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Web Analytics Manager Jobs in Washington (NOW HIRING)

Lead the rollout of analytics solutions on clients' digital platforms using tag managers or similar ... Web Services. * Experience in driving data governance and reporting standards across multiple ...

Lead the rollout of analytics solutions on clients' digital platforms using tag managers or similar ... Web Services. * Experience in driving data governance and reporting standards across multiple ...

Lead the rollout of analytics solutions on clients' digital platforms using tag managers or similar ... Web Services. * Experience in driving data governance and reporting standards across multiple ...

Lead the rollout of analytics solutions on clients' digital platforms using tag managers or similar ... Web Services. * Experience in driving data governance and reporting standards across multiple ...

Lead the rollout of analytics solutions on clients' digital platforms using tag managers or similar ... Web Services. * Experience in driving data governance and reporting standards across multiple ...

... Analytics Group within National Headquarters and conducts open-source analysis to identify and ... Ability to manage multiple projects and tasks with competing priorities and meet deliverables.

Dark Web/Crypto Currency Analyst

Falls Church, VA · On-site

$88K - $88K/yr

... Analytics Group within National Headquarters and conducts open-source analysis to identify and ... Ability to manage multiple projects and tasks with competing priorities and meet deliverables.

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Showing results 1-20

Web Analytics Manager information

See Washington salary details

$44.2K

$91.6K

$163.1K

How much do web analytics manager jobs pay per year?

As of Jun 13, 2026, the average yearly pay for web analytics manager in Washington is $91,572.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,300.00 and $107,000.00 per year, depending on experience, location, and employer.

What does a Web Analytics Manager do?

A Web Analytics Manager is responsible for collecting, analyzing, and interpreting data related to website performance and user behavior. They use various analytics tools to monitor metrics such as traffic, conversion rates, and user engagement. Their insights help organizations make data-driven decisions to improve website effectiveness, optimize marketing strategies, and enhance user experience. Additionally, they often collaborate with marketing, design, and development teams to implement changes based on their findings.

What are some typical challenges faced by Web Analytics Managers when implementing new analytics tools or platforms?

Web Analytics Managers often encounter challenges such as ensuring seamless integration of new analytics tools with existing website infrastructure, maintaining data accuracy during migration, and securing buy-in from stakeholders for necessary changes. Additionally, they may need to train team members on new platforms and update documentation to reflect new processes. Addressing these challenges involves clear communication, detailed planning, and ongoing collaboration with IT, marketing, and development teams to ensure smooth adoption and accurate data collection.

What is the difference between Web Analytics Manager vs Data Analyst?

AspectWeb Analytics ManagerData Analyst
Required CredentialsBachelor's in Marketing, Data Science, or related field; certifications like Google Analytics or Adobe AnalyticsBachelor's in Statistics, Mathematics, or related field; certifications like Google Data Analytics or SQL
Work EnvironmentOversees analytics teams, collaborates with marketing and IT departments, manages analytics toolsAnalyzes data sets, creates reports, supports decision-making across departments
Employer & Industry UsageCommon in digital marketing, e-commerce, media companiesUsed across finance, healthcare, retail, and tech industries

The Web Analytics Manager focuses on overseeing web data strategies, managing analytics tools, and leading teams to optimize online performance. In contrast, Data Analysts interpret data sets, generate insights, and support various business functions. While both roles require strong analytical skills and familiarity with analytics platforms, the Web Analytics Manager has a broader leadership and strategic focus specific to web data.

What are the key skills and qualifications needed to thrive as a Web Analytics Manager, and why are they important?

To thrive as a Web Analytics Manager, you need expertise in data analysis, digital marketing, and statistics, usually supported by a degree in marketing, business, or a related field. Proficiency with analytics tools such as Google Analytics, Adobe Analytics, and data visualization platforms is typically required, along with certifications like Google Analytics Individual Qualification (GAIQ). Strong communication, problem-solving abilities, and attention to detail help you translate data insights into actionable business recommendations. These skills are vital for driving data-informed decisions that optimize website performance and achieve organizational goals.
What are the most commonly searched types of Web Analytics jobs in Washington? The most popular types of Web Analytics jobs in Washington are:
What are popular job titles related to Web Analytics Manager jobs in Washington? For Web Analytics Manager jobs in Washington, the most frequently searched job titles are:
What job categories do people searching Web Analytics Manager jobs in Washington look for? The top searched job categories for Web Analytics Manager jobs in Washington are:
What cities in Washington are hiring for Web Analytics Manager jobs? Cities in Washington with the most Web Analytics Manager job openings:
Infographic showing various Web Analytics Manager job openings in Washington as of June 2026, with employment types broken down into 100% Full Time. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $91,572 per year, or $44 per hour.
Digital Marketing Manager, Web, Amazon Web Services, Global Government

Digital Marketing Manager, Web, Amazon Web Services, Global Government

Amazon

Arlington, VA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago


Amazon rating

7.4

Company rating: 7.4 out of 10

Based on 6,846 frontline employees who took The Breakroom Quiz

6th of 39 rated national retailers


Job description

Amazon Web Services (AWS), is seeking an experienced Digital Marketing Manager to support the global government communications team through the editing, managing, and publishing customized AWS websites serving the U.S. government.
In this role, your primary focus is web page and campaign design, building, and analytics. This role will also review content against editorial guidelines as part of product launch activities and large-scale content migration projects. You'll work closely with product marketing teams to support announcements of new services and features, campaigns, and customer stories. You'll also implement best practices, utilize new tools and platforms to foster better customer experiences, create scalable processes, and make continuous website improvements based on data insights.
You will work with a mix of account-based marketing, digital marketing, product marketing, solutions architects, and business developers. You must be able to manage multiple deliverables in a fast-paced, deadline-driven environment.
Our ideal candidate is a highly motivated and extremely organized individual with experience managing complex website and digital projects with multiple stakeholders.
BASIC QUALIFICATIONS
- Experience using data and metrics to drive improvements
- Bachelor's degree in marketing, advertising, business or equivalent
- 3+ years of experience building and managing corporate website content.
- 3+ years of experience in a high-tech B2B demand generation/digital marketing role.
- Ability to obtain a U.S. Security Clearance.
PREFERRED QUALIFICATIONS
- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
- Experience managing web content in Adobe Experience Manager (AEM) or Adobe CQ.
- Experience with large-scale corporate website redesigns and/or content migrations
- Understanding of web, email, demand gen, and general digital marketing best practices.
- Highly organized and detail-oriented with ability to prioritize multiple projects at a team level.
- Experience working with established style guide and brand standards.
- Marketo and Salesforce experience preferred.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, VA, Arlington - 80,600.00 - 141,100.00 USD annually

What Amazon employees say

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Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom


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About Amazon

Sourced by ZipRecruiter

Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.

Industry

It services, book publishers, retail, real estate and computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Seattle, WA, US