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Manager Consumer Marketing Jobs (NOW HIRING)

Percepta

Consumer Marketing Consultant

Melbourne, FL · On-site

$16.50/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Consumer Marketing Consultant At Percepta , we bring first-class service across each market we ... During a Typical Day, You'll Manage new and existing workload within the standard timeframe, as ...

DoorDash

Manager, Consumer Paid Marketing

New York, NY · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

About the Role As Consumer Paid Marketing Manager, you will own the channel strategy for Paid Search across our core marketplace, managing some of the largest budgets in the industry. You will set ...

Percepta

Consumer Marketing Consultant

Melbourne, FL · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

As Consumer Marketing Consultant (CMC) in Melbourne, Florida , you'll be a part of creating and ... Provide feedback/recommendations to management concerning possible problems or areas of improvement

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All JobsConsumer Marketing JobsManager Consumer Marketing Jobs

Manager Consumer Marketing information

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$42K

$104.5K

$187K

How much do manager consumer marketing jobs pay per year?

As of Aug 14, 2026, the average yearly pay for manager consumer marketing in the United States is $104,535.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,000.00 and $129,000.00 per year, depending on experience, location, and employer.

What is the difference between Manager Consumer Marketing vs Marketing Coordinator?

AspectManager Consumer MarketingMarketing Coordinator
Required CredentialsBachelor's degree in marketing, business, or related field; experience in consumer marketingBachelor's degree in marketing, communications, or related field; entry-level experience
Work EnvironmentStrategic planning, team leadership, cross-department collaborationAssisting campaigns, coordinating activities, supporting marketing teams
Employer & Industry UsageUsed in consumer-focused companies, retail, FMCG sectorsCommon in marketing departments across various industries
Search & Comparison IntentUnderstanding managerial roles in consumer marketingEntry-level marketing support roles

The main difference between a Manager Consumer Marketing and a Marketing Coordinator lies in their responsibilities and experience level. Managers focus on strategic planning and leading marketing initiatives, while coordinators support campaign execution and administrative tasks. Both roles are essential in consumer marketing teams, but they differ significantly in scope and seniority.

How does a manager consumer marketing typically collaborate with other departments to execute campaigns?

A Manager of Consumer Marketing frequently works cross-functionally with teams such as product development, sales, creative, and analytics. Collaboration often involves coordinating campaign goals, aligning messaging strategies, and sharing consumer insights to ensure consistent branding and effective outreach. Regular meetings, joint project planning, and feedback loops are common practices to keep everyone on track and address challenges quickly. This collaborative environment helps drive successful, integrated campaigns that support overall business objectives.

What does a manager consumer marketing do?

A Manager of Consumer Marketing is responsible for developing and executing marketing strategies aimed at attracting and retaining customers for a company's products or services. They analyze consumer behavior, oversee market research, and coordinate campaigns across various channels such as digital, print, and social media. Their role involves working closely with creative, sales, and product teams to ensure marketing initiatives align with business goals. They also monitor campaign performance and adjust tactics to maximize effectiveness and return on investment.

What are the key skills and qualifications needed to thrive as a manager consumer marketing, and why are they important?

To thrive as a Manager Consumer Marketing, you need a strong background in marketing strategy, market research, and data analysis, typically supported by a bachelor’s degree in marketing, business, or a related field. Familiarity with digital marketing platforms, CRM systems, analytics tools like Google Analytics, and marketing automation software is commonly required. Leadership, creativity, and excellent communication skills set top performers apart by enabling them to inspire teams and build effective campaigns. These skills and qualities are critical for driving brand growth, engaging consumers, and delivering measurable business results.
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What are the most commonly searched types of Consumer Marketing jobs?

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What states have the most Manager Consumer Marketing jobs?

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Manager Consumer Marketing jobs near you
Infographic showing various Manager Consumer Marketing job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $104,535 per year, or $50.3 per hour.

Marketing Manager, Consumer Brands

Florida's Natural Growers, INC.

Lake Wales, FL • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 27 days ago

Job description

Join the Team at Florida's Natural Growers - Now Hiring: Marketing Manager, Consumer Brands!
Location: Lake Wales, FL
Position: Full-Time | Shift: Day Shift
Job Id: 26-54
Job Title: Marketing Manager, Away from Home
Department: Marketing
Reports To: Director of Marketing
Pay: Salaried
As the citrus industry changes, we do too. Our rich history is proof of our ability to evolve and face challenges head-on. Together-as one cooperative-we reflect on where we've been and look forward to where we're going. We are looking for a passionate brand manager who knows how to develop and execute brand strategies, consumer communications and growth opportunities. As the Marketing Manager, Consumer Brands for Florida's Natural Juices and Drinks, you'll lead new product launches, manage the execution of brand strategies and conduct in-market performance analysis for our flagship brand. You will work closely with our Director of Consumer Brands, Director of Digital Engagement, Advertising and Shopper Marketing agencies as well as cross functional partners in taking our Florida's Natural brand to new heights.
What you'll do:
  • Experience in developing and managing brand strategies, including positioning, messaging, and maintaining brand consistency across all channels
  • Proven experience creating project work plans, building excitement for a new project, and leading cross functional teams to complete assigned projects within specs, on time and on budget.
  • Ability to pull and analyze in market performance data from either Nielsen or IRI to track the business, key initiatives, competitive activity as well as to conduct deep dives on specific performance topics.
  • Experience in forecasting monthly and annual revenue by key product segment, identifying and quantifying the impact of new programs and competitive activity.
  • Lead the identification and execution from Feasibility to Launch for Florida's Natural line extensions, new products, formula renovations and package graphics updates. This includes relevant market research, product design, partnering with Finance on proforma P&L development, developing a project plan and leading cross functional team members in staying on track to key deliverables.
  • Collaborate with R&D in designing and fielding sensory studies, analyzing the learning, and providing recommended action steps.
  • Develop new item selling presentations for retailer presentations.
  • Partner with sales teams to provide up-to-date relevant information on brand support and market initiatives and information.

What we're looking for:
  • Bachelor's degree in marketing, Business Administration, or a related field is required.
  • Master's degree in business administration preferred.
  • 3-5 years of experience as an Assistant, Associate or Brand/Marketing Manager in a CPG company that markets and sells products in traditional retail including Walmart and national Grocery chains.
  • Strong project management skills with the ability to manage multiple priorities.
  • Proficient in analyzing business performance metrics and drawing data-driven insights.
  • Excellent communication and presentation skills.
  • Familiarity with digital marketing tools and strategies is a plus.
  • Must be able to work on-site two days per week.
  • Role is non-relocation eligible; candidates must reside within commuting distance.

What we provide:
  • Medical, Dental and Vision benefits
  • 401k
  • PTO
  • And more!

About Florida's Natural
We are a farmer-owned cooperative of more than 1,000 citrus growers and over 800 employees. Since 1933, generations of growers have been dedicated to bringing the highest-quality citrus products to the homes of America. Our humble beginnings have kept us grounded as we've grown into the largest citrus cooperative in Florida, and the second-largest orange juice producer in the country. We're proud to say our juice is a premium blend from our Florida groves and the World's premier citrus-growing regions.
Apply to join our growing community and expand the possibilities of your career.
FLORIDA'S NATURAL CAREERS
Our cooperative keeps you growing
All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of disability. Florida's Natural Growers also maintains affirmative action programs to implement our equal employment opportunity policy.

Apply