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Vp Food Sales Jobs (NOW HIRING)

Royal Cup Coffee

VP, Marketing

Fort Worth, TX · On-site

Job Title: VP, Marketing Reports To: SVP, Food Service Sales & Marketing Location: This role is open to applicants who reside in Birmingham, AL or Dallas Fort-Worth, TX INTERNAL APPLICANTS ONLY:

Royal Cup Coffee

VP, Marketing

Birmingham, AL · On-site

Job Title: VP, Marketing Reports To: SVP, Food Service Sales & Marketing Location: This role is open to applicants who reside in Birmingham, AL or Dallas Fort-Worth, TX INTERNAL APPLICANTS ONLY:

Royal Cup, Inc.

VP, Marketing

Birmingham, AL

Job Title: VP, Marketing Reports To: SVP, Food Service Sales amp; Marketing Location: This role is open to applicants who reside in Birmingham, AL or Dallas Fort-Worth, TX INTERNAL APPLICANTS ONLY:

Royal Cup, Inc.

VP, Marketing

Fort Worth, TX

Job Title: VP, Marketing Reports To: SVP, Food Service Sales amp; Marketing Location: This role is open to applicants who reside in Birmingham, AL or Dallas Fort-Worth, TX INTERNAL APPLICANTS ONLY:

Advantage Solutions

VP Sales

Cincinnati, OH · On-site

$217K/yr

VP Sales Job Locations US-OH-Cincinnati Primary Posting Location : City Cincinnati Primary Posting ... food products and consumer packaged goods. The Company services a variety of trade channels ...

Pacific Rim Capital

VP of Sales

Irvine, CA · On-site

$215K/yr

As Vice President of Sales (VP) at Pacific Rim Capital (PRC), you will lead PRC's enterprise sales organization across the United States, Canada, and Mexico. You will set the go-to-market strategy ...

Mattson Technology, Inc.

VP, Sales

Fremont, CA · On-site

$180 - $250/hr

The Vice President/Sr Vice President of Sales is a global commercial leader responsible for driving account growth, customer alignment, and long-term strategic partnership for Mattson Technology.

Pacific Rim Capital

VP of Sales

Irvine, CA · On-site

$575K - $800K/yr

As Vice President of Sales (VP) at Pacific Rim Capital (PRC), you will lead PRC's enterprise sales organization across the United States, Canada, and Mexico. You will set the go-to-market strategy ...

Pacific Rim Capital

VP of Sales

Irvine, CA · On-site

$575K - $800K/yr

As Vice President of Sales (VP) at Pacific Rim Capital (PRC), you will lead PRC's enterprise sales organization across the United States, Canada, and Mexico. You will set the go-to-market strategy ...

Selr LLC

VP Sales

New York, NY · Remote

$260K - $400K/yr

VP Sales Location: New York, NY (Onsite) Compensation: $260,000 base salary, $400,000 OTE Industry: Retail Tech Employment Type: Full-time Our client is a fast-growing retail technology company ...

Cristcot

Vice President, Sales

Job Summary The Vice President of Sales will be pivotal leader in shaping Cristcot's commercial launch of its first ulcerative colitis (UC) therapy. This leader will design, build, and lead a hybrid ...

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Showing results 21-40

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Vp Food Sales information

See salary details

$71.5K

$165.9K

$250.5K

How much do vp food sales jobs pay per year?

As of Sep 7, 2026, the average yearly pay for vp food sales in the United States is $165,921.00, according to ZipRecruiter salary data. Most workers in this role earn between $125,000.00 and $195,000.00 per year, depending on experience, location, and employer.

What is a vp food sales?

A VP of Food Sales is a senior executive responsible for driving sales growth, managing key accounts, and developing strategic plans within the food industry. They lead sales teams, negotiate major contracts, and collaborate with marketing and operations to expand market share. Their role involves analyzing market trends, setting revenue goals, and ensuring customer satisfaction. Strong leadership, industry knowledge, and relationship-building skills are essential for success in this role.

What are the key skills and qualifications needed to thrive in the vp food sales position, and why are they important?

To succeed as a VP Food Sales, you generally need extensive experience in sales leadership, food industry knowledge, and a track record of managing large accounts or teams, often supported by a bachelor's or master's degree in business or a related field. Familiarity with CRM software, sales analytics platforms, and inventory management systems is essential for strategic planning and data-driven decision-making. Strong negotiation, relationship-building, and communication skills help set top-performing candidates apart in this role. These abilities are crucial for driving revenue growth, developing high-performing sales teams, and navigating the fast-paced demands of the food industry.

What are some common challenges faced by a vp food sales and how can I prepare for them?

As a VP Food Sales, you may face challenges such as rapidly shifting consumer preferences, supply chain complexities, and highly competitive market conditions. Navigating these requires staying up to date on industry trends, leveraging data-driven strategies, and building robust relationships with both suppliers and customers. Proactively developing strong communication and leadership skills will help you motivate teams and adapt to market changes. Taking time to research your target customers and building a resilient, agile sales strategy can set you up for success in this dynamic environment.

What cities are hiring for Vp Food Sales jobs?

Cities with the most Vp Food Sales job openings:

What are the most commonly searched types of Food Sales jobs?

The most popular types of Food Sales jobs are:

What states have the most Vp Food Sales jobs?

States with the most job openings for Vp Food Sales jobs include:

What job categories do people searching Vp Food Sales jobs look for?

The top searched job categories for Vp Food Sales jobs are:

Vp Food Sales jobs near you
Infographic showing various Vp Food Sales job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 65% In-person, and 35% Remote job distribution, with an average salary of $165,921 per year, or $79.8 per hour.

