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Visual Merchandising Manager Jobs in California (NOW HIRING)

Alpinestars is looking for a Visual Merchandising Manager to bring the Alpinestars brand to life in-store. This role is responsible for executing compelling merchandising strategies, designing ...

Visual Merchandising Manager

Millbrae, CA · On-site

$74K - $99K/yr

Position Summary The Visual Merchandising Manager drives visual merchandising and warehouse logistics strategy, exceeding expectations in logistics, merchandising, and visual styling. This role ...

Visual Merchandising Manager

Irvine, CA · On-site

$73K - $98K/yr

Position Summary The Visual Merchandising Manager drives visual merchandising and warehouse logistics strategy, exceeding expectations in logistics, merchandising, and visual styling. This role ...

Position Summary The Visual Merchandising Manager drives visual merchandising and warehouse logistics strategy, exceeding expectations in logistics, merchandising, and visual styling. This role ...

As the Visual Merchandising Manager, you will be the steward of the L'AGENCE in-store aesthetic, ensuring brand excellence and consistency across our retail fleet, including full-price stores ...

Store Visual Merchandising Manager

Gilroy, CA · On-site

$21.20 - $31.25/hr

This role assists the Store Manager in overseeing all visual merchandising responsibilities: understanding floor plans and floor set direction, executing floor sets, flexing visual merchandising to ...

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Visual Merchandising Manager information

See California salary details

$17

$32

$58

How much do visual merchandising manager jobs pay per hour?

As of Jul 19, 2026, the average hourly pay for visual merchandising manager in California is $32.37, according to ZipRecruiter salary data. Most workers in this role earn between $23.70 and $37.98 per hour, depending on experience, location, and employer.

What are the 4 P's of visual merchandising?

The 4 P's of visual merchandising are Product, Price, Placement, and Promotion. These elements help a Visual Merchandising Manager create appealing displays that attract customers and drive sales by effectively showcasing products and encouraging purchasing behavior.

What does a visual merchandiser manager do?

A visual merchandising manager oversees the presentation of products in retail stores to attract customers and increase sales. They design and implement displays, coordinate with store staff, and analyze sales data to optimize visual strategies, often using tools like design software and maintaining a schedule aligned with marketing campaigns.

What Is a Visual Merchandising Manager?

A visual merchandising manager designs in-store displays to capture attention and increase sales. Qualifications for this career are a bachelor’s degree in retail management, interior design, graphic design, or spatial design, and experience working in a retail environment. Job duties include creating visual displays in windows, walkways, and other locations around the store, customizing designs for special promotions, holidays, and seasons, and supervising retail employees who help set up displays. An artistic sensibility and communication skills are necessary to succeed as a visual merchandising manager.

What does a Visual Merchandising Manager do?

A Visual Merchandising Manager is responsible for designing and implementing store layouts, displays, and visual concepts that attract customers and drive sales. They collaborate with store managers, marketing teams, and merchandisers to ensure products are presented in an appealing and strategic way. Their duties include planning seasonal displays, analyzing store performance, training staff on visual standards, and staying up-to-date with retail trends. This role is key to creating an engaging shopping environment that reflects the brand’s identity and maximizes profitability.

What are the key skills and qualifications needed to thrive as a Visual Merchandising Manager, and why are they important?

To thrive as a Visual Merchandising Manager, you need expertise in design principles, retail marketing, and inventory management, often backed by a degree in visual merchandising, design, or a related field. Familiarity with planogram software, CAD tools, and retail analytics systems is typically expected. Strong leadership, creativity, and effective communication are essential soft skills for collaborating with teams and delivering compelling in-store experiences. These abilities are crucial for driving sales, reinforcing brand identity, and maintaining a visually appealing retail environment.

How much does a visual merchandising manager make at Louis Vuitton?

A visual merchandising manager at Louis Vuitton typically earns between $70,000 and $120,000 annually, depending on experience, location, and store size. The role requires strong design skills, knowledge of luxury branding, and proficiency with visual presentation tools.

How does a Visual Merchandising Manager typically collaborate with store teams and other departments to implement merchandising strategies?

A Visual Merchandising Manager works closely with store teams, marketing, and buying departments to ensure that displays and layouts align with brand goals and sales targets. They often provide training and clear guidelines to store staff, conduct regular walk-throughs to assess implementation, and gather feedback to refine visual strategies. Frequent collaboration ensures that promotional campaigns and seasonal changes are executed smoothly and consistently across locations. This cross-functional teamwork is essential for maintaining a unified brand experience and driving in-store engagement.

What is the highest paid merchandiser?

The highest paid merchandisers are typically senior or specialized roles such as Visual Merchandising Managers or Regional Managers, with salaries reaching over $80,000 annually. Compensation varies based on experience, location, and the size of the company, with top earners often possessing strong leadership skills and industry knowledge.

What is the difference between Visual Merchandising Manager vs Visual Merchandising Associate?

AspectVisual Merchandising ManagerVisual Merchandising Associate
ResponsibilitiesOversees store displays, develops visual strategies, manages teamsAssists with display setup, implements visual plans, supports managers
Required SkillsCreative design, leadership, project managementAttention to detail, basic design skills, teamwork
Work EnvironmentRetail stores, corporate offices, design teamsRetail stores, display setups, visual support roles
Common CertificationsVisual merchandising or design certifications often preferredEntry-level visual or retail experience

The main difference between a Visual Merchandising Manager and a Visual Merchandising Associate lies in scope and responsibility. Managers lead and strategize, while associates support and execute visual displays. Both roles require creativity and retail industry knowledge, but managers typically have more experience and leadership duties.

