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Senior Media Analyst Jobs (NOW HIRING)

Gupta Media

Senior Media Analyst

Boston, MA · On-site

We are looking for Senior Media Analysts to join our team. Qualified candidates should have extensive experience in digital media planning, buying and reporting, and managing high-priority campaigns ...

Gupta Media

Senior Media Analyst

Boston, MA

$90K - $105K/yr

We are looking for Senior Media Analysts to join our team. Qualified candidates should have extensive experience in digital media planning, buying and reporting, and managing high-priority campaigns ...

Gupta Media Holdings LLC

Senior Media Analyst

Boston, MA · On-site

$90K - $105K/yr

We are looking for Senior Media Analysts to join our team. Qualified candidates should have extensive experience in digital media planning, buying and reporting, and managing high-priority campaigns ...

Sellers & Associates

Senior Media Analyst

Arlington, VA · On-site

$101K - $134K/yr

We are seeking a Senior Media Analyst to work in Arlington, VA to conduct open-source research and message assessment for a high-profile government customer. This role is on-site with occasional ...

ROGERCO, Inc.

Senior Media Analyst

Austin, TX · On-site

$87K - $115K/yr

ROGERCO is seeking an experienced Senior Media Analyst to support the Army Transformation and Training Command (T2COM) Headquarters Communications Directorate . This role provides senior-level ...

New

Sellers & Associates

Senior Media Analyst

Arlington, VA · On-site

$101K - $134K/yr

Position Description Job Title / Labor Category Title Senior Media Analyst Location Arlington, VA 22201 US (Primary) Security Clearance Requirements Secret We are seeking a Senior Media Analyst to ...

ROGERCO, Inc.

Senior Media Analyst

Austin, TX · On-site

$87K - $115K/yr

ROGERCO is seeking an experienced Senior Media Analyst to support the Army Transformation and Training Command (T2COM) Headquarters Communications Directorate . This role provides senior-level ...

New

ROGERCO, Inc.

Senior Media Analyst

Austin, TX

$87K - $115K/yr

ROGERCO is seeking an experienced Senior Media Analyst to support the Army Transformation and Training Command (T2COM) Headquarters Communications Directorate . This role provides senior-level ...

New

Sellers & Associates

Senior Media Analyst

Arlington, VA · On-site

$68K - $73K/yr

Sellers & Associates LLC is seeking a versatile and detail-oriented  Senior Media Analyst to join our team! This position supports a high-profile government customer. The ideal candidate will ...

Factset

Senior Media Analyst

New York, NY · On-site

$96K - $127K/yr

Your Team's Impact Deep Sector Technology, Media, and Telecommunications (TMT) team is looking for a Media Data Analyst for FactSet's Media data offering. You'll lead the evolution of our Media data ...

FactSet

Senior Media Analyst

New York, NY · On-site

$96K - $127K/yr

Your Team's Impact Deep Sector Technology, Media, and Telecommunications (TMT) team is looking for a Media Data Analyst for FactSet's Media data offering. You'll lead the evolution of our Media data ...

Factset

Senior Media Analyst

Norwalk, CT · On-site

$88K - $116K/yr

Your Team's Impact Deep Sector Technology, Media, and Telecommunications (TMT) team is looking for a Media Data Analyst for FactSet's Media data offering. You'll lead the evolution of our Media data ...

Factset

Senior Media Analyst

Boston, NY · On-site

$83K - $110K/yr

Your Team's Impact Deep Sector Technology, Media, and Telecommunications (TMT) team is looking for a Media Data Analyst for FactSet's Media data offering. You'll lead the evolution of our Media data ...

Factset

Senior Media Analyst

Lakewood, CO · On-site

$88K - $116K/yr

Your Team's Impact Deep Sector Technology, Media, and Telecommunications (TMT) team is looking for a Media Data Analyst for FactSet's Media data offering. You'll lead the evolution of our Media data ...

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Senior Media Analyst information

See salary details

$48.5K

$102.5K

$130.5K

How much do senior media analyst jobs pay per year?

As of Jul 24, 2026, the average yearly pay for senior media analyst in the United States is $102,527.00, according to ZipRecruiter salary data. Most workers in this role earn between $88,000.00 and $116,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Senior Media Analyst, and why are they important?

To thrive as a Senior Media Analyst, you need advanced analytical skills, experience in media research, and a relevant degree such as communications, marketing, or data analytics. Proficiency with media monitoring platforms, data visualization tools, and analytics software like Google Analytics or Meltwater is typically required. Strong critical thinking, attention to detail, and the ability to communicate insights effectively with stakeholders are essential soft skills. These abilities enable accurate measurement of media impact, inform strategy, and support data-driven decision-making in a rapidly evolving media landscape.

What does a Senior Media Analyst do?

A Senior Media Analyst is responsible for evaluating and interpreting data from various media channels, such as TV, digital, and social platforms, to assess the effectiveness of marketing campaigns and media strategies. They analyze audience engagement, campaign performance, and industry trends to provide actionable insights and recommendations to clients or internal stakeholders. Senior Media Analysts often lead reporting efforts, manage complex datasets, and collaborate with marketing and strategy teams to optimize media investments.

