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Digital Media Manager Jobs (NOW HIRING)

We are seeking a Digital Media Manager II with a hybrid skillset that combines hands-on digital campaign management with strategic audience and lead development expertise . You'll own campaign ...

Digital Media Creator

Miami, FL · On-site

$85K - $110K/yr

This includes creating compelling video content, managing social media platforms, and supporting other digital marketing tasks. To perform this job successfully, an individual must be able to perform ...

Digital Media Management (DMM) is a leading full service digital agency, content studio and incubator specializing in social-first, "always-entertaining" marketing. DMM works with movie studios ...

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Digital Media Manager information

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$43.5K

$102.6K

$126.5K

How much do digital media manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for digital media manager in the United States is $102,610.00, according to ZipRecruiter salary data. Most workers in this role earn between $89,500.00 and $116,000.00 per year, depending on experience, location, and employer.

What is a digital media manager?

A Digital Media Manager is a professional responsible for developing, implementing, and managing online marketing strategies across digital platforms such as social media, websites, and email. Their main goal is to increase brand awareness, engage audiences, and drive traffic or sales through digital channels. They analyze online trends, create content, oversee advertising campaigns, and measure performance using digital analytics tools. Digital Media Managers often collaborate with designers, writers, and other marketing professionals to execute successful digital campaigns.

What is a digital media manager?

A digital media manager is responsible for a company’s online content, from web design to social media presence. As a digital media manager, your job duties include creating and posting content to the company website and social media platforms like Facebook, Twitter, and Instagram, evaluating performance metrics and analytics for online platforms, recommending courses of action for paid and organic search, and ensuring brand consistency across platforms. The qualifications for a career as a digital media manager include a bachelor’s degree in communications or marketing, industry experience, writing and editing skills, and the ability to learn new digital media skills as tools and platforms are developed.

What are the key skills and qualifications needed to thrive as a digital media manager, and why are they important?

To thrive as a Digital Media Manager, you need expertise in digital marketing strategies, content creation, analytics, and typically a degree in marketing, communications, or a related field. Familiarity with social media management platforms, SEO tools, analytics software (like Google Analytics), and digital advertising systems is essential. Outstanding communication, creativity, and adaptability help professionals excel in managing brand presence and engaging diverse audiences. These skills are crucial for driving online brand growth, optimizing campaigns, and responding effectively to the fast-evolving digital landscape.

What are the typical collaboration points between a digital media manager and other departments within an organization?

Digital Media Managers frequently work cross-functionally with marketing, creative, sales, and analytics teams. They often coordinate with the creative department to develop engaging content, partner with marketing strategists to align campaigns with broader business goals, and share performance insights with analytics or data teams. This collaborative environment requires strong communication skills and adaptability, as priorities may shift based on campaign performance or evolving business objectives. Building strong relationships with these departments is key to executing successful digital media campaigns.

What is the difference between Digital Media Manager vs Social Media Specialist?

AspectDigital Media ManagerSocial Media Specialist
CredentialsBachelor's in Marketing, Communications, or related field; experience with digital advertising toolsBachelor's in Marketing, Communications, or related field; strong social media platform knowledge
Work EnvironmentOversees multiple digital channels, manages campaigns, collaborates with teamsFocuses on social media content creation, community engagement, platform management
Employer & Industry UsageAdvertising agencies, large brands, media companiesBrands, small businesses, marketing agencies

The Digital Media Manager oversees overall digital advertising strategies across multiple platforms, while the Social Media Specialist concentrates on managing and engaging audiences on specific social media channels. Both roles require digital marketing knowledge, but the manager has broader responsibilities including campaign planning and analytics.

What is the average salary for a digital media manager?

The average salary for a digital media manager typically ranges from $55,000 to $85,000 annually, depending on experience, location, and company size. Professionals with advanced skills in analytics, content creation, and advertising tools like Google Ads or social media platforms tend to earn higher salaries.

What cities are hiring for Digital Media Manager jobs?

Cities with the most Digital Media Manager job openings:

What are the most commonly searched types of Digital Media jobs?

The most popular types of Digital Media jobs are:

Who are the top companies hiring for Digital Media Manager jobs?

The top employers for Digital Media Manager jobs are:

What states have the most Digital Media Manager jobs?

States with the most job openings for Digital Media Manager jobs include:

Infographic showing various Digital Media Manager job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $102,610 per year, or $49.3 per hour.

