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Marketing Associate Jobs in Appleton, WI (NOW HIRING)

Reporting to the Marketing Associate Director, the Marketing Manager plays a key role in advancing UW-Green Bay's access mission, directly supporting enrollment growth through data-informed, audience ...

Looking for a Role Where Effort = Results? Infiniclean is expanding and seeking reliable, professional individuals to represent our growing brand. We specialize in window cleaning, soft washing ...

Sales and Marketing Associates

Hobart, WI

$39K - $52K/yr

Looking for a Role Where Effort = Results? Infiniclean is expanding and seeking reliable, professional individuals to represent our growing brand. We specialize in window cleaning, soft washing ...

Looking for a Role Where Effort = Results? Infiniclean is expanding and seeking reliable, professional individuals to represent our growing brand. We specialize in window cleaning, soft washing ...

Looking for a Role Where Effort = Results? Infiniclean is expanding and seeking reliable, professional individuals to represent our growing brand. We specialize in window cleaning, soft washing ...

Looking for a Role Where Effort = Results? Infiniclean is expanding and seeking reliable, professional individuals to represent our growing brand. We specialize in window cleaning, soft washing ...

Looking for a Role Where Effort = Results? Infiniclean is expanding and seeking reliable, professional individuals to represent our growing brand. We specialize in window cleaning, soft washing ...

Looking for a Role Where Effort = Results? Infiniclean is expanding and seeking reliable, professional individuals to represent our growing brand. We specialize in window cleaning, soft washing ...

Looking for a Role Where Effort = Results? Infiniclean is expanding and seeking reliable, professional individuals to represent our growing brand. We specialize in window cleaning, soft washing ...

Associates degree in Marketing or Business * Bachelor's degree in Marketing or Business, preferred * 3+ years of branding experience * 3+ years of expertise in campaign execution and consumer ...

Associates degree in Marketing or Business * Bachelor's degree in Marketing or Business, preferred * 3+ years of branding experience * 3+ years of expertise in campaign execution and consumer ...

You'll see it in everything from our daily interactions to how we treat our guests - even in our extensive associate benefits and programs. Job Summary Job Title: Senior Director of Marketing FLSA ...

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Marketing Associate information

See Appleton, WI salary details

$25.9K

$49.5K

$71.2K

How much do marketing associate jobs pay per year?

As of Jul 20, 2026, the average yearly pay for marketing associate in Appleton, WI is $49,475.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,000.00 and $56,600.00 per year, depending on experience, location, and employer.

What are the best entry-level jobs in marketing?

Entry-level marketing roles include positions such as marketing assistant, social media coordinator, and marketing intern. These jobs typically require strong communication skills, familiarity with digital tools like social media platforms and basic analytics, and often serve as stepping stones to more advanced marketing positions.

What are the key skills and qualifications needed to thrive as a Marketing Associate, and why are they important?

To thrive as a Marketing Associate, you need a solid grasp of marketing principles, data analysis, and content creation, typically supported by a bachelor’s degree in marketing or a related field. Familiarity with tools like Google Analytics, social media management platforms, and CRM systems is highly beneficial. Strong communication, creativity, and organizational skills help you collaborate effectively and adapt to fast-changing campaigns. These competencies are essential for executing successful marketing strategies and driving measurable business results.

How does a Marketing Associate typically collaborate with other departments within a company?

Marketing Associates frequently work cross-functionally, collaborating with teams such as sales, product development, and design to execute campaigns and support business objectives. They may coordinate with the sales team to align messaging and gather customer insights, or work alongside the design team to produce visually compelling promotional materials. This role often requires strong communication and project management skills to ensure that marketing initiatives are consistent and integrated across departments, helping to drive overall company success.

What Is a Marketing Associate?

A marketing associate is an entry-level or mid-level position in the marketing department. As a marketing associate, you work under the direction of the marketing manager. Desired skills and qualifications for the position of marketing associate can vary by position. However, a high school diploma is usually a minimal requirement. Candidates with a bachelor’s degree in marketing may be preferred. The duties and responsibilities of a marketing associate vary by company and position and may include monitoring social media, writing blog posts and ad copy, data entry, and taking notes during meetings. Holding a marketing associate position can lead to higher level jobs in the marketing department.

