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User Acquisition Jobs (NOW HIRING)

StackAdapt

Mobile App User Acquisition Our Mobile App User Acquisition team focuses on designing and building the backend services and pipelines that power high-performance, real-time advertising for mobile app ...

Read AI, Inc

Director of User Acquisition

Seattle, WA · On-site

$150K - $185K/yr

We are seeking a highly analytical and experimental Director of User Acquisition to own and scale our paid growth engine. This role will lead end-to-end acquisition strategy across channels, with a ...

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$34K

$125.8K

$182.5K

How much do user acquisition jobs pay per year?

As of Jul 8, 2026, the average yearly pay for user acquisition in the United States is $125,764.00, according to ZipRecruiter salary data. Most workers in this role earn between $102,500.00 and $149,500.00 per year, depending on experience, location, and employer.

What is a User Acquisition job?

A User Acquisition job focuses on attracting and acquiring new users for a product, app, or service through various marketing strategies. This typically involves paid advertising, SEO, influencer partnerships, social media marketing, and data analysis to optimize growth. User acquisition specialists track performance metrics, adjust campaigns, and experiment with different channels to maximize return on investment (ROI). Their goal is to bring in high-quality users who will engage with and retain the product over time.

What are the key skills and qualifications needed to thrive in the User Acquisition position, and why are they important?

To thrive in User Acquisition, you need strong analytical skills, a solid understanding of digital marketing principles, and often a degree in marketing, business, or a related field. Familiarity with ad networks, mobile attribution platforms, A/B testing tools, and certifications in platforms like Google Ads or Facebook Blueprint are highly valued. Excellent communication, creativity, and data-driven decision-making are important soft skills for collaborating with teams and developing effective campaigns. These abilities are crucial for efficiently attracting new users and optimizing marketing strategies in a competitive digital landscape.

What does user acquisition do?

User acquisition involves developing strategies to attract new users or customers to a product, service, or platform. In this role, professionals often use marketing channels, data analysis, and campaign management to increase user base and engagement. Skills in digital marketing tools and analytics are commonly required for success.

What type of job is acquisition?

A User Acquisition job involves developing strategies to attract and onboard new users or customers for a company or app. It typically requires skills in marketing, data analysis, and familiarity with advertising platforms like social media or search engines. The role often involves monitoring campaigns, optimizing performance, and working within digital marketing teams.

What is a user acquisition job description?

A user acquisition job involves developing and executing strategies to attract new users or customers to a product or service, often through digital marketing channels such as social media, paid advertising, and app store optimization. The role typically requires skills in data analysis, campaign management, and familiarity with marketing tools like Google Ads or Facebook Ads Manager. It aims to increase user base and engagement while optimizing marketing spend.

What is the highest paying marketing job?

In marketing, executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing typically have the highest salaries, often exceeding six figures annually. These positions require extensive experience, strategic leadership skills, and often involve overseeing large teams and budgets.

What does a typical day look like for someone in a User Acquisition role?

A typical day for a User Acquisition professional involves monitoring campaign performance, analyzing user data, and optimizing ads or marketing channels to attract and retain new users. You might collaborate with creative teams to develop new ad creatives, work closely with developers or product managers to optimize user flow, and regularly report on results to stakeholders. The role often requires staying current with market trends, experimenting with new acquisition strategies, and making data-driven adjustments to budgets and bids. Working in a fast-paced, team-oriented environment, you'll play a key part in growing the company's user base and driving ROI.

More about User Acquisition jobs
What cities are hiring for User Acquisition jobs? Cities with the most User Acquisition job openings:
What are the most commonly searched types of User Acquisition jobs? The most popular types of User Acquisition jobs are:
What states have the most User Acquisition jobs? States with the most job openings for User Acquisition jobs include:
What job categories do people searching User Acquisition jobs look for? The top searched job categories for User Acquisition jobs are:
User Acquisition jobs near you
Infographic showing various User Acquisition job openings in the United States as of July 2026, with employment types broken down into 80% Full Time, and 20% Contract. Highlights an 80% In-person, and 20% Remote job distribution, with an average salary of $125,764 per year, or $60.5 per hour.
Senior Manager, User Acquisition

