Synthesize programmatic market trends, competitive intelligence, and publisher yield metrics to steer internal product development feedback loops. 2. Business Development & Supply Acquisition
Synthesize programmatic market trends, competitive intelligence, and publisher yield metrics to steer internal product development feedback loops. 2. Business Development & Supply Acquisition
Synthesize programmatic market trends, competitive intelligence, and publisher yield metrics to steer internal product development feedback loops. 2. Business Development & Supply Acquisition
Synthesize programmatic market trends, competitive intelligence, and publisher yield metrics to steer internal product development feedback loops. 2. Business Development & Supply Acquisition
Publisher Development Manager
New York, NY ยท On-site +1
$65K - $90K/yr
Experience with programmatic advertising and native ad platforms * Track record of quota attainment ... Access to industry conferences and publisher events across the US MGID is an equal opportunity ...
Publisher Development Manager
New York, NY ยท On-site +1
$65K - $90K/yr
Experience with programmatic advertising and native ad platforms * Track record of quota attainment ... Access to industry conferences and publisher events across the US MGID is an equal opportunity ...
Senior Associate, Paid Media
Chicago, IL ยท Remote
This role will support planning, execution, optimization, and reporting across paid social, programmatic, publisher-direct, and digital video campaigns. A successful candidate will be highly ...
Senior Associate, Paid Media
Chicago, IL ยท Remote
This role will support planning, execution, optimization, and reporting across paid social, programmatic, publisher-direct, and digital video campaigns. A successful candidate will be highly ...
Senior Associate, Paid Media
New York, NY ยท Remote
This role will support planning, execution, optimization, and reporting across paid social, programmatic, publisher-direct, and digital video campaigns. A successful candidate will be highly ...
Senior Associate, Paid Media
New York, NY ยท Remote
This role will support planning, execution, optimization, and reporting across paid social, programmatic, publisher-direct, and digital video campaigns. A successful candidate will be highly ...
Senior Publisher Partnerships, Mobile App Non-Gaming
Charleston, WV ยท Remote
$129K - $170K/yr
Our platform enables publishers to access brand and performance demand across SDK and server-side ... You understand the complexities of the mobile programmatic ecosystem and know how to identify ...
Quick apply
Senior Publisher Partnerships, Mobile App Non-Gaming
Charleston, WV ยท Remote
$129K - $170K/yr
Our platform enables publishers to access brand and performance demand across SDK and server-side ... You understand the complexities of the mobile programmatic ecosystem and know how to identify ...
Senior Publisher Partnerships, Mobile App Non-Gaming
$129K - $170K/yr
Our platform enables publishers to access brand and performance demand across SDK and server-side ... You understand the complexities of the mobile programmatic ecosystem and know how to identify ...
Senior Publisher Partnerships, Mobile App Non-Gaming
$129K - $170K/yr
Our platform enables publishers to access brand and performance demand across SDK and server-side ... You understand the complexities of the mobile programmatic ecosystem and know how to identify ...
National Account Executive- Programmatic
New York, NY ยท Remote
$95K - $105K/yr
We look for great people who are passionate about redefining premium publishing through innovation, creative thinking and embracing fun. What You'll Do * Drive premium programmatic ad sales (PMP/PG ...
National Account Executive- Programmatic
New York, NY ยท Remote
$95K - $105K/yr
We look for great people who are passionate about redefining premium publishing through innovation, creative thinking and embracing fun. What You'll Do * Drive premium programmatic ad sales (PMP/PG ...
National Account Executive- Programmatic
Chicago, IL ยท Remote
$95K - $105K/yr
We look for great people who are passionate about redefining premium publishing through innovation, creative thinking and embracing fun. What You'll Do * Drive premium programmatic ad sales (PMP/PG ...
National Account Executive- Programmatic
Chicago, IL ยท Remote
$95K - $105K/yr
We look for great people who are passionate about redefining premium publishing through innovation, creative thinking and embracing fun. What You'll Do * Drive premium programmatic ad sales (PMP/PG ...
