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What Is a Food Demonstrator and How to Become One


What Is a Food Demonstrator?

As a food demonstrator, you showcase products to shoppers at a table or booth. A food demonstrator often works in grocery stores, answering customer questions, handing out food samples, and providing live demos of products. Your responsibilities include preparing food samples for people, promoting sales of a product or service, and sometimes distributing materials out to shoppers. Other duties include food preparation and sanitation, providing product coupons, training new demonstrators, and learning skills on the job. Usually, one of the qualifications for demonstrator roles is a high school diploma or GED certificate, but customer service or sales experience is helpful as well.

How to Become a Food Demonstrator

Obtaining a position as a food demonstrator requires a high school diploma or GED certificate. Additional qualifications often include a safe food handling certification and a SmartServe certification. However, this depends on the type of food and drink you are demonstrating. Your duties require you to have knowledge of safe food preparation, and experience that demonstrates these skills is helpful when applying to demonstrator positions. Prior experience in a customer service role is an asset because you frequently engage with customers. Demonstrators have other responsibilities, such as portioning food and cleaning up the work station. Experience in any of these roles makes you a more desirable hire.