More about Visual Merchandising Manager jobs
What are the most commonly searched types of Visual Merchandising jobs in California? The most popular types of Visual Merchandising jobs in California are:
What are popular job titles related to Visual Merchandising Manager jobs in California? For Visual Merchandising Manager jobs in California, the most frequently searched job titles are:
What cities in California are hiring for Visual Merchandising Manager jobs? Cities in California with the most Visual Merchandising Manager job openings:
What are popular job titles related to Visual Merchandising Manager jobs in CA? For Visual Merchandising Manager jobs in CA, the most frequently searched job titles are:
Infographic showing various Visual Merchandising Manager job openings in California as of July 2026, with employment types broken down into 84% Full Time, 13% Part Time, 2% Temporary, and 1% Contract. Highlights an 86% Physical, 1% Hybrid, and 13% Remote job distribution, with an average salary of $67,323 per year, or $32.4 per hour.
Visual Merchandising Manager

Visual Merchandising Manager

Alpinestars

Torrance, CA

$85K - $100K/yr

Full-time

Posted 16 days ago


Job description

Alpinestars is looking for a Visual Merchandising Manager to bring the Alpinestars brand to life in-store. This role is responsible for executing compelling merchandising strategies, designing impactful product displays, and ensuring a consistent brand identity across all retail touchpoints. The ideal candidate will have a passion for motorsports and a deep understanding of how to communicate product features, benefits, and performance through visual storytelling.
 
This position requires creativity, attention to detail, and strong collaboration with sales and communications teams, retail partners, and the creative team to ensure an exceptional customer experience that aligns with the Alpinestars brand.
Key Responsibilities:
  • Brand Presentation & In-Store Experience
  • Develop and execute visual merchandising strategies to showcase Alpinestars products in the most engaging and effective way.
  • Ensure a cohesive brand identity across all retail locations, dealerships, and partner stores.
  • Design and implement store layouts, window displays, and product zones that highlight key product features, technologies, and seasonal collections.
  • Work closely with the sales, communications and creative teams to align in-store visuals with overall brand campaigns and promotions.
  • Product Storytelling & Display Execution
  • Develop merchandising guidelines and tools to help retailers properly display Alpinestars products.
  • Create compelling product displays that emphasize the technology, functionality and innovation behind each item.
  • Utilize signage, mannequins, and props to tell a strong brand story that resonates with motorcycle enthusiasts.
  • Stay updated on industry trends and competitors’ merchandising strategies to ensure Alpinestars remains a leader in the market.
  • Retail Partner & Dealer Support
  • Train and support retail teams and dealerships on best merchandising practices.
  • Conduct store visits to assess compliance with brand guidelines and provide actionable feedback.
  • Collaborate with sales teams and retail partners to develop tailored merchandising plans that meet individual store needs.
  • Visual Merchandising Planning & Execution
  • Plan and execute store re-merchandising based on product launches, seasonal changes, and marketing campaigns.
  • Develop planograms, store layouts, and visual merchandising toolkits for retailers and franchise partners.
  • Work with production teams to design and develop fixtures, signage, and POP (point-of-purchase) materials.
  • Data & Performance Analysis
  • Analyze sales performance and customer behavior to refine merchandising strategies.
  • Collect feedback from retail partners and sales teams to continually optimize visual presentations.
  • Ensure merchandising efforts contribute to increased sell-through rates and brand engagement.
Qualifications & Skills:
  • Experience: 3-5 years in visual merchandising, preferably in the motorcycle, action sports, or outdoor apparel industry.
  • Education: Bachelor's degree in Visual Merchandising, Retail Design, Marketing, or a related field preferred.
  • Technical Skills: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), SketchUp, or similar design tools.
  • Retail Experience: Understanding of retail store layouts, fixture design, and merchandising principles.
  • Motorcycle & Motorsports Passion: Knowledge of the motorcycle industry, gear, and consumer preferences is a major plus.
  • Project Management: Ability to lead multiple projects, work within budgets, and meet tight deadlines.
  • Communication & Collaboration: Strong interpersonal skills to work cross-functionally with sales teams, marketing, and retail partners.
  • Creativity & Innovation: Ability to create visually compelling displays that enhance customer engagement and sales.
  • Travel: Ability to travel for store visits, trade shows, and retail activations (up to 30%).

Compensation will be dependent on experience.

* This is a full-time position with benefits.
 
Why Join Us?
At Alpinestars, we live and breathe motorsports, pushing the limits of innovation and performance in every product we create. As our Visual Merchandising Manager, you will have the opportunity to shape the in-store brand experience, ensuring that every customer who walks into a retail space feels the passion, technology, and performance behind Alpinestars gear.
If you’re a creative, detail-oriented, and motorcycle-loving merchandising expert, we want to hear from you!
 
How to Apply:
Please submit your resume, portfolio, and a cover letter detailing your experience in visual merchandising and passion for the motorcycle industry.
 
 
We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, ancestry, age, disability, genetic information, medical condition, marital status, military or veteran status, or any other protected status under applicable law.