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Search Manager Jobs (NOW HIRING)

Soni Resources

Senior Paid Search Manager

New York, NY · On-site

$115K/yr

We're seeking a hands-on Senior Paid Search Manager to lead paid search strategy across a portfolio of consumer brands. This individual will own Google Ads, Microsoft Ads, Google Shopping, and ...

Kapitus

Organic Search Manager

Raleigh, NC

... Search Manager to join our Brand Marketing team to support the development and execution of our organic search strategy across traditional search engines and AI-powered search experiences. This ...

Wpromote

Paid Search Manager

$74K - $90K/yr

You'll directly manage search engine marketing (SEM) campaigns across both Google Ads and Microsoft Ads, making optimizations and updates daily. Your complex and diverse portfolio of clients will be ...

Kapitus

Organic Search Manager

Arlington, VA · On-site

... Search Manager to join our Brand Marketing team to support the development and execution of our organic search strategy across traditional search engines and AI-powered search experiences. This ...

Skai

Paid Search Manager

San Francisco, CA · On-site +1

$85K - $95K/yr

This Expert Services Manager is ultimately responsible for all facets of assigned account program performance and client satisfaction on the Skai Search management platform. Partnering with an Expert ...

New

Kapitus

Organic Search Manager

... Search Manager to join our Brand Marketing team to support the development and execution of our organic search strategy across traditional search engines and AI-powered search experiences. This ...

Skai

Paid Search Manager

Manhattan, NY · On-site +1

$85K - $95K/yr

This Expert Services Manager is ultimately responsible for all facets of assigned account program performance and client satisfaction on the Skai Search management platform. Partnering with an Expert ...

New

Gen3 Marketing

SEO & AI Search Manager

Blue Bell, PA · On-site +1

SEO & AI Search Manager We are seeking a talented SEO & AI Search Manager to lead the strategy, execution, and optimization of organic search and AI visibility programs across a diverse portfolio of ...

Kada

Paid Search Media Manager

Philadelphia, PA · On-site

Search Manager Fully remote position. Come and join this strategic, analytically driven, highly collaborative, supportive team with a culture that emphasizes work-life balance; this company has been ...

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Search Manager information

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$57K

$82.8K

$120.5K

How much do search manager jobs pay per year?

As of Aug 13, 2026, the average yearly pay for search manager in the United States is $82,845.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,500.00 and $99,500.00 per year, depending on experience, location, and employer.

What does a search manager do?

A search manager oversees the planning, execution, and optimization of search engine marketing strategies, including paid and organic search campaigns. They analyze data, use tools like Google Analytics and AdWords, and coordinate with marketing teams to improve search visibility and performance.

How does a search manager typically collaborate with other departments to optimize campaign performance?

Search Managers frequently work cross-functionally, partnering with content, analytics, and creative teams to ensure campaigns are aligned with overall marketing goals. They often collaborate with data analysts to review performance metrics and identify optimization opportunities, as well as with designers to refine ad creatives. Regular communication with account managers and clients is also common to share insights and adjust strategies based on evolving business objectives. This collaborative approach helps ensure that search campaigns are both effective and integrated with broader digital marketing efforts.

What are the key skills and qualifications needed to thrive as a search manager, and why are they important?

To thrive as a Search Manager, you need expertise in search engine marketing (SEM), pay-per-click (PPC) campaign management, data analysis, and a relevant degree in marketing or business. Familiarity with tools such as Google Ads, Microsoft Advertising, Google Analytics, and SEMrush, along with certifications like Google Ads Certification, is typically required. Strong analytical thinking, communication, and project management skills help drive effective campaigns and foster collaboration across teams. These skills are crucial for optimizing search performance, maximizing ROI, and staying competitive in the rapidly evolving digital marketing landscape.

What is a search manager?

Search Managers are professionals responsible for overseeing and optimizing a company's search engine marketing (SEM) and sometimes search engine optimization (SEO) strategies. They manage campaigns on platforms like Google Ads and Bing Ads, analyze performance data, and adjust tactics to improve visibility, traffic, and conversions. Their role often involves keyword research, budget management, ad copywriting, and collaborating with marketing teams to achieve business goals.