Understanding of publisher monetization strategies and the programmatic ecosystem * Strong analytical and problem-solving skills * Ability to explain technical concepts to non-technical stakeholders
Understanding of publisher monetization strategies and the programmatic ecosystem * Strong analytical and problem-solving skills * Ability to explain technical concepts to non-technical stakeholders
National Account Executive- Programmatic
Los Angeles, CA ยท Remote
$95K - $105K/yr
We look for great people who are passionate about redefining premium publishing through innovation, creative thinking and embracing fun. What You'll Do * Drive premium programmatic ad sales (PMP/PG ...
National Account Executive- Programmatic
Los Angeles, CA ยท Remote
$95K - $105K/yr
We look for great people who are passionate about redefining premium publishing through innovation, creative thinking and embracing fun. What You'll Do * Drive premium programmatic ad sales (PMP/PG ...
Manager, Programmatic
New York, NY ยท On-site
$100K - $120K/yr
Serve as a publisher technology expert including our partner DSPs and their consolesexpert. What You'll Bring * 5+ years of end-to-end, hands-on experience managing and optimizing programmatic ...
Manager, Programmatic
New York, NY ยท On-site
$100K - $120K/yr
Serve as a publisher technology expert including our partner DSPs and their consolesexpert. What You'll Bring * 5+ years of end-to-end, hands-on experience managing and optimizing programmatic ...
We are revolutionizing the online ad-serving industry for advertisers, publishers, and networks alike and are seeking to recruit a programmatic account manager for our Barcelona office. Role This ...
We are revolutionizing the online ad-serving industry for advertisers, publishers, and networks alike and are seeking to recruit a programmatic account manager for our Barcelona office. Role This ...
Manager, Programmatic
$100K - $120K/yr
Serve as a publisher technology expert including our partner DSPs and their consolesexpert. What You'll Bring * 5+ years of end-to-end, hands-on experience managing and optimizing programmatic ...
Manager, Programmatic
$100K - $120K/yr
Serve as a publisher technology expert including our partner DSPs and their consolesexpert. What You'll Bring * 5+ years of end-to-end, hands-on experience managing and optimizing programmatic ...
You will work closely with strategic publishers to introduce innovative solutions that help them grow their programmatic advertising business. You'll act as both a trusted advisor and product ...
You will work closely with strategic publishers to introduce innovative solutions that help them grow their programmatic advertising business. You'll act as both a trusted advisor and product ...
Experience working within an SSP, DSP, publisher, streaming platform, or CTV environment is highly ... Key Responsibilities Programmatic Activation & Execution * Own the activation and execution of CTV ...
Experience working within an SSP, DSP, publisher, streaming platform, or CTV environment is highly ... Key Responsibilities Programmatic Activation & Execution * Own the activation and execution of CTV ...
Manager, Publisher Partnerships
$70K - $80K/yr
Mission The Publisher Partnerships Manager exists to protect and grow revenue for Kargo's most ... Fluency in programmatic fundamentals -- supply/demand dynamics across mobile, video, and CTV; knows ...
Quick apply
Manager, Publisher Partnerships
$70K - $80K/yr
Mission The Publisher Partnerships Manager exists to protect and grow revenue for Kargo's most ... Fluency in programmatic fundamentals -- supply/demand dynamics across mobile, video, and CTV; knows ...
Operating at the intersection of programmatic advertising, privacy-enhanced collaboration, and AI/ML optimization, APC bridges advertiser outcomes with publisher supply across streaming TV, web, and ...
Operating at the intersection of programmatic advertising, privacy-enhanced collaboration, and AI/ML optimization, APC bridges advertiser outcomes with publisher supply across streaming TV, web, and ...
Senior Publisher Partnerships, Mobile App Gaming
Charleston, WV ยท Remote
$129K - $170K/yr
Programmatic monetization * SDK onboarding * Auction performance * Demand partner strategy * Yield ... Monitor publisher performance trends and work cross-functionally to identify opportunities that ...
