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Signage Sales Jobs (NOW HIRING)

McCain Inc,

Director of Sign Sales

Vista, CA · On-site

$140K - $150K/yr

The Director of Sign Sales will mentor and develop the sales team, build strong customer relationships, and work cross-functionally to expand the Company's presence in target markets. Duties ...

SWARCO McCain, Inc

Director of Sign Sales

Vista, CA · On-site

$140K - $150K/yr

The Director of Sign Sales will mentor and develop the sales team, build strong customer relationships, and work cross-functionally to expand the Company's presence in target markets. Duties ...

SWARCO McCain, Inc

Director of Sign Sales

Vista, CA · On-site

$140K - $150K/yr

The Director of Sign Sales will mentor and develop the sales team, build strong customer relationships, and work cross-functionally to expand the Company's presence in target markets. Duties ...

Raymour & Flanigan

Sales Manager

Seekonk, MA · On-site

Maximize merchandising efforts by using effective displays controlling signage, sales floor or store arrangement to ensure that they are attractive and welcoming. * Responsible for overseeing all ...

Raymour & Flanigan

Sales Manager

Johnson City, NY · On-site

Maximize merchandising efforts by using effective displays controlling signage, sales floor or store arrangement to ensure that they are attractive and welcoming. * Responsible for overseeing all ...

Mungo Homes

Marketing Coordinator

North Charleston, SC

$40K - $55K/yr

Facilitate requests made by Sales leaders including off-site signs, model signage and directionals. * Maintain market home inventory on the website and assist with other website updates. * Coordinate ...

Mungo Homes

Marketing Coordinator

North Charleston, SC · On-site

$40K - $55K/yr

Facilitate requests made by Sales leaders including off-site signs, model signage and directionals. * Maintain market home inventory on the website and assist with other website updates. * Coordinate ...

Raymour & Flanigan

Manager In Training

Syracuse, NY · On-site

Maximize your merchandising efforts by using effective displays, controlling signage, sales floor or store arrangement to ensure that they are attractive and welcoming. * Strong mentoring, coaching ...

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All JobsSignage Sales Jobs

Signage Sales information

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$22.5K

$81.6K

$154.5K

How much do signage sales jobs pay per year?

As of Jul 6, 2026, the average yearly pay for signage sales in the United States is $81,617.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,000.00 and $96,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Signage Sales position, and why are they important?

To thrive in Signage Sales, you need a solid understanding of sales techniques, account management, and knowledge of signage products or visual communication solutions, often supported by experience in B2B sales or related fields. Familiarity with CRM systems, quoting software, and sometimes graphic design tools like Adobe Illustrator or CorelDRAW is highly beneficial. Exceptional interpersonal skills, active listening, and persistence help professionals excel at building client relationships and managing long sales cycles. These skills ensure you can identify client needs, propose effective solutions, and drive revenue growth in a competitive marketplace.

What are the typical daily responsibilities of someone working in Signage Sales?

A career in Signage Sales involves a blend of prospecting for new business, meeting with clients to assess their signage needs, preparing quotes, and collaborating with designers or production teams to see projects through to completion. You’ll spend time nurturing relationships with existing customers, managing project timelines, and ensuring deliverables meet client expectations. The role often requires frequent communication via phone, email, and in-person meetings, as well as attending industry events to expand your network. This dynamic mix of tasks keeps each day fresh and offers plenty of opportunities to make a direct impact on both customer satisfaction and company success.

What is a Signage Sales job?

A Signage Sales job involves selling custom signs, banners, and displays to businesses, organizations, and individuals. Professionals in this role identify potential clients, understand their signage needs, and recommend appropriate solutions. They may work for a sign manufacturing company or independently, managing everything from lead generation to closing deals. Strong communication, negotiation, and industry knowledge are essential for success in this role.

More about Signage Sales jobs
What cities are hiring for Signage Sales jobs? Cities with the most Signage Sales job openings:
What are the most commonly searched types of Signage Sales jobs? The most popular types of Signage Sales jobs are:
What states have the most Signage Sales jobs? States with the most job openings for Signage Sales jobs include:
What job categories do people searching Signage Sales jobs look for? The top searched job categories for Signage Sales jobs are:
Signage Sales jobs near you
Infographic showing various Signage Sales job openings in the United States as of June 2026, with employment types broken down into 78% Full Time, 21% Part Time, and 1% Contract. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $81,617 per year, or $39.2 per hour.
Director of Sign Sales

