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Video Game Marketing Jobs (NOW HIRING)

Liberty

Athletics Game Day Workers - Video

Lynchburg, VA · On-site

$12.77 - $60/hr

Working with Flames Club, Event Management, Marketing, Liberty Ticket office and/or other departments as assigned. Essential Functions and Responsibilities Working on game day with Flames Club, Event ...

New

Aspyr Media, Inc.

Head of Marketing

Austin, TX · On-site

Bachelor's degree in Business, Game Design, Marketing, or a related field; MBA a plus * 12 + years of experience in marketing or public relations within the video game industry * 5 + years of ...

Zwift

Senior Designer, Creative

Long Beach, CA · On-site +1

$70K - $110K/yr

Capture cinematic in-game imagery from the Zwift video game world for use across global marketing campaigns, product launches, and brand communications. What we're looking for: * Around 5-7 years of ...

New

ProbablyMonsters

Cinematic Media Artist

Dallas, TX

$110K - $161K/yr

... video game marketers. This role is an onsite role located in Fort Worth, TX. WHO YOU ARE: * You have experience with game engines and/or mod tools, and video capture software/hardware. * You have a ...

ProbablyMonsters

Cinematic Media Artist

Dallas, TX · On-site

$110K - $161K/yr

... video game marketers. This role is an onsite role located in Fort Worth, TX. WHO YOU ARE: * You have experience with game engines and/or mod tools, and video capture software/hardware. * You have a ...

ARRISE

Game Producer

$126K - $129K/yr

Game artists, developers, mathematicians, sound technicians, product marketers, regulatory experts, and other stakeholders from across the business all work together on delivering new player ...

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Video Game Marketing information

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How much do video game marketing jobs pay per hour?

As of Aug 14, 2026, the average hourly pay for video game marketing in the United States is $18.56, according to ZipRecruiter salary data. Most workers in this role earn between $16.83 and $20.19 per hour, depending on experience, location, and employer.

How does a video game marketing professional typically collaborate with development teams during a game's launch cycle?

Video game marketing professionals work closely with development teams to understand the game's features, milestones, and unique selling points. Regular meetings are held to align on key messaging, coordinate timing for announcements, and gather exclusive content for promotional campaigns. This collaboration ensures that marketing materials accurately represent the game and create excitement among target audiences. Effective communication with developers also helps address potential challenges, such as last-minute changes or the need for assets, making teamwork essential for a successful launch.

What is the difference between Video Game Marketing vs Video Game Public Relations?

AspectVideo Game MarketingVideo Game Public Relations
Primary FocusPromoting and selling games through advertising, campaigns, and market analysisManaging the game's public image, media relations, and community engagement
Required SkillsMarketing strategies, digital advertising, market researchMedia relations, communication skills, crisis management
Work EnvironmentMarketing departments, advertising agencies, game studiosPR agencies, game studios, media outlets
Common UsageUsed to drive sales and brand awarenessUsed to build and maintain positive public perception

While both roles are essential in the gaming industry, Video Game Marketing focuses on promoting games to increase sales, whereas Video Game Public Relations centers on managing the game's reputation and media relationships. Understanding these differences helps clarify career paths and employer expectations in the industry.

What is video game marketing?

Video game marketing involves promoting and selling video games to consumers through various channels, such as social media, influencer partnerships, trailers, and events. Professionals in this field develop strategies to build awareness, engage communities, and drive sales for games across platforms. Their work includes market research, advertising, public relations, and collaborating with game developers and publishers to ensure successful game launches.

What are video game marketing jobs?

Video game marketing jobs include positions like associate brand manager, gaming product manager, brand and marketing manager, and global communications manager. Your general responsibilities are to promote computer games, apps, or console video games, as well as lead campaigns for specific systems or games. You come up with campaigns, research the gaming world to find gamers for sponsorships, purchase advertising space on TV and in online and traditional publications, and hold events, such as competitions or unveilings, to increase brand awareness.

More about Video Game Marketing jobs

What cities are hiring for Video Game Marketing jobs?

Cities with the most Video Game Marketing job openings:

What are the most commonly searched types of Video Game Marketing jobs?

The most popular types of Video Game Marketing jobs are:

What states have the most Video Game Marketing jobs?

States with the most job openings for Video Game Marketing jobs include:

What job categories do people searching Video Game Marketing jobs look for?

The top searched job categories for Video Game Marketing jobs are:

Video Game Marketing jobs near you
Infographic showing various Video Game Marketing job openings in the United States as of August 2026, with employment types broken down into 95% Full Time, and 5% Part Time. Highlights an 85% In-person, and 15% Remote job distribution, with an average salary of $38,600 per year, or $18.6 per hour.

Associate Gaming Marketing Manager - Social & Community

Ten4

Irvine, CA

$35.50 - $48.50/hr

Full-time

Re-posted 6 days ago

Job description

Company Description

Here at Ten4, there's a core focus on Creative Services. By only recruiting for Digital Creatives we can give the best attention and satisfaction to both the clients and the candidates. Being a niche company provides the ability to source top notch candidates and to make the best connections possible. Ten4 works with some of the best ad agencies, start-ups, production studios, and video game shops. 

Job Description
  • Develop and execute community marketing campaigns and social media channels
  • Create game publishing PR and facilitate game review outreach with media outlets
  • Plan and execute gaming tournaments in partnership with the Events teams
  • Report and analyze social channel health and campaigns to recommend improvements to existing community strategy
  • Be data centric to track the ROI on what's working and what's not working in the community and social outlets
  • Monitor for conversations across the broader web such as Reddit and other partner channels to engage when necessary
  • Be ahead of new media channels to identify new communities and outreach opportunities
Qualifications
  • BS or BA in Marketing, Business, Communications or related major
  • 3+ years experience in gaming
  • Track-record of developing and execution on marketing plans
  • Prior experience managing social media channels
  • Ability to manage and oversee content creators, and influencer talent in the execution of marketing campaigns in line with game releases

Apply