offer a competitive total compensation package. As part of our benefits package, we offer flexibility with hybrid working capabilities, employer-sponsored learning and development, advancement opportunities, on-site health initiatives, a communal and collaborative working environment, and a strong sense of comradery with sports teams, clubs, and employee events.

The Conference Board does not discriminate. We are an equal opportunity employer/M/F/Vet/Disabled.