Is a marketing associate entry-level?

Yes, a marketing associate position is typically considered entry-level, suitable for candidates with little to no professional experience. It often requires basic skills in marketing principles, communication, and familiarity with tools like social media platforms or marketing software.

What is the role of a marketing associate?

A marketing associate supports marketing campaigns by conducting research, creating content, managing social media, and analyzing data to help promote products or services. They often work with marketing tools like CRM software and may assist with event planning and advertising efforts. Strong communication skills and knowledge of marketing strategies are essential for this role.

What is the difference between Marketing Associate vs Marketing Coordinator?

AspectMarketing AssociateMarketing Coordinator
Required CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentOffice setting, supporting marketing campaigns and researchOffice setting, coordinating marketing activities and events
Employer & Industry UsageCommon in advertising, retail, and corporate sectorsCommon in advertising, retail, and corporate sectors
Search & Comparison IntentUnderstanding entry-level marketing roles and responsibilitiesDistinguishing roles involving campaign coordination and execution

The main difference between a Marketing Associate and a Marketing Coordinator lies in their focus. Marketing Associates typically support research and campaign development, while Marketing Coordinators handle the organization and execution of marketing activities. Both roles require similar educational backgrounds and are found in similar industries, but their day-to-day tasks differ slightly, with Coordinators often managing logistics and timelines.

What is the highest paid job in marketing?

The highest paid roles in marketing are often executive-level positions such as Chief Marketing Officer (CMO) or Vice President of Marketing, with salaries reaching into the high six or seven figures depending on the company and industry. These roles typically require extensive experience, strategic leadership skills, and a strong understanding of market trends and data analysis tools.

What does a Marketing Associate do?

A Marketing Associate supports the marketing team by helping to develop and implement marketing strategies, campaigns, and materials. Their tasks often include conducting market research, analyzing consumer data, coordinating events, managing social media accounts, and assisting with the creation of promotional content. They play an important role in ensuring marketing projects run smoothly and are completed on time. This entry-level position is ideal for those looking to gain experience and build a career in marketing.
What are the most commonly searched types of Marketing jobs in Appleton, WI? The most popular types of Marketing jobs in Appleton, WI are:
What are popular job titles related to Marketing Associate jobs in Appleton, WI? For Marketing Associate jobs in Appleton, WI, the most frequently searched job titles are:
What cities near Appleton, WI are hiring for Marketing Associate jobs? Cities near Appleton, WI with the most Marketing Associate job openings:
Infographic showing various Marketing Associate job openings in Appleton, WI as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $49,475 per year, or $23.8 per hour.

Associate Director of Digital Marketing

Universities of Wisconsin

Oshkosh, WI • On-site, Remote

Full-time

Re-posted 8 days ago


Job description

Current Employees: If you are currently employed at any of the Universities of Wisconsin, log in to Workday to apply through the internal application process.
Position Title:
Associate Director of Digital Marketing
Job Category:
Academic Staff
Employment Type:
Regular
Job Profile:
Marketing Assoc Dir (Inst)
Job Duties:
The University of Wisconsin-Oshkosh invites applications for a full-time Associate Director of Digital Marketing within the Division of Marketing & Communications. In this leadership role, you will drive the university's digital marketing strategy and oversee the planning, execution, and optimization of key digital channels that support enrollment, reputation, engagement, fundraising, and institutional priorities.
Working in a collaborative, fast-paced environment, you will lead the university's web, social media, email marketing, and digital advertising efforts while leveraging analytics and performance data to inform strategy, improve outcomes, and demonstrate impact. This position serves as the primary steward of the university's digital ecosystem, ensuring all platforms deliver cohesive, accessible, and user-centered experiences that align with the institution's brand and strategic goals.
The Associate Director of Digital Marketing will own and apply web design and development best practices, oversee website governance and optimization efforts, manage digital advertising investments, and provide leadership in audience engagement, conversion strategy, reporting, and digital innovation. The ideal candidate combines strategic marketing expertise, strong digital acumen, data-driven decision-making, and a passion for creating meaningful connections with diverse audiences through compelling digital experiences.
Key Job Responsibilities:
Analytics, Reporting & Performance Optimization
  • Develop and maintain dashboards, reporting frameworks, and performance metrics that measure the effectiveness of digital marketing initiatives and support data-informed decision-making.
  • Analyze website traffic, user behavior, campaign performance, social media engagement, advertising results, and conversion data to identify opportunities and recommend strategic improvements.
  • Present findings, insights, and recommendations to leadership and stakeholders while demonstrating the impact of digital marketing efforts on institutional goals.

