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$37K

$66.9K

$114K

How much do executive marketing manager jobs pay per year?

As of Jun 16, 2026, the average yearly pay for executive marketing manager in the United States is $66,937.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,000.00 and $87,000.00 per year, depending on experience, location, and employer.

How does an Executive Marketing Manager typically collaborate with other departments to achieve marketing objectives?

An Executive Marketing Manager works closely with departments such as sales, product development, and finance to align marketing strategies with overall business goals. They often coordinate cross-functional meetings to ensure that marketing campaigns support product launches, meet revenue targets, and maintain brand consistency. Regular collaboration with sales teams helps in gathering market feedback and adjusting campaigns accordingly, while working with finance ensures that marketing budgets are effectively allocated. This collaborative approach is essential for executing integrated marketing initiatives and achieving measurable results.

What are the key skills and qualifications needed to thrive as an Executive Marketing Manager, and why are they important?

To thrive as an Executive Marketing Manager, you need expertise in strategic marketing, data analysis, and campaign management, typically supported by a degree in marketing or business and significant leadership experience. Familiarity with CRM platforms, digital advertising tools, and marketing analytics systems is essential, along with certifications such as Google Analytics or HubSpot. Outstanding leadership, communication, and creative problem-solving skills help set exceptional candidates apart in this role. These competencies drive effective marketing strategies, foster high-performing teams, and ensure the achievement of business growth objectives.

What does an Executive Marketing Manager do?

An Executive Marketing Manager is responsible for developing and overseeing marketing strategies that drive business growth and brand awareness. They lead marketing teams, coordinate campaigns, analyze market trends, and work closely with other executives to align marketing initiatives with overall company goals. Their duties often include managing budgets, evaluating the effectiveness of marketing efforts, and fostering relationships with clients and partners. These professionals play a crucial role in shaping a company's public image and ensuring competitive positioning in the marketplace.

What is the difference between Executive Marketing Manager vs Marketing Director?

AspectExecutive Marketing ManagerMarketing Director
ResponsibilitiesOversees marketing campaigns, manages teams, develops strategiesSets overall marketing strategy, manages multiple teams, aligns marketing with business goals
Required CredentialsBachelor's degree in Marketing or related field, experience in marketing rolesBachelor's or Master's degree, extensive marketing experience, leadership skills
Work EnvironmentCorporate offices, marketing departmentsSenior management meetings, strategic planning sessions

While both roles focus on marketing strategies, the Executive Marketing Manager typically handles campaign execution and team management, whereas the Marketing Director is responsible for overall strategy and aligning marketing efforts with company objectives.

More about Executive Marketing Manager jobs
What cities are hiring for Executive Marketing Manager jobs? Cities with the most Executive Marketing Manager job openings:
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What job categories do people searching Executive Marketing Manager jobs look for? The top searched job categories for Executive Marketing Manager jobs are:
Executive Marketing Manager jobs near you
Infographic showing various Executive Marketing Manager job openings in the United States as of June 2026, with employment types broken down into 98% Full Time, 1% Part Time, and 1% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $66,937 per year, or $32.2 per hour.

Strategic Executive Marketing Manager

Chemical Abstracts Service

Columbus, OH • On-site

$89K - $109K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 3 days ago

Job description

CAS uses intuitive technology, unparalleled scientific content and unmatched human expertise to help companies create groundbreaking innovations that benefit the world. As the scientific information solutions division of the American Chemical Society, CAS manages the largest curated reservoir of scientific knowledge, and for 119 years, has helped innovators mine, assess and apply that information to keep businesses thriving. The CAS team is global, diverse, endlessly curious and strives to make scientific insights accessible to innovators worldwide.
Position Summary
The CAS Marketing team develops and implements outreach strategies that drive CAS brand elevation and achievement of organizational growth goals. The Senior Enterprise Marketing Manager will plan and execute integrated marketing strategies targeting our highest-priority target accounts and enterprise segments, designing and activating multi-channel programs including digital campaigns, executive engagement, partner marketing, and industry organization activations that drive awareness, pipeline, and growth within key accounts. This position also contributes to the planning and positioning of hosted executive events and summits in collaboration with our events team and works in close partnership with internal Sales and Marketing stakeholders, as well as customer and agency partners, to translate business priorities into high-impact marketing activations that support our enterprise pipeline and revenue targets.
Success in this role requires the ability to build credibility and influence across all levels of the organization, including senior leadership, navigating a matrixed environment to drive alignment, shape strategy, and deliver results through cross-functional partnerships with Sales, Product Management, and external stakeholders.
Responsibilities
  • Develops and executes marketing programs targeted at high-value enterprise accounts to drive awareness, generate pipeline, and accelerate opportunities
  • Designs and activates multi-channel campaign programs spanning digital advertising, programmatic display, paid social, content syndication, and email nurture
  • Drives executive engagement marketing strategy, developing programs and experiences that build relationships with senior-level buyers and decision-makers within target accounts
  • Manages partner marketing initiatives and activations with key industry organizations
  • Contributes to the strategy and positioning of hosted executive events, summits, and roundtables in collaboration with the events execution team
  • Partners closely with enterprise sales teams and organizational leadership to support joint account plans and align marketing activity to sales priorities
  • Develops sales support materials, customer-facing content, and account-specific collateral in alignment with brand guidelines
  • Monitors campaign and program performance, using data and insights to inform strategy, optimize activations, and report results to stakeholders
  • Recommends innovative marketing approaches that reflect industry trends and support CAS strategies and growth goals

Qualifications
  • Bachelor's degree in Marketing or related field or equivalent combination of education, certifications, and experience in related disciplines; MBA preferred.
  • Minimum of 8 years of experience in B2B marketing.
  • Prior experience marketing complex, technical products or solutions; SaaS, information services, and/or chemical/life sciences industry experience a plus
  • Demonstrated experience developing and executing executive engagement programs targeting senior-level buyers and decision-makers
  • Strong understanding of ABM strategy and account-based program execution
  • Proven ability to develop and execute end-to-end integrated marketing programs across multiple channels and stakeholder groups
  • Working knowledge of B2B Martech stacks, including account intelligence and intent data platforms, marketing automation tools, and CRM systems
  • Experience presenting performance insights and marketing strategy recommendations to senior and executive stakeholders
  • Exceptional collaboration and communication skills, with demonstrated ability to communicate effectively, contribute to positive team environment, influence and build credibility across multiple stakeholder groups.
  • Strong analytical and problem-solving skills; comfortable using data to drive decisions and communicate performance
  • Ability to manage multiple priorities, operate independently, and deliver results in a fast-paced, matrixed environment

CAS offers a competitive salary and comprehensive benefits package, including a generous vacation plan, medical, dental, vision insurance plans, and employee savings and retirement plans. Candidates for this position must be authorized to work in the United States and not require work authorization sponsorship by our company for this position now or in the future. EEO/Disabled/Veteran
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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