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Sales Coach Jobs in California (NOW HIRING)

Sales Coach

Los Angeles, CA · On-site

$125K - $201K/yr

You will coach associates through the full sales conversation, including openings, discovery, storytelling, product positioning, objection handling, and closing. * You will apply established coaching ...

Sales Coach

Los Angeles, CA · On-site

$125K - $201K/yr

You will coach associates through the full sales conversation, including openings, discovery, storytelling, product positioning, objection handling, and closing. * You will apply established coaching ...

Outbound Contact Center Sales Coach

CA · On-site +1

$55K - $71K/yr

Position Summary We are looking for a Sales Coach who genuinely loves developing people. Someone who gets energized watching an agent go from unsure to unstoppable, who leads by example and gets on ...

New

Sales Lead

Ocotillo, CA · On-site

$20/hr

Train, coach, and mentor new and existing sales associates * Deliver onboarding, role-plays, and ongoing on-the-job development * Conduct one-on-one coaching sessions * Resolve escalated customer ...

ClosedWon is the AI sales coach for sales enablement, engagement, and prospecting. We have a playful view of the world. Our mission is to end missed connections. If our clients are closing more deals ...

Sales Lead

Ocotillo, CA · On-site

$23/hr

Train, coach, and mentor new and existing sales associates * Deliver onboarding, role-plays, and ongoing on-the-job development * Conduct one-on-one coaching sessions * Resolve escalated customer ...

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Showing results 1-20

Sales Coach information

See California salary details

$39K

$57.8K

$83.4K

How much do sales coach jobs pay per year?

As of Sep 4, 2026, the average yearly pay for sales coach in California is $57,836.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,900.00 and $69,100.00 per year, depending on experience, location, and employer.

What is a sales coach?

A Sales Coach is a professional who helps sales teams and individuals improve their performance by providing guidance, feedback, and training. They assess sales strategies, identify areas for improvement, and offer personalized coaching to develop selling skills, product knowledge, and confidence. Sales Coaches often work one-on-one or with small groups, focusing on motivation, goal setting, and effective sales techniques to help teams meet and exceed their targets.

What is a sales coach?

A sales coach provides specialized training for salespeople. As a sales coach, you help the employees of an organization improve their sales skills to boost company performance. Typical job duties involve identifying areas of improvement, developing training programs, onboarding new salespeople, leading training activities, and providing help for specific issues. A sales coach often evaluates employee performance before and after the training program. The career requires excellent interpersonal skills, extensive sales or customer service experience, and usually a bachelor’s degree in a related field.

How does a sales coach typically collaborate with sales teams to improve performance?

A Sales Coach works closely with sales teams by observing sales calls, providing constructive feedback, and facilitating training sessions tailored to specific team needs. They act as mentors, helping team members develop effective sales strategies, communication skills, and overcome common obstacles. Regular check-ins and performance reviews are standard, ensuring that coaching is continuous and results-driven. Collaboration often extends to working with sales managers to align coaching efforts with broader business goals, creating a supportive environment for growth.

What are the key skills and qualifications needed to thrive as a sales coach, and why are they important?

To thrive as a Sales Coach, you need a deep understanding of sales strategies, coaching methodologies, and a track record in sales or sales management, often supported by relevant certifications. Familiarity with CRM platforms, sales training tools, and performance analytics software is commonly required. Exceptional communication, motivational abilities, and adaptability are vital soft skills for inspiring and guiding sales teams. These skills are essential to effectively develop sales talent, drive performance, and achieve organizational revenue goals.

What is the difference between Sales Coach vs Sales Trainer?

AspectSales CoachSales Trainer
CredentialsExperience in sales, coaching certifications (optional)Sales training certifications, instructional design experience
Work EnvironmentOne-on-one coaching, team development sessionsWorkshops, seminars, group training sessions
Employer & Industry UsageSales organizations, B2B and B2C companiesCorporate training firms, sales departments
Search & Comparison IntentLooking for personalized coaching to improve sales skillsSeeking structured training programs or workshops

While both roles aim to improve sales performance, a Sales Coach provides personalized guidance and ongoing support to individual salespeople or teams. In contrast, a Sales Trainer delivers structured training sessions to teach sales techniques and strategies to groups. Understanding these differences helps organizations choose the right approach for their sales development needs.

What are the most commonly searched types of Sales Coach jobs in California?

The most popular types of Sales Coach jobs in California are:

What are popular job titles related to Sales Coach jobs in California?

For Sales Coach jobs in California, the most frequently searched job titles are:

What job categories do people searching Sales Coach jobs in California look for?

The top searched job categories for Sales Coach jobs in California are:

What cities in California are hiring for Sales Coach jobs?

Cities in California with the most Sales Coach job openings:

Infographic showing various Sales Coach job openings in California as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 84% Physical, 1% Hybrid, and 15% Remote job distribution, with an average salary of $57,836 per year, or $27.8 per hour.