Director of Sign Sales

McCain Inc,

Vista, CA • On-site

$140K - $150K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 13 days ago

Job description

Job Type
Full-time
Description
We are seeking a dynamic and results-driven Director of Signs Sales to lead the Company's Sign Sales team and is responsible for developing and executing strategic sales initiatives that drive growth across the organization's full line of Sign products, including Dynamic Message Signs, Blank-Out Signs and Illuminated Street Name Signs.
This role oversees sales performance, customer acquisition, and key account management within the State and Local Government market while ensuring the team meets defined revenue goals, growth targets, and margin objectives. The Director of Sign Sales will mentor and develop the sales team, build strong customer relationships, and work cross-functionally to expand the Company's presence in target markets.
Duties / Responsibilities
  1. Partner with the VP of Signs to develop and execute regional sales strategies aligned with corporate growth objectives. This includes direct sales engagement, collaboration with select channel partners, and a hands-on approach to closing strategic business opportunities.
  2. Lead and manage the Sign Sales team, providing strategic direction, coaching, and performance management to drive consistent revenue growth and team development.
  3. Develop and execute comprehensive sales strategies to expand market share and increase revenue across the company's full portfolio of Sign products, including Dynamic Message Signs, Blank-Out Signs, and Illuminated Street Name Signs.
  4. Establish and monitor sales goals, quotas, and performance metrics to ensure achievement of revenue, growth, and margin targets.
  5. Develop long-term market expansion strategies to increase the company's presence in transportation infrastructure and intelligent transportation systems (ITS) markets.
  6. Identify and pursue new business opportunities within the State and Local Government market, while strengthening relationships with existing customers and strategic partners.
  7. Build, maintain, and expand key customer relationships with transportation agencies, municipalities, contractors, and other stakeholders.
  8. Collaborate with marketing, product management, engineering, and operations teams to align sales initiatives with product capabilities, market demand, and organizational objectives.
  9. Oversee pipeline development, forecasting, and reporting to ensure visibility into sales performance and market opportunities.
  10. Mentor and develop sales team members to improve selling skills, product knowledge, and overall performance.
  11. Support major project pursuits and strategic accounts, including participation in high-value proposals, presentations, and negotiations.
  12. Monitor market trends, competitor activity, and emerging technologies to identify opportunities for growth and innovation.
  13. Represent the company at industry events, conferences, and customer meetings to strengthen market presence and brand recognition.
  14. Ensure compliance with company policies, contract requirements, and government procurement processes.

Requirements
  1. Bachelor's degree in business, marketing, engineering, or a related field, or equivalent industry experience.
  2. 8+ years of progressive sales experience, with a strong record of driving revenue growth in technical, infrastructure, or transportation-related industries.
  3. Proven leadership experience managing and developing high-performing sales teams.
  4. Strong knowledge of transportation infrastructure products and solutions, including Dynamic Message Signs, Blank-Out Signs, Illuminated Street Name Signs, or related ITS technologies.
  5. Demonstrated success selling to State and Local Government agencies, municipalities, or transportation authorities.
  6. Experience navigating government procurement processes, RFPs, and contract negotiations.
  7. Strong strategic planning and business development skills with the ability to identify and capitalize on market opportunities.
  8. Excellent communication, presentation, and relationship-building skills with both internal stakeholders and external customers.
  9. Ability to analyze sales performance metrics, forecast revenue, and manage pipeline development.
  10. Strong leadership, coaching, and team development capabilities.
  11. Valid driver's license with a good driving record required.
  12. Ability to travel as needed to support customers, projects, and industry events.
  13. Proficiency with CRM systems, Microsoft Office Suite, and sales reporting tools.

Physical Conditions / Requirements
  • No unusual physical requirements and work is typically performed in a comfortable indoor facility.
  • Occasional - Routine deadlines; usually sufficient lead time; variance in work volume involves occasional exposure to demands and pressures from persons other than immediate supervisor.
  • Job frequently requires standing, sitting, lifting to 10 lbs., bending, and handling objects with hands.
  • Vision requirements - Ability to see information in print and/or electronically.
  • Occasionally talking on the phone with internal and external customers. Ability to read, hear, and verbally communicate in English.
  • Hearing requirements: Ability to hear people over the telephone and in person.
  • Job frequently requires domestic travel up to 50% by car or air.

As a member of our team, you will enjoy
  • A GREAT work environment with fun, friendly, knowledgeable and helpful team members.
  • Benefits package to support you and your family's health. From medical, dental, and vision, to flexible spending accounts for both health and dependent care.
  • Educational reimbursement to help keep your career updated.
  • Save money on tickets to the San Diego Zoo, other amusement parks, movies, indoor skydiving and so much more with our employee discount program.
  • Paid time off, holidays, company-matched 401(k) plan and more!

Join SWARCO McCain. We look forward to receiving your resume. SWARCO McCain is an equal opportunity employer and participates in E-Verify. #ITS
Salary Description
$140k - $150k per year, depending on experience

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