How to become a Creative Services Manager?

Qualifications to become a creative services manager (CSM) include a bachelor’s degree in advertising, marketing, or a similar field. You also need prior experience in a creative role, and management experience is always beneficial. Some employers may require certifications in graphic design software, brand development, or project management. A creative services manager directs creative output for a brand from the early concept stages through to production. Duties include developing ideas on how to advertise, working with department leads to create a shared vision, and leading a design team to complete projects.