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Automotive Sales Trainer Jobs (NOW HIRING)

Suntrup Automotive Group

Automotive Sales

Saint Louis, MO · On-site

$74K/yr

Automotive Sales Professional Suntrup Automotive Group - St. Louis, MO Full-Time | Commission-Based ... Paid classroom-style training * Learn our proven processes, systems, and tools * Walk into your ...

Suntrup Automotive Group

Automotive Sales

Saint Louis, MO · On-site

$74K/yr

Automotive Sales Professional Suntrup Automotive Group - St. Louis, MO Full-Time | Commission-Based ... Paid classroom-style training * Learn our proven processes, systems, and tools * Walk into your ...

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Automotive Sales Trainer information

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$23.5K

$68.6K

$123.5K

How much do automotive sales trainer jobs pay per year?

As of Aug 28, 2026, the average yearly pay for automotive sales trainer in the United States is $68,607.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $80,000.00 per year, depending on experience, location, and employer.

What is an automotive sales trainer?

An Automotive Sales Trainer is responsible for coaching and developing sales teams within the automotive industry. They design and deliver training programs to improve sales techniques, product knowledge, and customer service skills. Their goal is to enhance dealership performance by equipping sales professionals with the tools and strategies needed to close more deals. They may conduct workshops, one-on-one coaching, and role-playing exercises to boost confidence and effectiveness. This role requires strong communication skills, industry expertise, and the ability to motivate sales teams.

What are the typical daily responsibilities of an automotive sales trainer?

An Automotive Sales Trainer's daily responsibilities typically include developing and delivering sales training sessions, coaching individual sales staff, and assessing team performance through role-plays and feedback. Trainers also stay updated on new automotive products and market trends to ensure training content is current and relevant. Collaboration with sales managers is common to identify skill gaps and tailor training programs accordingly. This role often involves a mix of classroom instruction, on-the-job guidance, and occasional travel to various dealership locations.

What are the key skills and qualifications needed to thrive in the automotive sales trainer position, and why are they important?

To thrive as an Automotive Sales Trainer, you need in-depth automotive industry knowledge, sales experience, and strong training or coaching credentials, often backed by a degree in business or related fields. Familiarity with CRM software, dealership management systems, and presentation tools like PowerPoint is critical. Exceptional communication, leadership, and motivational skills help trainers engage sales teams and drive performance improvements. These competencies are vital for equipping sales staff with tools and strategies to increase dealership revenues and maintain high customer satisfaction.

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What are the most commonly searched types of Automotive Sales Trainer jobs?

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Automotive Sales Trainer jobs near you
Infographic showing various Automotive Sales Trainer job openings in the United States as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 78% Physical, 1% Hybrid, and 21% Remote job distribution, with an average salary of $68,607 per year, or $33 per hour.

