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Creative Strategist Jobs in Michigan (NOW HIRING)

The strategist completes extensive research to identify new marketing opportunities and works with the creative team to develop innovative concepts to promote brand awareness. Utilizing marketing ...

Partner with creative and brand leaders to translate strategy into distinctive, culturally relevant, and highly impactful creative concepts. * Lead the development of elevated copy and storytelling ...

Paid Media Strategist Department: Digital Marketing Reports to: Digital Marketing Manager Location ... Collaborate with internal marketing and creative teams to develop best-in-class content and ...

Strategy and Planning **Job Subfunction:**Strategy** **MRM is part of the Omnicom Precision ... creative excellence and performance capabilities, enabling Omnicom to deliver intelligent ...

Strategy MRM is part of the Omnicom Precision Marketing activation practice. This practice ... creative excellence and performance capabilities, enabling Omnicom to deliver intelligent ...

Strategy and Planning Job Subfunction: Strategy MRM is part of theOmnicomPrecision Marketing ... with creative excellence and performance capabilities, enablingOmnicomto deliver intelligent ...

Strategy and Planning Job Subfunction: Strategy MRM is part of theOmnicomPrecision Marketing ... with creative excellence and performance capabilities, enablingOmnicomto deliver intelligent ...

Strategy MRM is part of the Omnicom Precision Marketing activation practice. This practice ... creative excellence and performance capabilities, enabling Omnicom to deliver intelligent ...

Growth Strategist

Grand Rapids, MI · Remote

$116K - $150K/yr

Own client strategy across channels, grow your book, and use AI to get yourself out of execution ... creative insights. * A proactive cadence. Every client hears real, specific recommendations from ...

Growth Strategist

Grand Rapids, MI · On-site +1

$116K - $150K/yr

Own client strategy across channels, grow your book, and use AI to get yourself out of execution ... creative insights. * A proactive cadence. Every client hears real, specific recommendations from ...

Growth Strategist

Grand Rapids, MI · Remote

$116K - $150K/yr

Own client strategy across channels, grow your book, and use AI to get yourself out of execution ... creative insights. * A proactive cadence. Every client hears real, specific recommendations from ...

Growth Strategist

Grand Rapids, MI · Remote

$116K - $150K/yr

Own client strategy across channels, grow your book, and use AI to get yourself out of execution ... creative insights. * A proactive cadence. Every client hears real, specific recommendations from ...

Showing results 21-40

Creative Strategist information

See Michigan salary details

$51.9K

$81K

$136.4K

How much do creative strategist jobs pay per year?

As of Sep 12, 2026, the average yearly pay for creative strategist in Michigan is $80,953.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,700.00 and $89,800.00 per year, depending on experience, location, and employer.

What is a creative strategist?

A Creative Strategist is a professional who develops innovative ideas and strategies to help brands effectively communicate with their target audiences. They blend creativity with data-driven insights to craft compelling marketing campaigns and content across various media platforms. Creative Strategists often work closely with designers, copywriters, and marketing teams to ensure that creative solutions align with business goals and brand identity. Their role involves understanding market trends, consumer behavior, and the latest digital tools to deliver impactful and engaging campaigns.

What is a creative strategist?

Creative strategists develop media strategies, often in marketing departments or for advertising agencies. Job duties include updating ad campaigns based on trends in the industry. They also perform market research and lead focus groups to help narrow the focus of a campaign. They work closely with members of other departments and direct people below them in the marketing or copywriting departments.

What are the key skills and qualifications needed to thrive as a creative strategist?

To thrive as a Creative Strategist, you need a solid background in marketing, brand development, and creative concepting, often supported by a degree in advertising, communications, or a related field. Familiarity with digital marketing platforms, data analytics tools, and creative software such as Adobe Creative Suite is typically required. Exceptional communication, critical thinking, and collaboration skills help you effectively convey ideas and work cross-functionally. These abilities are crucial for developing impactful campaigns that align with client goals and drive business results.

How does a creative strategist typically collaborate with other departments during campaign development?

