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Director User Acquisition Jobs (NOW HIRING)

As Head of Growth , you will architect our user acquisition strategy, leveraging data-driven approaches to scale our platform into the go-to gateway for millions of crypto participants. Core ...

With the $600 million acquisition of Wattpad earlier this year, now we have a combined monthly user ... The Senior Director of Growth Marketing role will lead all these functions. This is an exciting ...

We are seeking a Director of Product Marketing to lead the commerce narrative, market positioning ... App User Acquisition, Re-engagement & Retargeting (Core Use-Case Pillar) * Own the product ...

We are seeking a Director of Product Marketing to lead the commerce narrative, market positioning ... App User Acquisition, Re-engagement & Retargeting (Core Use-Case Pillar) * Own the product ...

Omnichannel Web & App User Acquisition * End-to-End Channel Mastery: Own, scale, and optimize ... leadership (Director+) role managing a highly technical team and massive media budgets ($10M+

Omnichannel Web & App User Acquisition * End-to-End Channel Mastery: Own, scale, and optimize ... leadership (Director+) role managing a highly technical team and massive media budgets ($10M+

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Director User Acquisition information

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$91K

$134.3K

$200K

How much do director user acquisition jobs pay per year?

As of Jun 9, 2026, the average yearly pay for director user acquisition in the United States is $134,342.00, according to ZipRecruiter salary data. Most workers in this role earn between $109,500.00 and $170,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Director of User Acquisition, and why are they important?

To thrive as a Director of User Acquisition, you need deep expertise in digital marketing strategy, data analysis, and user growth tactics, often supported by a degree in marketing or business. Mastery of tools such as Google Analytics, mobile attribution platforms (like AppsFlyer or Adjust), and paid advertising systems is typically required. Strong leadership, communication, and cross-functional collaboration skills help drive alignment and innovation across teams. These skills are crucial for efficiently scaling user bases, optimizing acquisition costs, and ensuring sustainable business growth.

What does a Director of User Acquisition do?

A Director of User Acquisition is responsible for developing and executing strategies to attract new users or customers to a company's products or services. They oversee marketing campaigns, analyze data to optimize user growth, manage budgets, and collaborate with cross-functional teams to maximize acquisition channels. Their role is essential for driving business growth and ensuring that user acquisition efforts align with overall company goals.

What is the difference between Director User Acquisition vs User Acquisition Manager?

AspectDirector User AcquisitionUser Acquisition Manager
ResponsibilitiesOversees overall user acquisition strategy, manages teams, and aligns campaigns with business goalsExecutes specific user acquisition campaigns, manages day-to-day activities, and reports on performance
Experience & SkillsExtensive experience in digital marketing, leadership skills, strategic planningProven campaign management skills, data analysis, familiarity with ad platforms
Work EnvironmentSenior leadership, cross-department collaboration, strategic planningOperational, campaign-focused, often within marketing teams

The main difference between a Director User Acquisition and a User Acquisition Manager lies in scope and responsibility. The director leads strategic planning and oversees teams, while the manager handles campaign execution. Both roles require strong digital marketing skills, but the director's role is more strategic and leadership-oriented.

How does a Director of User Acquisition typically collaborate with product and creative teams to drive results?

A Director of User Acquisition frequently works cross-functionally with both product and creative teams to ensure marketing campaigns align with the product's value proposition and user experience. They provide insights from acquisition data to help shape product features that enhance user retention and optimize funnel performance. Additionally, they partner with creative teams to develop and test compelling ad creatives, messaging, and landing pages that resonate with target audiences. Regular meetings and data-sharing sessions are common to keep all teams aligned on goals and strategies.
More about Director User Acquisition jobs
What cities are hiring for Director User Acquisition jobs? Cities with the most Director User Acquisition job openings:
What are the most commonly searched types of User Acquisition jobs? The most popular types of User Acquisition jobs are:
What states have the most Director User Acquisition jobs? States with the most job openings for Director User Acquisition jobs include:
Infographic showing various Director User Acquisition job openings in the United States as of May 2026, with employment types broken down into 84% Full Time, 13% Part Time, 1% Temporary, and 2% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $134,342 per year, or $64.6 per hour.

Director, UX, GeminiApp, Growth and Discovery

DeepMind

Mountain View, CA • On-site

$275K - $383K/yr

Full-time

Posted 16 days ago


Job description

Snapshot
At Google DeepMind, we're a team of scientists, engineers, machine learning experts and more, working together to advance the state of the art in artificial intelligence. We use our technologies for widespread public benefit and scientific discovery, and collaborate with others on critical challenges, ensuring safety and ethics are the highest priority. We don't set limits based on what others think is possible or impossible. We drive ourselves and inspire each other to push boundaries and achieve ambitious goals.
The Area: Gemini App
The Gemini App is at the forefront of the AI revolution, bringing helpful, generative AI experiences to users across the globe. We are seeking a visionary Design Leader to lead the strategy that will define the future of our product.
The Role
As a leader, you will use your UX expertise to innovate and push the bounds of what the Gemini App can be for our customers. Your passion for design and obsession with craft and quality are infectious, and your creative perspective is informed by a deep awareness of cultural, aesthetic, and artistic trends. The Growth & Discovery Lead is responsible for the "First Mile" of the user journey. Your mission is to solve the "blank page" problem-ensuring that every user who downloads the Gemini app immediately discovers its value and integrates it into their daily life through intuitive onboarding and feature education.
Key responsibilities:
  • Onboarding Excellence: Own the end-to-end mobile onboarding flow. You will ruthlessly eliminate friction, ensuring users reach their first "Aha!" moment within seconds of
    installation.
  • Discovery Engine Design: Create contextual UI "hooks" and educational prompts that teach users how to harness Gemini's unique mobile features, such as "Live" voice and camera-based reasoning.
  • Data-Informed Iteration: Partner with Growth Marketing to run high-velocity A/B tests on app entry points, home-screen widgets, and subscription conversions.
  • Viral Growth Loops: Design product-led growth mechanisms that make Gemini content easily shareable, driving organic adoption and network effects.
About You
In order to set you up for success, we look for the following skills and experience:
  • Minimum: 15+ years of experience in User Experience / Design, with experience establishing UX best practices for emerging technologies or ambiguous problem spaces.
  • 10+ years in Product Design with a specialized focus on Growth, PLG, or User Acquisition.
  • Mastery of behavioral psychology and using data to inform high-craft design decisions.
  • Demonstrated ability to influence executive stakeholders and drive product strategy.

Preferred background includes one or any combination of the following:
  • Master's degree or Ph.D. in a design-related field.
  • Experience with AI/ML and agentic technologies; Depth and breadth of knowledge that enables ideation and development of creative solutions.

Note: In the event your application is successful and an offer of employment is made to you, any offer of employment will be conditional on the results of a background check, performed by a third party acting on our behalf. For more information on how we handle your data, please see our Applicant and Candidate Privacy Policy
The US base salary range for this full-time position is between $275,000 USD - $383,000 USD + bonus + equity + benefits. Your recruiter can share more about the specific salary range for your targeted location during the hiring process.
At DeepMind, we value diversity of experience, knowledge, backgrounds and perspectives and harness these qualities to create extraordinary impact. We are committed to equal employment opportunity regardless of sex, race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity, pregnancy, maternity or related condition (including breastfeeding) or any other basis as protected by applicable law. If you have a disability or additional need that requires accommodation, please do not hesitate to let us know.