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Hotel Sales Manager

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Hotel Sales Manager - Leisure, Travel & Group Sales

Saint Pete Beach, FL · On-site

$70K - $80K/yr

Sales Manager - Leisure, Travel Trade & Group Sales An established beach resort is seeking a ... Prospect and secure group business including corporate retreats, association meetings, social ...

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$27.5K

$75.8K

$142.5K

How much do association sales manager jobs pay per year?

As of Jun 8, 2026, the average yearly pay for association sales manager in the United States is $75,848.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,000.00 and $96,500.00 per year, depending on experience, location, and employer.

How does an Association Sales Manager typically collaborate with other departments to secure group bookings?

An Association Sales Manager works closely with departments like marketing, event planning, and operations to ensure that group bookings meet both client expectations and organizational capabilities. They frequently liaise with the events team to coordinate logistics, tailor packages, and ensure seamless execution. Regular communication with the marketing department helps target the right associations and develop attractive offers. This collaborative approach not only improves client satisfaction but also streamlines internal processes, making it easier to secure repeat business.

What are the key skills and qualifications needed to thrive as an Association Sales Manager, and why are they important?

To thrive as an Association Sales Manager, you need strong sales acumen, relationship-building abilities, and a background in hospitality, business, or a related field—often supported by a bachelor's degree. Familiarity with customer relationship management (CRM) systems, event management platforms, and sales reporting tools is typically required. Exceptional communication, negotiation, and organizational skills help you stand out when managing client needs and team goals. These skills and qualities are crucial for driving revenue growth, securing association business, and ensuring successful event partnerships.

What is the difference between Association Sales Manager vs Convention Sales Manager?

AspectAssociation Sales ManagerConvention Sales Manager
CredentialsSales experience, industry-specific knowledgeSales experience, hospitality or event planning background
Work EnvironmentNonprofit associations, member organizationsHotels, conference centers, event venues
Employer & IndustryAssociations, nonprofit sectorHospitality, events, tourism
Search & Comparison IntentSales roles in associationsSales roles in event and conference venues

The Association Sales Manager primarily focuses on selling membership packages, sponsorships, and services to organizations within associations. In contrast, the Convention Sales Manager concentrates on booking and selling event space and services for conferences and conventions at hotels or venues. Both roles require strong sales skills and industry knowledge but target different client bases and environments.

What are Association Sales Managers?

Association Sales Managers are professionals responsible for overseeing and driving sales to association clients, such as professional organizations, trade groups, and non-profit associations. They typically work in industries like hospitality, hotels, or event venues, managing relationships and securing bookings for meetings, conferences, and group events. Their role involves prospecting new association clients, negotiating contracts, coordinating with internal departments, and ensuring client satisfaction. Association Sales Managers play a key part in growing revenue by targeting organized groups with specific event needs.
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Association Sales Manager jobs near you
Infographic showing various Association Sales Manager job openings in the United States as of May 2026, with employment types broken down into 73% Full Time, 20% Part Time, and 7% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $75,848 per year, or $36.5 per hour.
Association Sales Manager

Association Sales Manager

Chartwell Hospitality

Franklin, TN • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 21 days ago

Job description

Job Description
The Association Sales Manager position is an in-house position responsible for generating top line revenue to meet or exceed budget expectations for this first-class convention hotel. You will be joining a seasoned team of sales professionals in Franklin, Tennessee's largest hotel and conference center.
Primary responsibilities include:
  • Achieving monthly top line revenue goals and increasing the STR market share of the hotel.
  • Proactively selling the hotel through face-to-face appointments with customers, tele-prospecting, etc.
  • Participating in sales blitzes and utilizing available business tools to prospect for new business.
  • Evaluating potential business opportunities for the hotel and presenting findings as necessary to the Director of Sales and revenue team.
  • Gaining contacts and business intelligence and showing community spirit through involvement in appropriate organizations.
  • Maintaining awareness of the sales practices of the hotel's competitive set and is a "product expert" when selling against them.
  • Adhering to all sales administrative processes that are in place including preparation and submission of reports or internal communications and meets deadlines.
  • Building and maintaining strong relationships and loyalty with top producing clients and maintains professional integrity.
The ideal candidate for this position
  • Have proven previous hotel sales experience including outside/direct sales experience
  • Have a stable work history
  • Be well-organized and have strong client follow-up
  • Be competitive, self-motivated and a self-starter.
  • Exhibit exceptional written and verbal communication skills
  • Have fully functional computer skills including experience with Word, Excel and PowerPoint.
Benefits Include:
  • Medical
  • Dental
  • Vision
  • Life
  • Long/Short Term
  • Supplemental Insurance
  • 401-K
  • Professional Growth and Development Opportunities
  • Compensation: Based on Experience
  • Travel Discounts

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