Creative Strategists regularly work alongside marketing, design, and analytics teams to ensure campaign concepts are both innovative and aligned with broader business goals. This collaboration often involves brainstorming sessions, feedback loops, and aligning messaging across platforms. By integrating insights from different departments, Creative Strategists help create cohesive campaigns that resonate with target audiences and drive measurable results. Open communication and adaptability are key to managing cross-functional expectations and timelines.

How much do entry level creative strategists make?

Entry-level creative strategists typically earn between $45,000 and $65,000 annually, depending on location, industry, and company size. Starting salaries may also include benefits such as health insurance and opportunities for skill development in areas like market research and campaign planning.

What are the most commonly searched types of Creative Strategist jobs in Michigan?

The most popular types of Creative Strategist jobs in Michigan are:

What are popular job titles related to Creative Strategist jobs in Michigan?

For Creative Strategist jobs in Michigan, the most frequently searched job titles are:

What cities in Michigan are hiring for Creative Strategist jobs?

Cities in Michigan with the most Creative Strategist job openings:

What are popular job titles related to Creative Strategist jobs in MI?

For Creative Strategist jobs in MI, the most frequently searched job titles are:

Infographic showing various Creative Strategist job openings in Michigan as of September 2026, with employment types broken down into 1% Internship, 79% Full Time, 16% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $80,953 per year, or $38.9 per hour.

Marketing and Customer Relationship Management Strategist

Ann Arbor, MI • On-site

University of Michigan
Colleges, Universities, and Professional Schools • 10K+ employees

$60K - $73K/yr

Full-time

Medical, Life, Retirement

Posted 4 days ago


University Of Michigan rating

8.0

Company rating: 8.0 out of 10

Based on 147 frontline employees who took The Breakroom Quiz


Job description

How to Apply
A cover letter is required for consideration for this position and should be attached as the first page of your resume. The cover letter should address your specific interest in the position and outline skills and experience that directly relate to this position.
Job Summary
Department Summary
Student Life Communications, Marketing & Design (CMD) at the University of Michigan is a multidisciplinary team of marketing and communication professionals. Together, we create cutting-edge experiences and student engagement that brings the Student Life story and brand to life. You can learn more about Student Life here .
Position Summary
The Marketing and Customer Relationship Management (CRM) Strategist reports to the Associate Director of Marketing. You will develop, implement, and optimize marketing projects in Student Life with an emphasis on digital and email campaigns. We are looking for a blend of strategic marketing insight and technical expertise, helping you simultaneously support division-wide marketing initiatives and lead our Customer Relationship Management (CRM) and email strategies. You will translate strategic marketing goals into applicable plans and deliver personalized, data-informed audience journeys using Salesforce Marketing Cloud. In partnership with colleagues across the division, you will also contribute to special projects, cross-functional workgroups, and committee projects that enhance student engagement and support the student experience at Michigan. Review the full job description here.
Responsibilities*
Marketing Strategy (40%)
  • Translate goals into concise marketing plans to guide designers, copywriters, and multimedia teams.
  • Meet regularly with partners throughout the department to identify and discuss marketing needs, opportunities, review progress, and report on outcomes.
  • Manage end-to-end project delivery from intake to evaluation while partnering with internal teams to align project management, creative development, web strategy, communications, and social media efforts. These efforts aim to achieve organizational goals.
  • Develop creative strategies to promote programs and sources that support departmental goals.
  • Use data to inform strategies, evaluate campaign results, and implement changes.

CRM & Email Strategy (40%)
  • Lead CRM and email measurement strategy within Salesforce Marketing Cloud, including audience/segment performance insights, journey measurement, and optimization recommendations.
  • Consult with Student Life units to define audience strategies, communication approaches, and success metrics for campaigns and ongoing/lifecycle communications.
  • Plan, build, and evaluate experimentation, including A/B testing and journey-level tests: define hypotheses, success metrics, test plans, and document/share learnings to improve performance over time.
  • Establish and maintain division-wide email best practices, including measurement standards, audience experience, accessibility considerations, and deliverability and list-health best practices.
  • Partner with Student Life Technology Solutions to support adoption and use of Marketing Cloud across Student Life units, including coordination of data feeds and integration needs.
  • Manage the Student Life email calendar to coordinate, send schedules, reduce audience fatigue, and increase engagement and results.
  • Support execution of emails, forms, and related assets by building/testing/scheduling in Marketing Cloud to ensure delivery and measurement-ready implementation.