Quick apply
Senior Publisher Partnerships, Mobile App Gaming
Charleston, WV ยท Remote
$129K - $170K/yr
Programmatic monetization * SDK onboarding * Auction performance * Demand partner strategy * Yield ... Monitor publisher performance trends and work cross-functionally to identify opportunities that ...
From affiliates and influencers to content publishers, brand ambassadors, and customer advocates ... Your work directly determines how effectively Impact's programmatic marketplace balances advertiser ...
From affiliates and influencers to content publishers, brand ambassadors, and customer advocates ... Your work directly determines how effectively Impact's programmatic marketplace balances advertiser ...
Programmatic Publisher information
See salary details
$12.74 - $17.31
8% of jobs
$17.31 - $21.88
10% of jobs
$22.58 is the 25th percentile. Wages below this are outliers.
$21.88 - $26.44
51% of jobs
$29.87 is the 75th percentile. Wages above this are outliers.
$26.44 - $31.01
10% of jobs
$31.01 - $35.58
9% of jobs
$35.58 - $40.14
4% of jobs
$40.14 - $44.71
3% of jobs
$44.71 - $49.28
1% of jobs
$49.28 - $53.85
2% of jobs
$53.85 - $58.41
2% of jobs
$58.41 - $62.98
1% of jobs
$12
$29
$62
How much do programmatic publisher jobs pay per hour?
What is the difference between Programmatic Publisher vs Programmatic Trader?
| Aspect | Programmatic Publisher | Programmatic Trader |
|---|---|---|
| Credentials | Knowledge of ad tech, digital media, and basic analytics | Advanced analytics, trading certifications, and media buying experience |
| Work Environment | Media companies, publishers, ad tech platforms | Ad agencies, trading desks, media buying firms |
| Industry Usage | Focuses on managing ad inventory and revenue for publishers | Focuses on buying and selling ad inventory programmatically |
While both roles operate within the programmatic advertising ecosystem, a Programmatic Publisher primarily manages ad inventory and revenue for publishers, ensuring optimal ad placements. In contrast, a Programmatic Trader actively buys and sells ad space to meet campaign goals. Understanding these differences helps clarify career paths and employer expectations in digital advertising.
What are the key skills and qualifications needed to thrive as a Programmatic Publisher, and why are they important?
What is a Programmatic Publisher?
How does a Programmatic Publisher typically collaborate with advertisers and ad tech partners to optimize revenue?

Full-time
Posted 24 days ago
Job description
Wunderkind ads are 'behaviorally triggered', meaning that ads are served on a premium list of publishers only when a user is done consuming content. Our proprietary tag is integrated directly on the publisher page to track on-site user behavior - making 'net new' ad placements. How we serve the ad is why we are different from our competitors in-market.
Rather than placing an ad in front of someone while they're actively trying to read content, our technology patiently waits until a visitor has stopped reading before rendering our ad on the page. And that patience pays off -- it turns out that when an ad experience respects the user's reason for visiting a page, the user respects the ad experience in return. This unique, brand safe approach to ad experience gives an advertiser's message more attention and greater engagement.
About the Role:
The Senior Director, Publisher Partnerships is a high-impact, executive leadership position within our advertising business organization. Reporting directly to the General Manager, Ads (GM), this person will own the overarching commercial and operational strategy for our publisher supply ecosystem. This position is responsible for driving sustainable revenue growth for premium publisher partners while maximizing their yield and monetization outcomes within the programmatic marketplace.