Collaboration, Project Management & Operational Excellence
  • Lead and manage multiple digital marketing initiatives simultaneously, balancing strategic priorities, stakeholder needs, budgets, timelines, and resources.
  • Collaborate with academic and administrative units across campus to align digital marketing efforts with institutional objectives and audience needs.
  • Oversee project planning, workflow management, implementation, testing, launch coordination, and post-launch evaluation for digital initiatives.
  • Utilize project management platforms, including Asana, to manage priorities, track progress, facilitate collaboration, and ensure timely delivery of projects and campaigns.
  • Identify and implement process improvements, workflow efficiencies, and innovative approaches that strengthen the effectiveness, scalability, and impact of the university's marketing and communications efforts.

Digital Marketing Strategy & Leadership
  • Lead the university's digital marketing ecosystem, including web strategy, social media, email marketing, digital advertising, and audience engagement initiatives to support institutional priorities, enrollment growth, reputation enhancement, fundraising, and community engagement.
  • Develop and execute integrated digital marketing strategies that align with university goals, brand standards, and audience needs while ensuring a seamless and consistent user experience across all digital channels.
  • Provide strategic leadership and consultation to campus partners, helping translate business objectives, communication goals, and audience insights into measurable digital marketing solutions.
  • Leverage analytics, reporting, and performance data to evaluate campaign effectiveness, identify opportunities, optimize user experiences, and drive continuous improvement across all digital platforms.

Web Strategy, Design & Development
  • Serve as the university's lead for web strategy, governance, design, and development, ensuring the institution's web presence is accessible, engaging, user-centered, and aligned with brand and business objectives.
  • Oversee website architecture, navigation, user journeys, and content strategy to improve audience engagement, usability, search visibility, and conversion outcomes.
  • Design, develop, and maintain responsive web experiences, landing pages, microsites, and digital campaign assets that support recruitment, retention, fundraising, and institutional storytelling efforts.
  • Establish and maintain web standards, templates, governance practices, and design systems to ensure consistency, quality, accessibility, and scalability across university web properties.
  • Partner with content creators, writers, photographers, videographers, and campus stakeholders to create cohesive digital experiences that effectively tell the UW Oshkosh story.
  • Ensure compliance with accessibility requirements, ADA/WCAG standards, usability best practices, SEO principles, and evolving web technologies.

Department:
Marketing
Compensation:
Starting at $60,000 commensurate with experience
Required Qualifications:
  • Demonstrated experience leading and executing digital marketing strategies, including website management, social media, email marketing, digital advertising, content marketing, and audience engagement initiatives.
  • Experience managing web strategy, design, development, governance, and content operations, including the ability to oversee and contribute to website architecture, user experience, accessibility, and optimization efforts.
  • Proficiency with content management systems and web technologies, including WordPress and the Divi Builder plugin. Working knowledge of HTML, CSS, SEO principles, and web accessibility standards is required.
  • Experience planning, implementing, and evaluating paid digital advertising campaigns across platforms such as Google, Meta, LinkedIn, or similar channels.
  • Strong understanding of analytics, reporting, and performance measurement tools, including Google Analytics, dashboard development, campaign tracking, and data-driven decision-making.
  • Knowledge of responsive web design, UX/UI principles, ADA/WCAG accessibility requirements, SEO best practices, and digital marketing trends.
  • Demonstrated ability to analyze complex information, identify opportunities, and develop strategic recommendations that advance organizational goals.
  • Exceptional project management, organizational, and prioritization skills with the ability to manage multiple initiatives, stakeholders, deadlines, and competing priorities simultaneously.
  • Excellent written, verbal, presentation, and interpersonal communication skills, with the ability to build relationships and effectively collaborate with leadership, faculty, staff, students, and external partners.
  • Demonstrated ability to lead cross-functional projects, influence decision-making, and work effectively in a collaborative, team-oriented environment.