What is the difference between Senior Media Analyst vs Media Planner?

AspectSenior Media AnalystMedia Planner
Required CredentialsBachelor's in Marketing, Communications, or related field; experience in media analysisBachelor's in Marketing, Advertising, or related field; knowledge of media channels
Work EnvironmentData analysis, reporting, and strategy development in marketing teamsCampaign planning, media buying, and scheduling in advertising agencies
Employer & Industry UsageMarketing departments, media agencies, digital firmsAdvertising agencies, media buying firms, brand teams

The main difference is that Senior Media Analysts focus on analyzing media performance data and providing insights, while Media Planners develop media strategies and select channels for campaigns. Both roles require understanding media metrics, but Analysts emphasize data interpretation, whereas Planners focus on campaign execution.

What are the main challenges a Senior Media Analyst faces when working with cross-functional teams?

A Senior Media Analyst often collaborates with marketing, creative, and data teams to develop and assess media strategies. One common challenge is ensuring alignment on goals and KPIs, as different teams may prioritize different outcomes. Effective communication and data storytelling skills are essential for translating complex analytics into actionable insights for diverse stakeholders. Additionally, adapting quickly to evolving media platforms and technologies is necessary to provide relevant recommendations and maintain a strategic edge.
More about Senior Media Analyst jobs
What cities are hiring for Senior Media Analyst jobs? Cities with the most Senior Media Analyst job openings:
What are the most commonly searched types of Media Analyst jobs? The most popular types of Media Analyst jobs are:
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Senior Media Analyst jobs near you
Infographic showing various Senior Media Analyst job openings in the United States as of July 2026, with employment types broken down into 89% Full Time, 6% Part Time, 1% Temporary, and 4% Contract. Highlights an 83% Physical, 7% Hybrid, and 10% Remote job distribution, with an average salary of $102,527 per year, or $49.3 per hour.
Senior Media Analyst

Senior Media Analyst

Gupta Media

Boston, MA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 26 days ago

Job description

Salary:

Gupta Media was founded over 25 years ago on the idea that advertising could create huge leverage in our clients' businesses. Our work initially focused on the entertainment industry, specifically live events and recorded music (SXSW, Sony Music, Universal Music, and Disney Music Group are all clients). We have grown to include global brands (Amazon, Sophia Learning), major sports franchises (X Games, Florida Panthers, Washington Commanders, Cleveland Cavaliers, Womens Tennis Association), as well as public sector institutions (City of Boston, Massachusetts Office of Travel and Tourism).

We are looking for Senior Media Analysts to join our team. Qualified candidates should have extensive experience in digital media planning, buying and reporting, and managing high-priority campaigns for global clients. Experience in leading results-driven e-commerce and lead generation programs is highly desired.


We pride ourselves on being innovative, competitive, and disruptive in the digital space. Weve built tools and developed strategies to make digital marketing better. We work closely with vendors to make sure that their products align with the goals of our clients. Senior Media Analysts are expected to perform at a high level, managing high-priority campaigns through all phases of planning, buying, and reporting while helping to drive our strategy forward.


Specific job responsibilities include:

  • Plan, build, and optimize campaigns across digital platforms like Meta Ads and Google Ads;
  • Analyze campaign performance, prepare and present to clients key insights, performance metrics, and optimization recommendations regularly. Weve built an in-house reporting suite to help with this, but you should have an understanding of platforms like Google Analytics and/or Google Data Studio and be able to create custom data models in Sheets/Excel;
  • Building strong client relationships through effective communications and insights, leading client presentations.
  • Stay current on trends in digital marketing and sharing best practices, emerging products and platforms;
  • Internally provide insights to help impact and improve team strategy, including supporting thetraining and mentoring of new hires and junior staff.


Required Skills and Education:

  • Bachelors degree or higher;
  • 3+ years of experience in managing ROI-focused digital media campaigns, experience in e-commerce and lead generation is an added plus;
  • Advanced knowledge of Meta Ads and Google Ads is required, and experience with Snap Ads Manager, TikTok Ads Manager and LinkedIn Campaign Manager preferred;
  • Strong analytical skills and technical competency using data and metrics to measure impact and determine improvements;
  • Ability to multitask and prioritize workload across multiple projects;
  • High level of enthusiasm and professionalism;
  • Curiosity An important trait in every role on every team within our organization.


Work Environment
Gupta Media is an office-first organization.


Our Commitment
At Gupta Media, we work hard every day to be better at all that we do and that includes fostering a diverse and inclusive community that encourages and respects a broad range of backgrounds, experiences, and ideas.


Compensation
At Gupta Media, base salary is one component of our total compensation and benefits package. For this role, the anticipated base salary range is $90,000 - $105,000, depending on relevant experience, skills, and qualifications. This role is eligible to participate in our annual bonus plan, which is based on the company's performance.


We offer a competitive benefits package including health, dental, vision, and pet insurance; Flexible and Dependent Care Savings Accounts; a 401(k) with up to 5% Safe Harbor contributions; paid time off; paid family leave; commuting and wellness stipends; and opportunities for professional development and career growth.


Candidates must be authorized to work in the US for at least 3 years.