Search Engine Optimization

Search Engine Optimization Salary

$34.5K

$60K

$102.5K

$67,388

/year

$32.40

/hour

Search Engine Optimization Salary Comparison by Location

Nationwide

United States

$67,388

Columbus

Ohio

$65,090

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    How much does a Search Engine Optimization make?

    As of Jul 4, 2026, the average annual pay for a Search Engine Optimization in the United States is $67,388 a year.

    Just in case you need a simple salary calculator, that works out to be approximately $32.40 an hour. This is the equivalent of $1,295/week or $5,615/month.

    While ZipRecruiter is seeing annual salaries as high as $102,500 and as low as $34,500, the majority of Search Engine Optimization salaries currently range between $53,000 (25th percentile) to $75,000 (75th percentile) with top earners (90th percentile) making $90,000 annually across the United States. The average pay range for a Search Engine Optimization varies greatly (by as much as 22000), which suggests there may be many opportunities for advancement and increased pay based on skill level, location and years of experience.

    A Search Engine Optimization in your area makes on average $65,090 per year, or $2,298 (3.410%) less than the national average annual salary of $67,388. Ohio ranks number 40 out of 50 states nationwide for Search Engine Optimization salaries.

    To estimate the most accurate annual salary range for Search Engine Optimization jobs, ZipRecruiter continuously scans its database of millions of active jobs published locally throughout America.

    Find your next high paying job as a Search Engine Optimization on ZipRecruiter today.

    What are Top 10 Highest Paying Cities for Search Engine Optimization Jobs

    We've identified 10 cities where the typical salary for a Search Engine Optimization job is above the national average. Topping the list is Silicon Valley, CA, , with Clinton, WA, and Berkeley, CA, close behind in the second and third positions. Berkeley, CA, beats the national average by $15,125 (22.4%), and Silicon Valley, CA, furthers that trend with another $17,586 (26.1%) above the $67,388 average.

    With these 10 cities having average salaries higher than the national average, the opportunities for economic advancement by changing locations as a Search Engine Optimization appears to be exceedingly fruitful.

    Finally, another factor to consider is the average salary for these top 10 cities varies very little at 7% between Silicon Valley, CA, and Pennington County, SD, , reinforcing the limited potential for much wage advancement. The possibility of a lower cost of living may be the best factor to use when considering location and salary for a Search Engine Optimization role.

    City

    Annual Salary

    Hourly Wage

    Silicon Valley, CA

    $84,974

    $40.85

    Clinton, WA

    $84,930

    $40.83

    Berkeley, CA

    $82,513

    $39.67

    Sitka, AK

    $81,181

    $39.03

    Sunnyvale, CA

    $80,173

    $38.54

    San Jose, CA

    $79,831

    $38.38

    San Francisco, CA

    $79,395

    $38.17

    Santa Clara, CA

    $79,144

    $38.05

    Livermore, CA

    $79,046

    $38.00

    Pennington County, SD

    $78,791

    $37.88

    What are Top 5 Best Paying Related Search Engine Optimization Jobs in the U.S.

    We found a few related jobs that pay more than jobs in the Search Engine Optimization category.

    For example Seo Team Lead jobs pay as much as $29,362 (43.6%) more than the average Search Engine Optimization salary of $67,388. If you're qualified, finding work as a Seo Team Lead may help you make more money than that of the average Search Engine Optimization position.

    Job Title

    Annual Salary

    Hourly Wage

    Seo Team Lead

    $96,750

    $46.51

    Search Engine Optimization Analyst

    $95,371

    $45.85

    Global Brand Marketing Manager

    $89,427

    $42.99

    Junior Seo Analyst

    $66,802

    $32.12

    Digital Marketing Seo

    $61,690

    $29.66

    About Our Data

    ZipRecruiter salary estimates, histograms, trends and comparisons are derived from both employer job postings and third party data sources.

    Infographic detailing Search Engine Optimization salary across the United States as of June 2026. Displays a bar chart with salary percentiles, a national average salary of $67,388 per year or $32.40 an hour, and a color-coded map showing state-by-state salary variations.