Marketing Reporting & Analytics (20%)
  • Partner with cross-functional teams to translate program goals into measurable KPIs and strategic analytics plans.
  • Analyze performance data across channels to deliver prioritized recommendations that improve creative audience targeting and campaign outcomes.
  • Design, maintain, and enhance data visualization dashboards and automated reports, translating complex analytics into clear, actionable insights for key stakeholders.

Required Qualifications*
  • Bachelor's degree in marketing, communications, business, statistics, information science, or a related field or equivalent combination of education and experience.
  • 3+ years of professional experience in advertising, digital marketing, communications, or a related field.
  • Experience developing and executing marketing plans.
  • Experience with CRM or email marketing platforms such as Marketing Cloud, Salesforce, Slate, or Mailchimp.
  • Proficiency with data analysis using CRM platforms to analyze email marketing performance, campaign effectiveness, customer engagement, and translating insights into strategic recommendations and actionable improvements.
  • Knowledge of segmentation and lifecycle/journey concepts to deliver relevant messaging and enhance engagement.

Why Work at Michigan?
In addition to a career filled with purpose and opportunity, The University of Michigan offers a comprehensive benefits package to help you stay well, protect yourself and your family and plan for a secure future. Benefits include:
  • Generous time off
  • A retirement plan that provides two-for-one matching contributions with immediate vesting
  • Many choices for comprehensive health insurance
  • Life insurance
  • Long-term disability coverage
  • Flexible spending accounts for healthcare and dependent care expenses

Modes of Work
Positions that are eligible for hybrid or mobile/remote work mode are at the discretion of the hiring department. Work agreements are reviewed annually at a minimum and are subject to change at any time, and for any reason, throughout the course of employment. Learn more about the work modes .
Additional Information
Hybrid position based in Ann Arbor, MI, Monday - Friday, 8 am - 5 pm.
This role may have reporting obligations under Title IX and Clery.
Authorization to work in the U.S. is a precondition of employment and applicants for this position will not be sponsored for work visas.
Salary may vary depending on qualifications, experience, and education of the selected candidate.
Relocation will not be offered for this role.
#studentlife
Application Deadline
Job openings are posted for a minimum of seven calendar days. The review and selection process may begin as early as the eighth day after posting. This opening may be removed from posting boards and filled any time after the minimum posting period has ended.
U-M EEO Statement
The University of Michigan is an Equal Opportunity Employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants, including protected veterans and individuals with disabilities.
Job Detail
Job Opening ID
282731
Working Title
Marketing and Customer Relationship Management Strategist
Job Title
Market Research Analyst Inter
Work Location
Ann Arbor Campus
Ann Arbor, MI
Modes of Work
Hybrid
Full/Part Time
Full-Time
Regular/Temporary
Regular
FLSA Status
Exempt
Organizational Group
Dsa Central Administ
Department
SL Comm, Marketing & Design
Posting Begin/End Date
9/08/2026 - 9/22/2026
Salary
$60,850.00 - $73,000.00
Career Interest
Communications & Marketing

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About University of Michigan

Sourced by ZipRecruiter

The University of Michigan (U-M), based in Ann Arbor, MI, US, is one of America's most esteemed institutions in higher education. Established in 1817, it presides in the industry of education and research, providing a range of services including undergraduate, graduate, and professional education programs. Complementing this is an extensive research activity that has significantly contributed to various fields, from healthcare to engineering, humanities to sports. Upholding its mission "to serve the people of Michigan and the world through preeminence in creating, communicating, preserving and applying knowledge, art, and academic values", U-M consistently ranks among the top universities globally, a testament to its tradition of excellence in learning and research, and a deep commitment to innovation and discovery.

Industry

Colleges, universities, and professional schools

Company size

10,000+ Employees

Headquarters location

Ann Arbor, MI, US

Year founded

1817

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