Automotive Sales Advisor Trainer

Asbury Automotive Group

Baltimore, MD • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 5 days ago

Asbury Automotive rating

6.2

Company rating: 6.2 out of 10

Based on 85 frontline employees who took The Breakroom Quiz

102nd of 155 rated car dealerships

Job description

About Asbury
Asbury Automotive Group (NYSE: ABG) is a Fortune 500 company and one of the largest franchised automotive retailers in the United States. We are redefining the traditional dealership model through innovative technologies such as Clicklane and through our commitment to our team members, guests, and partners. Our culture which is grounded in our North Star and Compass and powered by our DRIVE values, focuses on the vision of becoming the Most Guest Centric Automotive Retailer. At Asbury, we work together to provide exceptional experiences for our guests while promoting a fun, supportive and inclusive environment where team members can thrive both personally and professionally. Based on our efforts, we have been recognized as one of the best places to work by both Newsweek and US News & World report.
Asbury's Learning & Development Team
Asbury's Learning & Development Team is innovative, connected, and driven by a shared commitment to Guest-Centric excellence. We support one another, foster a fun and collaborative culture, and challenge ourselves to help others grow, develop, and achieve greater success.
We are currently seeking Sales Trainers to support our East and West Coast markets. If you have the DRIVE to inspire learning, growth, and performance, we encourage you to apply.
What You'll be doing!
As a Trainer on our Learning & Development Team, you will coach and inspire new and current Sales team members to deliver exceptional Guest experiences and consistent moments of magic throughout the automotive retail journey. You will lead classroom training and provide real-time support weekly, reinforcing Asbury's North Star, Compass, and DRIVE values.
Sales Trainers partner closely with dealership leadership to support onboarding, sales process effectiveness, skill development, CRM/DMS training, and performance improvement, helping Sales team members build confidence, capability, and consistency in their roles.
Duties/Responsibilities
  • Facilitate classroom training for new and current team members focused on Asbury's Guest-Centric Sales Experience
  • Deliver role-specific training for Sales Consultants, Sales Managers, and Sales leadership
  • Schedule and conduct classroom training using Asbury-developed sales training materials
  • Prepare all training materials prior to each session
  • Demonstrate high energy, enthusiasm, and strong classroom engagement skills
  • Create a positive, inclusive, and interactive learning environment
  • Encourage participation and address classroom challenges with professionalism and a positive demeanor
  • Effectively multitask and solve problems in a fast-paced environment
  • Submit clear and timely summaries of weekly training activities
  • Clearly communicate Asbury's Mission, Vision, values, and performance expectations
  • Maintain knowledge of current Asbury sales technology, CRM tools, and digital retailing platforms
  • Understand, uphold, and promote Asbury policies and compliance standards
  • Serve as a role model, coach, and trusted trainer for all Sales team members
  • Motivate and influence others to consistently deliver exceptional Guest experiences
  • Collaborate with Regional Support teams, Directors, General Managers, and Sales Managers to identify business challenges and address them through targeted training solutions
  • Provide regular feedback to leadership on participant progress and sales training program effectiveness
  • Lead support efforts within assigned markets while flexibly supporting all Asbury regions and dealerships as business needs require
  • Assist with the creation, maintenance, and continuous improvement of sales training materials
  • Perform additional duties as needed to support the mission and vision of the organization

Education & Experience
  • Must have experience as either a Sales Manager or Sales Consultant in the Automotive retail space
  • Must have a minimum of 2-4 years of previous experience in either position listed above
  • Previous roles in formal automotive Sales training is a plus
  • Must be able to travel approximately 50% of the time

Pay and Recognition:
  • Weekly pay
  • Paid holidays & paid time off
  • Paid training
  • Stock Awards (select management and front-line team member's eligible)

Insurance / Retirement:
  • Insurance: medical, vision, dental, accident, critical illness and hospital indemnity plans
  • Up to 12 weeks paid pregnancy leave (disability leave)
  • Paid Parental Leave
  • Health savings
  • Flex spending accounts (tax free)
  • Short-term and Long-term disability plans
  • Life Insurance (Whole Life and Term)
  • 401k with company match

Learning, Tuition Assistance and Career Development:
  • Digital career path tool to assist with career development
  • Continuous training through Asbury's Internal Learning Management System

Professional growth and development opportunities Additional advantages:
  • Student loan relief resources
  • Employee assistance program
  • Employee discounts on parts and service repairs
  • Scholarship awards
  • Opportunities to join our community service initiatives, which includes paid volunteer hours
  • Aggressive Employee referral program with bonus opportunities

Pay Range: $76.72K to $115K/year
INDOTHER
Asbury Automotive Group is an equal opportunity employer. We provide equal employment opportunities to all individuals regardless of their race, color, religion, sex, national origin, age, disability, pregnancy, sexual orientation, gender identity, genetic information, or any other protected category as defined by applicable laws. We prohibit discrimination or harassment based on any of these characteristics and affirm our commitment to fostering an inclusive and diverse workplace.

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About Asbury Automotive

Sourced by ZipRecruiter

Asbury Automotive Group, based in Duluth, GA, US, is an eminent player in the automotive industry. Founded in 1995, it has evolved into one of the largest automotive retail and service companies in the US as featured on their website, asburyauto.com. Specializing in automotive dealership and related services, the company’s product line ranges across an extensive array of new and used vehicles, offering vehicle financing and insurance, as well as parts and service. Their mission is centered on enhancing the car ownership experience through a strategic blend of best-in-class results, operational excellence, and superior customer satisfaction.

Industry

Automobile dealers

Company size

10,000+ Employees

Headquarters location

Duluth, GA, US

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