As the strategic lead for the sub-org, you will direct a high-performing, multi-disciplinary team comprising Business Development (Sales) and Customer Success workstreams. You will serve as a foundational voice in corporate headcount planning, overarching go-to-market (GTM) strategy formulation, and performance management, ensuring that our publisher division remains aligned with rapidly evolving marketplace trends. This role demands a visionary professional who operates beyond day-to-day tactical metrics, focusing instead on structural marketplace shifts, long-term supply path optimization (SPO), and the strategic scaling of our programmatic footprint
Role Responsibilities
1. Strategic Leadership & Go-To-Market (GTM) Planning
- GTM Architecture: Define, execute, and iterate the comprehensive, multi-year go-to-market strategy for the Publisher Partnerships sub-organization, identifying new market segments, platform integrations, and demand opportunities.
- Resource Allocation: Act as a principal voice and decision-maker in seasonal and annual headcount planning to align organizational talent with scaling revenue opportunities.
- Market Evangelism & Innovation: Synthesize programmatic market trends, competitive intelligence, and publisher yield metrics to steer internal product development feedback loops.
- Commercial Growth: Directly oversee and guide the Business Development (Sales) team (consisting of 3 headcount) to establish high-value, long-term partnerships with premium digital publishers.
- Executive Negotiations: Provide top-tier commercial support during high-stakes contract negotiations, custom commercial pricing structuring, and programmatic marketplace alignment.
- Pipeline Excellence: Instill an analytical, consultative sales methodology focused on managing multi-quarter pipelines and navigating complex enterprise media deals.
- Operational Oversight: Provide strategic direction to the Publishers Customer Success organization, steered directly by an Associate Director who manages a dedicated team of 4 account management and optimization professionals.
- Monetization Management: Ensure the delivery of world-class operational service, focusing on net revenue retention, cross-selling, and maximizing publisher monetization via advanced programmatic tactics.
- Data-Driven Yield Rigor: Cultivate a culture of analytical depth to help publishers evaluate auction mechanics, floor price optimization, Open Bidding, header bidding, and buyer demand trends.
- Accountability & Culture: Own overall performance management across the sub-org, establishing clear OKRs and performance frameworks for both sales acquisition and customer success workflows.
- Leadership Development: Actively mentor and coach direct reports, and inspire managers in the org to successfully manage, build, and lead their own team.
This role acts as the executive lead for the Publishers sub-organization and operates with a highly balanced span of control designed to separate new business acquisition from long-term relationship cultivation:
- Reports to: General Manager, Ads (GM)
- Direct Reports: 4 Headcount (3 Business Development Managers, 1 Associate Director, Customer Success)
- Indirect Reports: 4 Headcount (Customer Success Managers/Specialists reporting to the Associate Director)
- Total Org Size: 8 Headcount
- Experience: Minimum of 11 years of directly relevant professional experience working within the digital advertising or ad tech ecosystem, with a proven track record of working with publishers to maximize their revenue from the programmatic marketplace.
- Programmatic Marketplace Depth: Expert-level understanding of programmatic auction mechanics (RTB), header bidding, Supply Path Optimization (SPO), SSP/DSP inner workings, and yield/floor management systems.
- Strategic Capability: Documented experience executing a core strategic role, with active contributions to corporate go-to-market planning, corporate headcount planning, and organizational performance management.
- Commercial Acumen: Strong background in corporate negotiation, contract execution, and navigating complex enterprise multi-stakeholder deals.
- Located within regular commutable distance of our office in One World Trade Centre, NYC. The ideal candidate will be thrive from collaborating with the team, in-office, 3 days a week.
- People Management: 6+ years of direct people management experience within a high-growth ad tech, SaaS, or media business environment.
- Management of Managers: Proven experience managing other people managers (e.g., directing Team Leads, Associate Directors, or regional leads) with an ability to develop leadership and management capabilities in others.
- Industry Network: Extensive active relationship networks across top-tier global digital media companies and premium publisher ecosystems.
- Technical Fluency: Ability to seamlessly translate publisher marketplace requirements to technical Product and Engineering teams to influence platform features.
The base salary range for this role is $175,000.00 to $210,000.00. Actual compensation packages are based on several factors that are unique to each specific candidate; including but not limited to skill set, depth of experience, applicable certifications, and geographic work location. This may vary depending on living location and market rate.