Communications and Digital Media Manager

Virginia Polytechnic Institute and State University

Roanoke, VA • On-site

$75K/yr

Full-time

Posted 7 days ago


Virginia Tech rating

7.8

Company rating: 7.8 out of 10

Based on 66 frontline employees who took The Breakroom Quiz

236th of 628 rated colleges and universities


Job description

Communications and Digital Media Manager
Job no: 537397
Work type: Administrative & Professional
Senior management: Vice President for Research
Department: Fralin Biomedical Res. Institute
Location: Roanoke, Virginia
Categories: Research / Scientific
Job Description
The Communications and Digital Media Manager supports the growing needs of the Fralin Biomedical Research Institute and the Health Sciences and Technology campus. Reporting to the Director of Communications, the Communications and Digital Media Manager will provide communications strategy and technological expertise to the institute; produce high-quality products for research, fundraising and marketing efforts; and execute photography, videography, production, editorial, and administrative functions in all areas of marketing, publications, publicity, events, social media, print, and web communications. The Communications and Digital Medial Manager will plan and execute comprehensive traditional and digital media packages, work on daily assignments to develop story ideas, contact sources, shoot and produce videos, and take pictures for posting to the Virginia Tech News site, the FBRI, TBMH and HS&T homepages, official social media channels, and other platforms, including consortium and research conference communications. The manager will assist in efforts to market FBRI initiatives, create electronic campaign strategies, distribute the e-newsletter, and support Giving Day, Advisory Board, and other Advancement initiatives. The manager is part of a collaborative team working to create and distribute branded promotional multimedia. Specific areas of responsibility include planning, scheduling and producing creative services deliverables. Additionally, the incumbent will:
• Serve as chief photographer for the Research Institute and Virginia Tech Health Sciences and Technology. Provide professional photography and photographic editing, create photo galleries, schedule photo shoots, conduct photo research, collect photo releases, maintain photo library.
• Produce video and multimedia stories to emphasize the value and wonder of biomedical research, and to build good will and financial support.
• Collaborate with University Relations, School of Medicine, Veterinary Medicine and Carilion Clinic multimedia teams on projects.
• Maintain video library.
• Interact with the FBRI Advisory Board as needed, providing counsel and assistance in digital and social media.
• Advise and train faculty and graduate students on best social media practices.
• Contribute to the development and production of the FBRI website and social media presence, drafting online-exclusive material, entering images and text in the content management system, and participating in the website redesign.
• Serve as a video production resource for the FBRI and its programs such as TBMH, and collaborate with University Relations photographers and videographers on university-wide news and philanthropy projects.
• Execute graphic design and editing services for print brochures, advancement one-pagers, Powerpoint presentations, and other products as needed, from creation to the printer or digital page. Create monitor flyers and videos.
• Produce e-newsletters as needed.
• Serve as a member of a team providing administrative support to the Fralin website's content management system, including entry of new employee data.
• Provide technical advice, information or logistical specifications when nee3ded; establishes details of programs/exhibits; and/or obtains materials, equipment, or services through contacts with students, faculty, internal staff, vendors, donors, and or volunteers.
Required Qualifications
• Bachelor's degree in communications or a related field, or equivalent combination of education and experience.
• Considerable knowledge of webcasting, AV technology, digital photography/videography, advanced photographic techniques, and professional quality standards.
• Prior communications experience in media relations, communication plans, digital marketing, photography, and production.
• Demonstrated ability to work as a member of a team and independently, to work under tight deadlines, and to assume responsibility for accurate completion of assignments.
• Excellent communication, interpersonal, time management, and organizational skills.
• Demonstrated facility with computers and an understanding of web-development tools.
• Proficiency with Adobe Creative Suite software, especially InDesign, Photoshop, and Adobe Premiere Pro.
• Knowledge of standard office suite software, including Word, Excel, and PowerPoint.
Preferred Qualifications
Overtime Status
Exempt: Not eligible for overtime
Appointment Type
Restricted
Salary Information
Starting at $75,000; Commensurate with Experience
Hours per week
40
Review Date
9/9/2026
Additional Information
The successful candidate will be required to have a criminal conviction check.
About Virginia Tech
Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including Blacksburg, the greater Washington, D.C. area, the Health Sciences and Technology Campus in Roanoke, sites in Newport News and Richmond, and numerous Extension offices and research institutes. A leading global research institution, Virginia Tech conducts more than $650 million in research annually.
Virginia Tech endorses and encourages participation in professional development opportunities and university shared governance. These valuable contributions to university shared governance provide important representation and perspective, along with opportunities for unique and impactful professional development.
Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, ethnicity or national origin, political affiliation, race, religion, sexual orientation, or military status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law.
If you are an individual with a disability and desire an accommodation, please contact Brittany Shelton at sheltb@vtc.vt.edu during regular business hours at least 10 business days prior to the event.
Advertised: August 26, 2026
Applications close:
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About Virginia Tech

Sourced by ZipRecruiter

Virginia Tech, guided by its motto "Ut Prosim" (That I May Serve), embraces a hands-on, interdisciplinary approach to educate scholars as leaders and problem-solvers. As a comprehensive land-grant institution, it enriches the quality of life in Virginia and worldwide, fostering an inclusive community focused on knowledge, discovery, and creativity. With over 280 majors, the university serves a diverse student body of more than 36,000 across undergraduate, graduate, and professional programs. Virginia Tech's presence extends throughout Virginia, including campuses in Northern Virginia, Roanoke, Newport News, and Richmond, along with multiple Extension offices and research centers. As a prominent global research institution, it conducts over $500 million in research annually.

Industry

Colleges, universities, and professional schools

Company size

5,001 - 10,000 Employees

Headquarters location

Blacksburg, VA, US

Year founded

1872

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