Preferred Qualifications:
  • Experience working in higher education, nonprofit, healthcare, or other complex organizational environments.
  • Experience managing website redesigns, digital transformation initiatives, or large-scale content governance projects.
  • Experience supervising staff, student employees, interns, vendors, or agency partners.
  • Experience with marketing automation, CRM systems, audience segmentation, and lead generation strategies.
  • Knowledge of accessibility testing tools, SEO platforms, digital advertising platforms, and project management systems such as Asana.

Education:
  • Bachelor's degree in marketing, communications, digital media, business, web design, or a related field-or an equivalent combination of education and progressively responsible professional experience.

How to Apply:
  • Resume
  • Cover Letter
  • Link to a portfolio or reel showcasing a range of video work (please include this link in your resume)

*Please use your application materials to speak to each of the qualifications for this position as listed above. Be sure to describe your relevant experience and areas of expertise, using specific examples from your work and education history. Applicants must complete all required fields and attach all required documents prior to submitting the online application.
All final candidates will be asked to provide names, email contact information, and/or phone numbers for three (3) references, with at least one being from a manager or supervisor, during the interview process.
Note: Once you have attached your materials and submitted your application, you will not be able to go into the system and change them.
To Ensure Consideration: Applications received by the end of the day on 06/28/2026 are ensured full consideration. Applications received after that date may be given consideration. Application materials will be evaluated, and the most qualified applicants will be invited to participate in the next step of the selection process. Incomplete and/or late application materials may not receive consideration.
Contact Information:
For questions regarding your application and additional options to apply, contact Human Resources at recruitment@uwosh.edu or 920-424-1166
Work Authorization
Unless otherwise indicated in the job posting, the University of Wisconsin Oshkosh does not offer H-1B or other work authorization visa sponsorship for this position. Candidates must be legally authorized to work in the United States at the time of hire and maintain work authorization throughout the employment term. UW Oshkosh is not an e-verify employer; therefore, STEM extensions are not options for work authorization.

Legal Notices:
Reasonable Accommodations
UWO provides reasonable accommodations to qualified individuals with disabilities who are employees or applicants for employment. Employment opportunities will not be denied because of the need to make reasonable accommodations for a qualified individual with a disability. If you need assistance or accommodation in applying because of a disability, please contact hroffice@uwosh.edu or 920-424-1166. This job announcement and other material on this site will be made available in alternate formats upon request to an individual with a disability.
Confidentiality of Applicant Materials
UWO is a State agency and subject to Wisconsin's Open Records Law. UWO will not, however, reveal the identities of applicants who request confidentiality in writing except as may be required by Wisconsin's Open Records law. In certain circumstances, the identities of "final candidates" and/or the identity of the appointed applicant must be revealed upon request.
CBC & Reference Check Policy
All candidates for employment are subject to a pre-employment screening which includes a criminal background check, work authorization, and verification of education. It will also require you and your references to answer questions regarding sexual violence and sexual harassment.
Annual Security and Fire Safety Report (Clery Act)
For the UWO Annual Security and Fire Safety Reports (i.e., Clery Report), which includes statistics about reported crimes and information about campus security policies, see https://uwosh.edu/police/, or call UWO Police Department, at (920) 424-1212 for a paper copy.
UW is an Equal Opportunity Employer
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, status as a protected veteran, or any other bases protected by applicable federal or State law and UW System policies. We are committed to building a workforce that represents a variety of backgrounds, perspectives, and skills, and encourage all qualified individuals to apply.