Skip to Main Content

Public Relations Specialist Job Description Sample Template

1
Public

This free Public Relations Specialist job description sample template can help you attract an innovative and experienced Public Relations Specialist to your company. We make the hiring process one step easier by giving you a template to simply post to our site. Make sure to add requirements, benefits, and perks specific to the role and your company.

Public Relations Specialist Job Summary

Our organization is looking for a Public Relations Specialist to help shape and promote our public image. In addition to performing market research and developing campaign strategies, you will coordinate PR and outreach events in our target community. Your job duties include writing and distributing press releases, creating press kits for new products and services, making internal and external presentations, and pitching innovative marketing ideas to upper management. Applicants must have a bachelor’s degree and at least two years of PR or marketing experience.

Public Relations Specialist Duties and Responsibilities

  • Help develop and implement marketing strategy
  • Promote a positive public image of our organization
  • Coordinate PR events and campaigns
  • Write and edit news releases
  • Make internal and external presentations
  • Pitch ideas to organization leadership
  • Create press kits for media outlets
  • Write or manage content creation for digital platforms, including social media

Public Relations Specialist Requirements and Qualifications

  • Bachelor's degree in public relations, communications, or marketing
  • Experience working on PR or marketing campaigns (2-5 years preferred)
  • Familiar with various digital media platforms
  • Written and verbal communication skills
  • Networking skills
1

This template is provided for informational purposes only. The ultimate responsibility for selecting an accurate and non-misleading job title and description, and ensuring that a job posting does not otherwise violate any applicable laws or ZipRecruiter’s Terms of Use, rests solely with the employer. ZipRecruiter makes no representation as to whether the template above accurately describes the employer’s job posting. Please review our Terms of Use and Job Posting Rules for further information.