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Ads Quality Rater Jobs (NOW HIRING)

... quality/latency targets and iterate via experiments. * Design agent reasoning and policies on ads ... Establish evaluation suites covering precision/recall, calibration, hallucination rate, latency ...

... quality/latency targets and iterate via experiments. * Design agent reasoning and policies on ads ... Establish evaluation suites covering precision/recall, calibration, hallucination rate, latency ...

Catch your own errors before QA does - spelling, audio sync, branding, cuts, and pacing What We're ... Error rate (audio, cuts, branding, spelling): 0% target, under 2% acceptable Our Core Values We ...

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ADS Quality Rater information

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$12

$19

$28

How much do ads quality rater jobs pay per hour?

As of Aug 18, 2026, the average hourly pay for ads quality rater in the United States is $19.93, according to ZipRecruiter salary data. Most workers in this role earn between $17.07 and $21.88 per hour, depending on experience, location, and employer.

What is an ads quality rater?

An Ads Quality Rater is a remote, part-time role where individuals evaluate the relevance and quality of online ads based on specific guidelines. Raters analyze search queries, ad placements, and landing pages to ensure they align with user intent. The job requires fluency in the assigned language, strong analytical skills, and familiarity with internet search trends. It helps improve ad algorithms and enhances user experience by providing human insights to search engine companies.

What does an ads quality rater do?

As an Ads Quality Rater, your workday usually involves reviewing various online ads and assessing their relevance and quality according to set guidelines. Most of the work is independent and performed remotely, offering flexibility in setting your own schedule within certain hourly limits set by the employer. You will use specialized online platforms to review content, provide ratings, and submit detailed feedback based on your analysis. While the role does not involve direct customer interaction, you will collaborate with a remote team through periodic emails or virtual meetings, and consistent, high-quality work can open up opportunities for project extensions or advancement.

What are the key skills and qualifications needed to thrive in the ads quality rater position, and why are they important?

To thrive as an Ads Quality Rater, you need strong analytical skills, high attention to detail, and a good understanding of internet culture and search engines, often supported by a bachelor's degree or relevant experience. Familiarity with web browsers, proprietary rating platforms, and online evaluation tools is typically required, though no formal certifications are needed. Excellent time management, self-motivation, and written communication skills help you stand out in this largely independent, remote position. These skills are vital to accurately assess ad relevance and quality, ensuring a better user experience and more effective online advertising.

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What cities are hiring for Ads Quality Rater jobs?

Cities with the most Ads Quality Rater job openings:

What are the most commonly searched types of Ads Quality Rater jobs?

The most popular types of Ads Quality Rater jobs are:

What states have the most Ads Quality Rater jobs?

States with the most job openings for Ads Quality Rater jobs include:

Infographic showing various Ads Quality Rater job openings in the United States as of August 2026, with employment types broken down into 100% Part Time. Highlights an 100% Remote job distribution, with an average salary of $41,453 per year, or $19.9 per hour.

Ads AI Analytics Lead II

Instacart

OR • On-site, Remote

Full-time

Re-posted 10 days ago


Instacart rating

7.1

Company rating: 7.1 out of 10

Based on 31 frontline employees who took The Breakroom Quiz

28th of 64 rated delivery companies


Job description

Overview

The Commercial Scaled Intelligence (CSI) team is an AI-first team dedicated to delivering actionable commercial insights and scalable automation to drive revenue growth and operational efficiency across the company. The team focuses on intelligence generation, predictive analytics, and workflow automation to enable data-driven decision-making and optimize commercial performance.

As an Ads AI Analytics Lead II, you will own the intelligence behind our Ads agents. You will design the Ads semantic/context layer and build vertical AI agents that analyze campaigns, diagnose performance, and recommend actions that improve ROAS, pacing, and partner outcomes. You will partner with Ads GTM, Product, Data Science, and Engineering to ship production agents with measurable lift.

About the Job

  • Define Ads ontologies and metrics for campaigns, budgets, bids, creatives, audiences, and placements.
  • Build dbt models and curated marts in Snowflake with clear data contracts, tests, and SLOs.
  • Ingest and enrich unstructured Ads content and publish retrievalready datasets using our managed search/vector services.
  • Design and evaluate retrieval workflows (RAG) with existing services for hybrid search and reranking; set quality/latency targets and iterate via experiments.
  • Design agent reasoning and policies on ads, including tool definitions and humanintheloop approvals.
  • Establish evaluation suites covering precision/recall, calibration, hallucination rate, latency, and cost.
  • Run A/B or uplift experiments to quantify impact and guide iteration.
  • Translate Ads problems into agent behaviors and own KPIs such as ROAS lift, pacing accuracy, RCA precision/recall, forecast MAPE, and timetoinsight.

About You

Minimum Qualifications

  • 3-6 years in analytics engineering, data science, or applied AI with strong SQL and Python.
  • 2+ years of domain expertise in ads, retail, or e-commerce data.
  • Advanced Proficiency in Python and SQL, with experience using dbt and Snowflake or BigQuery, including skills in data modeling, testing, and managing data contracts.
  • Deep Expertise in orchestrating data pipelines using dbt and Airflow
  • Experience with at least one data visualization tool (Tableau, Mode, Power BI, Looker, or similar)
  • Ability to design offline/online evaluations and run A/B or uplift tests
  • Fluency in Ads analytics concepts such as ROAS, CPA, CTR, CVR, LTV, pacing, auction dynamics, and incrementality.
  • Strong stakeholder communication with a track record of shipping production data or AI systems that drove business impact.
  • Understanding of ML models to drive recommendations on bid, keywords, and budgets
  • Experience with evaluation and guardrail frameworks and humanintheloop QA.

Preferred Qualifications

  • Strong understanding of AI and machine learning concepts, with experience creating AI-driven products.
  • Deep expertise in advertising products, including leading and driving automation projects.
  • Proven ability to improve operational efficiency through automation initiatives in fast-paced environments.
  • Applied experience in modeling techniques for Ads, including forecasting, anomaly detection, uplift modeling, and causal inference.
  • Hands-on experience with workflow automation and low-code development platforms (Zapier, n8n, Gumloop, Superblocks)
  • Familiarity with retail media or ad platforms, including Amazon, Google, Meta, Shopify, or DoorDash.

#LI-Remote


What Instacart employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom


Instacart logo

About Instacart

Sourced by ZipRecruiter

Instacart, based in San Francisco, CA, US, operates within the retail industry, specifically grocery delivery and pick-up service. It is recognized as a pioneer in this field, delivering fresh groceries from local stores directly to customers' doors. The company, which launched its services in 2012, continues to pioneer change in the online grocery shopping sector through its commitment to cutting-edge technology, new business ideas, and dedicated service.

Industry

Technology, communication and media

Company size

10,000+ Employees

Headquarters location

San Francisco, CA, US

Year founded

2012