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Tour Merch Jobs (NOW HIRING)

Resurgence Brewing Company

Brand Ambassador

Buffalo, NY · On-site

$19/hr

... tour of our extraordinary brewery. What you'll be doing: Rep our family of brands in order to ... merch, engaging with customers/potential customers, answering questions about our products, and ...

Resurgence Brewing Company

Brand Ambassador

Buffalo, NY · On-site

... tour of our extraordinary brewery. What you'll be doing: Rep our family of brands in order to ... merch, engaging with customers/potential customers, answering questions about our products, and ...

Resurgence Brewing Company

Brand Ambassador

Buffalo, NY · On-site

$19/hr

... tour of our extraordinary brewery. What you'll be doing: Rep our family of brands in order to ... merch, engaging with customers/potential customers, answering questions about our products, and ...

FIRESTONE WALKER INC

Beer Educator

Paso Robles, CA · On-site

$18 - $19.50/hr

... tour scheduling and communications, and provide tours of the brewery showcasing our history and ... Stock and replenish items including but not limited to beer, glassware, and merch * Comfortable ...

The Woodruff Arts Center

Event Coordinator

Atlanta, GA · On-site

... merch. • Assist with managing events from when contracts are received from artist management ... tour managers - Serve as venue liaison with artists and tour managers day of show to ensure a ...

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How much do tour merch jobs pay per hour?

As of Jul 4, 2026, the average hourly pay for tour merch in the United States is $18.81, according to ZipRecruiter salary data. Most workers in this role earn between $14.42 and $21.15 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Tour Merch position, and why are they important?

To thrive as a Tour Merch, strong organizational skills, basic math abilities, and inventory management experience are crucial, often supported by prior retail or merchandising work. Familiarity with point-of-sale (POS) systems, mobile payment solutions, and inventory tracking software is common for this role. Excellent communication, customer service, and problem-solving skills help individuals manage sales while interacting positively with fans and team members. These competencies are essential because Tour Merch workers must handle high-volume transactions, track and transport merchandise, and contribute to the overall success of the tour under fast-paced, dynamic conditions.

What is a Tour Merch job?

A Tour Merch job involves managing and selling merchandise for a band or artist while they are on tour. Responsibilities typically include setting up and maintaining a merch booth, handling cash and card transactions, keeping track of inventory, and providing customer service to fans. Tour merch staff may also assist with ordering new stock and ensuring displays are visually appealing. The job often requires travel, long hours, and physical labor such as lifting boxes and setting up equipment. Strong organizational and communication skills are essential for success in this role.

What does a typical workday look like for a Tour Merch while on tour?

A typical day for a Tour Merch on the road involves traveling with the tour crew to venues, setting up and organizing merchandise displays, managing inventory, and handling customer sales before and after shows. You’ll regularly interact with fans, process cashless and cash transactions, and keep detailed sales records, all while ensuring the booth is secure and well-stocked. Collaborating with tour management and artists’ teams is often necessary to coordinate merchandise deliveries and address last-minute changes. Although the hours can be long and the pace fast, it’s a rewarding role for those who enjoy travel, live music, and dynamic work environments.

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Tour Merch jobs near you
Infographic showing various Tour Merch job openings in the United States as of June 2026, with employment types broken down into 100% Part Time. Highlights an 100% In-person job distribution, with an average salary of $39,124 per year, or $18.8 per hour.
Brand Ambassador

Brand Ambassador

Resurgence Brewing Company

Buffalo, NY • On-site

$19/hr

Part-time

Posted 17 days ago

Job description

Resurgence Brewing Co. (RBC) believes that enjoying a well-crafted brew is an experience in itself. However, it's an experience best shared with friends, both new and old. Our goal is to deliver memorable beverage moments to the drinkers of the world, whether they're at home, in their favorite bar, or on a tour of our extraordinary brewery.

What you'll be doing:

Rep our family of brands in order to increase awareness and build our customer base through events and promotions!

This individual will execute events including transporting of materials and supplies, set-up, tear-down, providing product samples and merch, engaging with customers/potential customers, answering questions about our products, and providing an overall FU Awesome Resurgence experience!

This position is part-time based on event scheduling.

*Evening and weekend availability a must.*

What you'll need:

  • High school diploma or equivalent
  • Experience in a hospitality or brand advocacy role desired
  • Valid Driver License to travel to off-site locations
  • Flexibility
  • Personable attitude to interact with customers/guests
  • Ability to be standing/on your feet for long periods of time
  • Reliable, attentive to schedule
  • Professional appearence; able to build relationships with customers and partners
  • Organized and able to work independently
  • Must be of state legal age to serve alcohol in your respective state
  • Authorized to work in the U.S.

Why Buffalo?

RBC is located in the heart of the City of Good Neighbors, Buffalo, NY. We're a young brewery, established in 2013, on the heels of the "resurgence" of the city (see what we did there?). Many are flocking to the region for our good eats, affordable living, friendly atmosphere, craft brew scene, new opportunities, and, of course, experiencing all four seasons! We're a big city, but not too big. There are very few degrees of separation and we value hard work. We're die-hard sports fans, perfectly positioned between the Great Lakes (on Lake Erie) and the Finger Lakes, and rich in history, architecture, and the arts.

Why Resurgence Brewing Co.?

We work hard. We have fun. We are a crazy family that loves innovation, creativity, and drive. We have award-winning beer, a great atmosphere, and tasty eats! What are you waiting for? Apply now! No, really...we need FU Awesome people.