What is the difference between Search Manager vs SEO Specialist?

AspectSearch ManagerSEO Specialist
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in digital marketingBachelor's degree in marketing, communications, or related field; SEO certifications often preferred
Work EnvironmentOversees search marketing strategies, manages teams, collaborates with marketing departmentsFocuses on optimizing website content, keyword research, and link-building strategies
Employer & Industry UsageUsed in digital marketing agencies, e-commerce, and large corporationsCommon in marketing teams, digital agencies, and SEO firms

The Search Manager oversees overall search marketing strategies, including paid and organic search, managing teams and campaigns. The SEO Specialist concentrates on optimizing website content and improving organic search rankings. While both roles require marketing knowledge and familiarity with search engines, the Search Manager has broader responsibilities, including strategy development and team management, whereas the SEO Specialist focuses on technical and content optimization tasks.

More about Search Manager jobs
What cities are hiring for Search Manager jobs? Cities with the most Search Manager job openings:
What are the most commonly searched types of Search jobs? The most popular types of Search jobs are:
Who are the top companies hiring for Search Manager jobs? The top employers for Search Manager jobs are:
What states have the most Search Manager jobs? States with the most job openings for Search Manager jobs include:
Search Manager jobs near you
Infographic showing various Search Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $82,845 per year, or $39.8 per hour.

Senior Paid Search Manager

Soni Resources

New York, NY • On-site

$115K/yr

Full-time

Posted 6 days ago

Job description

We're seeking a hands-on Senior Paid Search Manager to lead paid search strategy across a portfolio of consumer brands. This individual will own Google Ads, Microsoft Ads, Google Shopping, and Performance Max campaigns from strategy through execution while helping transition paid search management in-house.
This is an excellent opportunity for someone who enjoys building scalable paid search programs, optimizing performance, and driving measurable business growth in a fast-paced ecommerce environment.
Responsibilities
  • Own paid search strategy and execution across multiple consumer brands.
  • Manage Google Ads, Microsoft Ads, Shopping, Performance Max, and remarketing campaigns.
  • Oversee Google Merchant Center and product feed optimization.
  • Develop bidding strategies, keyword roadmaps, and campaign optimizations to maximize ROAS.
  • Lead the transition of paid search from external agencies to an internal team.
  • Analyze campaign performance and provide strategic recommendations for continuous improvement.
  • Monitor platform updates and implement new features and best practices.

Qualifications
  • 5-7 years of hands-on paid search experience.
  • Deep expertise in Google Ads, Google Shopping, and Google Merchant Center.
  • Experience managing $2M+ in annual paid media spend across multiple brands or business units.
  • Strong understanding of Performance Max, Shopping campaigns, bidding strategies, and feed optimization.
  • Experience with product feed management platforms such as Feedonomics or DataFeedWatch.
  • Strong analytical skills with experience building and presenting performance reports.
  • Ability to thrive in a lean, fast-paced environment with broad ownership.

Preferred
  • Footwear, apparel, fashion, retail, or DTC ecommerce experience.
  • Microsoft Ads experience.
  • Experience with SA360 or enterprise bid management platforms.
  • Familiarity with attribution platforms such as Triple Whale, Northbeam, or Rockerbox.
  • Experience managing Criteo or other paid retargeting platforms.

Compensation: $100,000-125,000
Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications.
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About Soni Resources

Sourced by ZipRecruiter

Soni is a premier staffing & recruitment company that is disrupting the human capital management space. Headquartered in New York, Soni has presence in 23 markets across the United States. We support each professional relationship with a cutting-edge approach, industry-leading insights, and a human touch. We are trusted to help companies and individuals tackle their challenges and capture their greatest opportunities. We are minority-owned, and diversity & inclusion is in our DNA. We are committed to creating environments where people are empowered to be their authentic selves.

Company size

11 - 50 Employees

Headquarters location

New York, NY, US

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