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$13

$46

$80

How much do digital shelf manager jobs pay per hour?

As of Jul 14, 2026, the average hourly pay for digital shelf manager in the United States is $46.01, according to ZipRecruiter salary data. Most workers in this role earn between $33.65 and $53.12 per hour, depending on experience, location, and employer.

How does a Digital Shelf Manager typically collaborate with other departments to optimize product visibility and sales?

Digital Shelf Managers work closely with marketing, sales, supply chain, and IT teams to ensure that product listings are accurate, compelling, and up-to-date across all digital platforms. They coordinate with marketing to implement promotional strategies, with sales to monitor product performance, and with supply chain to manage inventory levels. Regular collaboration helps resolve issues quickly, maintain consistent brand messaging, and identify opportunities for growth. This cross-functional teamwork is crucial for maximizing product visibility and driving online sales.

What does a Digital Shelf Manager do?

A Digital Shelf Manager is responsible for ensuring that a brand’s products are accurately and effectively displayed across online retail platforms. They manage product listings, optimize content, monitor pricing, track competitor activity, and analyze data to improve product visibility and sales. Their goal is to maximize the online presence and performance of products, collaborating with marketing, sales, and e-commerce teams to drive business growth.

What is the difference between Digital Shelf Manager vs E-commerce Merchandiser?

AspectDigital Shelf ManagerE-commerce Merchandiser
Primary FocusManaging online product listings, pricing, and visibility across digital platformsCreating and optimizing product displays to drive sales on e-commerce sites
Skills & CertificationsDigital marketing, data analysis, e-commerce platform knowledgeVisual merchandising, product presentation, marketing skills
Work EnvironmentOnline retail platforms, digital marketing teamsOnline marketplaces, retail websites

The Digital Shelf Manager and E-commerce Merchandiser roles overlap in managing online product presentation. However, the Digital Shelf Manager typically oversees broader digital visibility and platform strategies, while the E-commerce Merchandiser focuses more on product display and visual merchandising to boost sales. Both roles require knowledge of e-commerce platforms and digital marketing, but their core responsibilities differ slightly in scope and focus.

What are the key skills and qualifications needed to thrive as a Digital Shelf Manager, and why are they important?

To excel as a Digital Shelf Manager, you need expertise in e-commerce strategy, product content management, and analytics, usually backed by a degree in marketing, business, or a related field. Familiarity with digital shelf analytics platforms (like Profitero or Salsify), content management systems, and proficiency in Excel are typically required. Strong attention to detail, communication skills, and cross-functional collaboration abilities help you coordinate efforts between marketing, sales, and IT teams. These competencies ensure accurate product representation, optimized online visibility, and increased conversion rates for brands in a competitive digital marketplace.
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Digital Shelf Manager jobs near you
Ecommerce Digital Shelf Specialist

Ecommerce Digital Shelf Specialist

Kobrand Corporation

Purchase, NY • On-site

$55K - $60K/yr

Other

Re-posted 7 days ago

Job description

Overview

An exciting opportunity is available for an Ecommerce Digital Shelf Specialist to manage and optimize product content across ecommerce, retailer, and web platforms. This role focuses on maintaining accurate and compliant product information while driving digital shelf excellence and supporting overall ecommerce growth.

Responsibilities

The duties and responsibilities of the position include the following (other duties may be assigned as needed):

Salsify / PXM Platforms

  • Execute and maintain product content across retailer platforms, ensuring accuracy, completeness, and compliance
  • Manage product data, copy, and digital assets through Salsify and other Product Experience Management (PXM) platforms
  • Monitor product detail pages (PDPs) and troubleshoot issues related to content, imagery, and attributes
  • Work with Brand Team to coordinate and deliver retailer-specific digital assets
  • Track and report on content performance, identifying opportunities for optimization
  • Collaborate cross-functionally to support digital initiatives and retailer requirements, ensuring alignment with ecommerce UX standards

Website

  • Assist with analytics tracking and performance monitoring (GA4, GTM)
  • Manage WordPress plugin updates to maintain site performance and security
  • Assist with monthly website inquiry reporting, including data export and cleanup
  • Provide day-to-day support for Website Manager
Qualifications
  • Experience with Product Experience Management (PXM) syndication platforms (e.g., Salsify, Syndigo or similar)
  • Familiarity with CMS platforms (WordPress, Squarespace, or similar)
  • Strong Excel skills (data management, reporting, analysis)
  • Basic design skills (Photoshop, Canva, Illustrator)
  • Working knowledge of Google Analytics (GA4) and Google Tag Manager
  • Basic knowledge of HTML, CSS, and PHP a plus
  • Strong attention to detail
  • Excellent written and verbal communication skills, with strong reading comprehension
  • Ability to manage multiple priorities in a deadline-driven environment
  • Interest in learning about wines and the wine industry

Physical Requirements

  • Prolonged periods sitting at a desk and working on a computer

Kobrand Corporation offers a competitive salary, performance-based bonus, and a comprehensive benefits package. The base compensation range for this job classification is between $55,000 and $60,000. The determination of what a specific employee in this job classification is dependent on a number of factors, including, but not limited to, prior employment history, job-related skills and qualifications, and length of service. 

Employment Type: OTHER

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