VP, Marketing

Royal Cup Coffee

Fort Worth, TX • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 9 days ago

Job description

Job Title: VP, Marketing
Reports To: SVP, Food Service Sales & Marketing
Location: This role is open to applicants who reside in Birmingham, AL or Dallas Fort-Worth, TX
INTERNAL APPLICANTS ONLY: Click here to apply
ABOUT THE ROLE:
We're looking for a VP, Marketing to build and lead a marketing function that's tightly aligned with our commercial goals, driving pipeline contribution, funnel acceleration, and revenue growth across our combined portfolio. This is a high-impact opportunity to shape marketing's operating model, team, and strategy as Royal Cup and Farmer Brothers come together, with a direct seat at the table alongside Sales and Account Management leadership.
WHAT YOU'LL DO:
  • Lead, develop, and performance manage the marketing team, fostering a commercially minded, collaborative team culture
  • Shape marketing's operating model for the next chapter of our organization, aligning team priorities and output around pipeline contribution and customer engagement
  • Develop and execute campaigns targeting existing customers to drive awareness and adoption of incremental products across our combined portfolio, and build seasonal demand campaigns our sales team can activate in market
  • Own sales and marketing enablement, developing value proposition materials, case studies, pitch tools, and industry-specific content for Healthcare, Senior Living, and Hospitality that our sales team uses in every customer and prospect interaction
  • Build content and campaigns that drive top-of-funnel volume and funnel acceleration, and support contract activation with the location-level tools our Regional Account Managers need to convert agreements into active accounts
  • Design a tiered POS support model in partnership with commercial leaders, defining service levels by customer revenue and gross profit, and building an efficient production process that scales
  • Lead product marketing, leveraging industry trends and consumer insights to drive engagement, expand wallet share, and identify new demand opportunities
  • Oversee our combined brand, maintaining consistency of visual identity, messaging, and voice across both legacy brands throughout the integration
  • All other duties as assigned

WHAT SUCCESS LOOKS LIKE:
  • Marketing's measurable contribution to commercial pipeline, tracked through MQL and SQL targets
  • Measurable improvement in POS support efficiency and coverage across our customer base
  • Strong adoption of sales enablement materials across the commercial team
  • Measurable lift in product awareness and trial through targeted campaigns
  • A unified, consistent brand experience across Royal Cup and Farmer Brothers

WHAT YOU'LL NEED:
  • Bachelor's degree in Marketing, Business, or a related field;
  • 10+ years of progressive marketing experience, including at least 5 years in a marketing leadership role managing a team
  • Prior marketing leadership experience in the food & beverage, foodservice distribution, or CPG industry
  • Experience marketing to the Foodservice Non-Commercial area including Contract Management, GPO, Healthcare, Senior Living, and Hospitality customer segments
  • Demonstrated experience building a commercially aligned, pipeline-driving marketing function
  • Demonstrated experience partnering closely with Sales or Commercial leadership to align marketing investment with pipeline and revenue outcomes
  • Experience with brand management, including maintaining brand consistency across multiple brands or during a merger or integration
  • Experience developing sales enablement content, including value proposition materials, case studies, and industry-specific content
  • Strong analytical skills, with experience using performance data to guide marketing strategy
  • Proficiency with marketing technology, CRM, and reporting platforms
  • Excellent leadership, communication, and cross-functional collaboration skills
  • The ability to successfully complete the pre-employment process

NICE TO HAVE:
  • Experience leading a marketing function through a merger, acquisition, or major organizational integration
  • Experience managing production or vendor relationships for physical marketing materials, such as point-of-sale materials

GOOD TO KNOW:
This role is based at a desk and involves frequent virtual meetings and presentations, along with periodic travel up to 25%, including overnight travel, to support sales, customer, and marketing events. The ability to lift up to 15 pounds with or without assistance is also required.
WHO WE ARE:
Royal Cup, Inc. is the proven leader in sourcing, roasting, blending, and distributing high-quality coffees and fine teas since 1896 and is the chosen partner for restaurants, hotels, offices, and commuters across the country. We are a family-owned business rooted in a longstanding tradition of coffee roasting excellence that takes pride in our unparalleled dedication to customer care.
We are a large, privately held national importer, roaster, and distributor of coffees, teas, and related products that have been in business for more than 125 years. Royal Cup, Inc. currently provides products, equipment, and service to restaurants, hotels, convenience stores, businesses, and individuals throughout the United States, and we are growing!
At Royal Cup, Inc. having a customer-centric focus is not simply a motto; our employees believe we each have a responsibility to provide outstanding service to our customers. Our customer-centric focus results in actions we live by that not only retain our current customer base but grow our presence with new, high-impact accounts across the country based on exceptional products and service.
We believe serving our customers well, serves us well. We are results-oriented and strive to not only retain our current customer base but grow our presence with new, high-impact accounts across the country by offering exceptional products and service.
Royal Cup Coffee and Tea strives to be sustainably minded and a good corporate steward in all business endeavors. It is also what others expect of us - our employees, our customers and vendors, our local communities, and the coffee and tea industry we help represent. This mindset permeates the actions we take today for tomorrow.
BENEFITS:
Royal Cup Coffee offers a competitive compensation plan and a comprehensive benefits program. On top of being a part of a well-caffeinated team, the benefits program includes healthcare, dental, vision, 401(k), company-paid life and disability insurance, Flexible Spending Account plan, select tuition reimbursement, paid parental leave, remote work opportunities, paid holidays, and vacation time. We also provide ongoing training that is designed to provide maximum success for our employees.
Royal Cup is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or another legally protected status. For individuals with disabilities who would like to request an accommodation, please contact us at 1-800-366-5836.

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