Sales Coach

Capgroup

Los Angeles, CA • On-site

$125K - $201K/yr

Full-time

Medical, Life, Retirement

Re-posted 25 days ago


Job description

"I can be myself at work."

You are more than a job title. We want you to feel comfortable doing great work and bringing your best, authentic self to everything you do. We value your talents, traditions, and uniqueness-and we're committed to fostering a strong sense of belonging in a respectful workplace.

We intentionally seek diverse perspectives, experiences, and backgrounds, investing in a culture designed to celebrate differences. We believe that belonging leads to better outcomes and a stronger community of associates united by our mission. At Capital, we live our core values every day: Integrity, Client Focus, Diverse Perspectives, Long-Term Thinking, and Community.

"I can influence my income."

You want to feel recognized at work. Your performance will be reviewed annually, and your compensation will be designed to motivate and reward the value that you provide. You'll receive a competitive salary, bonuses and benefits. Your company-funded retirement contribution will factor in salary and variable pay, including bonuses.

"I can lead a full life."

You bring unique goals and interests to your job and your life. Whether you're raising a family, you're passionate about where you volunteer, or you want to explore different career paths, we'll give you the resources that can set you up for success.

  • Enjoy generous time-away and health benefits from day one, with the opportunity for flexible work options

  • Receive 2-for-1 matching gifts for your charitable contributions and the opportunity to secure annual grants for the organizations you love

  • Access on-demand professional development resources that allow you to hone existing skills and learn new ones

"I can succeed as a Sales Coach."

As a Sales Coach, you will help drive global sales performance by facilitating onboarding and in-role development, delivering 1:1 and cohort-based coaching, and strengthening the quality of sales conversations across all Client Groups. You will partner with managers and sales leaders to support associate readiness, build role-specific competencies, and use AI-enabled coaching tools to scale practice, feedback, and development of worldwide talent.

"I am the person Capital Group is looking for."

  • You will facilitate onboarding and recurring development programs for sales associates across roles, sites, and regions.

  • You will deliver competency-based 1:1 coaching using structured intake, coaching plans, observations, manager alignment, and scorecard reviews.

  • You will coach associates through the full sales conversation, including openings, discovery, storytelling, product positioning, objection handling, and closing.

  • You will apply established coaching frameworks and playbooks to create consistency, accountability, and measurable behavior change.

  • You will partner with managers as a consultative third party, reinforcing manager ownership while supporting associate development.

  • You will design and refine coaching scenarios that reflect real sales situations, and help associates build confidence and readiness.

  • You bring sales credibility, facilitation expertise, investment acumen, executive presence, adaptability, and curiosity for how AI can enhance coaching and development.

  • You will have 3+ years in sales, sales enablement, sales coaching, training, or advisor-facing role at a financial services or asset management firm with a proven ability to influence sales performance and drive behavior change.

  • You have a SIE, Series 7, and Series 66. If you aren't currently licensed, you must obtain them within the first 60 days of hire.

  • You will hold a bachelor's degree with an advanced degrees or industry designations (CIMA, CAIA, CFP, or equivalent) preferred.

"I can apply in less than 4 minutes."

You've reviewed this job posting and you're ready to start the candidate journey with us. Apply now to move to the next step in our recruiting process. If this role isn't what you're looking for, check out our other opportunities and join our talent community.

"I can learn more about Capital Group."

At Capital Group, the success of the people who invest with us depends on the people in whom we invest. That's why we offer a culture, compensation and opportunities that empower our associates to build successful and prosperous careers. Through nine decades, our goal has been to improve people's lives through successful investing. We know that our history is a testament to the strength of the people we hire. More than 9,000 associates in 30+ offices around the world help our clients and each other grow and thrive every day. Find us on LinkedIn, Instagram, YouTube and Glassdoor.

Southern California Base Salary Range: $125,909-$201,454

In addition to a highly competitive base salary, per plan guidelines, restrictions and vesting requirements, you also will be eligible for an individual annual performance bonus, plus Capital's annual profitability bonus plus a retirement plan where Capital contributes 15% of your eligible earnings.

You can learn more about our compensation and benefits here.

* Temporary positions in the United States are excluded from the above mentioned compensation and benefit plans.


We are an equal opportunity employer, which means we comply with all federal, state and local laws that prohibit discrimination when making all decisions about employment. As equal opportunity employers, our policies prohibit unlawful discrimination on the basis of race, religion, color, national origin, ancestry, sex (including gender and gender identity), pregnancy, childbirth and related medical conditions, age, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, citizenship status, AIDS/HIV status, political activities or affiliations, military or veteran status, status as a victim of domestic violence, assault or stalking or any other characteristic protected by federal, state or local law.