Senior Manager, User Acquisition

Together Labs

Redwood City, CA • On-site, Remote

$121K - $181K/yr

Full-time

Re-posted 25 days ago

Job description

Job Description
Overview
The Senior Manager, User Acquisition will own a significant portion of our ROI-driven UA portfolio, with full accountability for performance across key channels. This role is responsible for driving growth through data-informed strategy, hands-on campaign execution, and cross functional leadership.
The ideal candidate brings 6+ years of experience in mobile user acquisition, a deep understanding of performance drivers across major ad platforms, and a proven track record of managing and optimizing multi-million dollar budgets. You are both strategic and execution-oriented, comfortable operating in a fast-paced, entrepreneurial environment.
This role is eligible for hire in the following states: California, Washington, Oregon, Massachusetts
Key Responsibilities
  • Own end-to-end performance of UA campaigns across key channels and geographies
  • Partner with senior leadership to define and execute UA strategy aligned with growth goals
  • Plan, allocate, and manage monthly budgets across multiple channels to maximize ROAS
  • Analyze campaign performance, including cohort analysis, LTV vs. CAC, channel performance, and creative effectiveness
  • Deliver clear, data-driven reporting and forecasts against growth and ROI targets
  • Manage and optimize relationships with ad network and platform partners
  • Ensure accurate attribution and measurement through MMP platforms
  • Identify, test, and scale new channels, strategies, and creative approaches through structured experimentation
  • Collaborate cross-functionally with product, data science, creative, and marketing teams
  • Drive App Store Optimization (ASO) initiatives, including asset testing and conversion optimization
  • Stay current on industry trends, platform changes, and competitive dynamics to inform strategy

QUALIFICATIONS
Experience
  • 6+ years of experience managing mobile user acquisition campaigns across paid channels (ad networks, social, search; gaming experience preferred)
  • Proven track record of managing and optimizing seven-figure marketing budgets
  • Strong experience using data to inform strategy, experimentation, and decision-making
  • Experience presenting performance insights and recommendations to stakeholders

Skills & Expertise
  • Deep understanding of performance marketing, including forecasting, modeling, and ROAS optimization
  • Strong analytical skills with proficiency in Excel and/or Google Sheets
  • Experience with attribution and analytics tools (e.g., Appsflyer, Tableau, Leanplum)
  • Familiarity with SKAN 4 and measurement frameworks (MMM, MMP, SKAN triangulation)
  • Experience with AI-driven UA workflows is a strong plus
  • SQL and data visualization experience preferred
  • Ability to build scalable workflows and processes

BONUS POINTS
  • Bachelor's degree in Marketing, Business, Economics, or a related quantitative field preferred

ABOUT US
Together Labs innovates technologies that empower people worldwide to connect, create and earn in virtual worlds. Our mission is to redefine social media as a catalyst for authentic human connection through the development of a family of products grounded in this core value. These include: IMVU, the world's largest friendship discovery and social platform and VCOIN, the first regulatory-approved transferable digital currency;. For more information, please visit https://togetherlabs.com/
Founded in 2004 and based in the heart of Silicon Valley, Together Labs is led by a team that's dedicated to pioneering in virtual worlds. Together Labs is backed by venture investors Allegis Capital, Bridgescale Partners and Best Buy Capital.
Together Labs (formerly IMVU) has been for nine years running as Best Place to Work in the Silicon Valley.
HOW TO APPLY
  • Please familiarize yourself with our products and feel free to try out our core product at https://www.imvu.com/

Together Labs is an equal opportunity employer, and is committed to fostering a culture of inclusion. Our unique differences enable us to learn, collaborate, and grow together. We welcome all applicants without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, gender identification, marital, parental, veteran or military status, unfavorable military discharge, decisions regarding reproductive health, or any other status protected by applicable federal, state, or local law.
The base salary range for this position based in the San Francisco Bay Area is $121,300 - $181,900annually. Total compensation will be determined based on several factors, including a candidate's experience, qualifications, competencies, and location. At Together Labs, base pay is part of a larger design. We intentionally invest in 6 elements: base pay, short-term incentives, long-term incentives, retirement, health, and wellness.

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