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Digital Shelf Manager Jobs (NOW HIRING)

coty

Manager Digital Shelf Excellence Europe Paris, France / (12 Months) Contract As Manager Digital Shelf Excellence Europe , you play a critical role in driving the visibility, discoverability and ...

Kenvue

Asso. Mgr. Digital Shelf Optimization

Summit, NJ · On-site +1

Asso. Mgr. Digital Shelf Optimization What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we're the house of iconic ...

Frida

Senior Manager, Digital Shelf Strategy

Miami, FL · On-site

Senior Manager, Digital Shelf Strategy Who We Are Parenting isn't picture-perfect. It's messy, hilarious, exhausting, and life-changing - sometimes all before noon. That's where we come in. Founded ...

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How much do digital shelf manager jobs pay per hour?

As of Jul 14, 2026, the average hourly pay for digital shelf manager in the United States is $46.01, according to ZipRecruiter salary data. Most workers in this role earn between $33.65 and $53.12 per hour, depending on experience, location, and employer.

How does a Digital Shelf Manager typically collaborate with other departments to optimize product visibility and sales?

Digital Shelf Managers work closely with marketing, sales, supply chain, and IT teams to ensure that product listings are accurate, compelling, and up-to-date across all digital platforms. They coordinate with marketing to implement promotional strategies, with sales to monitor product performance, and with supply chain to manage inventory levels. Regular collaboration helps resolve issues quickly, maintain consistent brand messaging, and identify opportunities for growth. This cross-functional teamwork is crucial for maximizing product visibility and driving online sales.

What does a Digital Shelf Manager do?

A Digital Shelf Manager is responsible for ensuring that a brand’s products are accurately and effectively displayed across online retail platforms. They manage product listings, optimize content, monitor pricing, track competitor activity, and analyze data to improve product visibility and sales. Their goal is to maximize the online presence and performance of products, collaborating with marketing, sales, and e-commerce teams to drive business growth.

What is the difference between Digital Shelf Manager vs E-commerce Merchandiser?

AspectDigital Shelf ManagerE-commerce Merchandiser
Primary FocusManaging online product listings, pricing, and visibility across digital platformsCreating and optimizing product displays to drive sales on e-commerce sites
Skills & CertificationsDigital marketing, data analysis, e-commerce platform knowledgeVisual merchandising, product presentation, marketing skills
Work EnvironmentOnline retail platforms, digital marketing teamsOnline marketplaces, retail websites

The Digital Shelf Manager and E-commerce Merchandiser roles overlap in managing online product presentation. However, the Digital Shelf Manager typically oversees broader digital visibility and platform strategies, while the E-commerce Merchandiser focuses more on product display and visual merchandising to boost sales. Both roles require knowledge of e-commerce platforms and digital marketing, but their core responsibilities differ slightly in scope and focus.

What are the key skills and qualifications needed to thrive as a Digital Shelf Manager, and why are they important?

To excel as a Digital Shelf Manager, you need expertise in e-commerce strategy, product content management, and analytics, usually backed by a degree in marketing, business, or a related field. Familiarity with digital shelf analytics platforms (like Profitero or Salsify), content management systems, and proficiency in Excel are typically required. Strong attention to detail, communication skills, and cross-functional collaboration abilities help you coordinate efforts between marketing, sales, and IT teams. These competencies ensure accurate product representation, optimized online visibility, and increased conversion rates for brands in a competitive digital marketplace.
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Digital Shelf Manager jobs near you

Digital Shelf SEO & GEO Manager

Riverside Natural Foods Ltd.

Chicago, IL • Hybrid

Other

Posted 14 days ago

Job description

Position Summary / Objective

As a key member of the global eCommerce organization, the Digital Shelf SEO & GEO Manager is the enterprise leader responsible for leading MadeGood brand discovery and conversion across search engines, LLM's, & retailer digital shelf environments.  This role partners closely with MarTech, IT, brand, & multiple agency teams to ensure item attributes are accurate, PDP's are compliant, content is compelling, and continuous optimization efforts are in place. 

In addition to driving the PDP content agenda on Retailer.com, this individual will also lead agentic commerce capability development to improve brand discovery and consideration at scale.  This includes (but is not limited to) ensuring structured content, metadata, and workflows enable scalable optimization across product listing pages within eCommerce platforms.

Finally, the Digital Shelf SEO & GEO Manager will function as the digital shelf SME leading diagnostic reporting & competitive intelligence via Profitero, Stackline, and various other reporting tools.  They will play a vital role in delivering executive-level performance insights, along with analytics support behind robust PDP test & learn plans.

This is a high-impact role in a high-growth business with influence on both near-term performance and long-term channel evolution.

Primary Responsibilities

PDP Management

  • Lead product content publishing and syndication effort across retailer websites including Amazon, Walmart, Costco, Sam's Target, Kroger, Instacart, Albertsons, Thrive, etc. 
  • Maintain accurate product listings, images, enhanced content, attributes, R&R's, & nutritional information.
  • Define and drive structured content standards (metadata, taxonomy, schema) to enable scalable content reuse, consistency, and optimization across DAM, PIM, and CMS ecosystems.

Content Optimization

  • Leverage digital shelf analytics and competitive audits to inform SEO / GEO roadmap incl. product titles, descriptions, feature bullets, keywords.
  • Support development and execution of A+ content and onsite brand shops in partnership with commerce marketing manager and brand teams.
  • Drive digital shelf & GEO performance through analytics, competitive benchmarking, and rapid testing of evolving SEO, GEO, and Agentic capabilities.

Digital Shelf Analytics

  • Lead periodic reporting and analysis to inform digital diagnostics across content health, content accuracy, holistic share of search, availability, and ratings & reviews
  • Onboard new digital analytics platforms to augment existing tech stack and broaden MadeGood's visibility to online traffic and conversion performance.

Education & Qualifications

  • Bachelor's Degree
  • 5+ years of progressive technical experience in digital shelf management with demonstrated impact on driving SEO, PDD conversion improvement, organic visibility and/or AI search outcomes.
  • Deep experience with digital shelf tools such as Salsify, Profitero, Syndigo, Stackline, Amazon Vendor/Seller Central.
  • Experience with structured content, metadata, taxonomy, and platforms such as DAM & PIM.
  • CPG experience preferred.
  • Hybrid schedule with ability to commute 3 days a week to Chicago-based office.

Skills & Abilities

  • Bias for collaboration within multi-functional work groups incl. stakeholders from sales, marketing and IT.
  • Passionate self-starter with demonstrated comfort dealing with ambiguity while embracing new challenges to build new capabilities. 
  • Analytical prowess with ability to triangulate consumption trends with digital shelf & clickstream analytics.
  • Deep alignment with Riverside's values and purpose-driven approach.

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