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Search Engine Rater Jobs (NOW HIRING)

Guitar Center

Director, SEO

Westlake Village, CA · On-site

Set SEO performance goals and measure them using KPIs such as organic traffic, search rankings, search engine visibility, and click-through rate * Monitor and analyze ongoing SEO campaigns to ...

Compare Power LLC

SEO Lead

Dallas, TX · On-site

The SEO Lead will be responsible for execution of our SEO activities and strategies. The ideal ... With over 50,000 reviews and 4 million users, ComparePower has become the most highly rated ...

Americaneagle.com

SEO Specialist

Des Plaines, IL · On-site

$60K - $80K/yr

Identify KPIs and complete work needed to improve client site rankings and click-through rates in major search engines * Work with production teams to ensure website architecture aligns with SEO ...

Tombras

SEO Manager

Knoxville, TN · On-site

Use enterprise software to monitor, analyze and enhance ratings and reviews for thousands of business locations * Conduct business listing SEO audits to execute optimizations, improve location ...

Dean Garland, Inc.

SEO Specialist

Ponte Vedra, FL · On-site

Salary-based rate, commensurate with experience. How to Apply : Please submit your resume, a brief introduction describing your SEO and content experience, and examples of campaigns or projects that ...

New

Retell AI

SEO Strategist/Growth SEO Lead

Redwood City, CA · Remote

$55 - $75/hr

SEO Strategist Retell AI is using first principles to reimagine the call center with cutting-edge ... If Remote: the position will be contract with an hourly rate of: $55-$75 hourly with no equity ...

Dean Garland, Inc.

SEO Specialist

Saint Augustine, FL · On-site

Salary-based rate, commensurate with experience. How to Apply : Please submit your resume, a brief introduction describing your SEO and content experience, and examples of campaigns or projects that ...

Amsive

SEO Manager

Manhattan, NY · Remote

Identifying opportunities to improve organic conversion rates * Supervising QA of SEO implementations * Acting as primary client contact, providing education for clients around organic search ...

Blacksmith Agency

SEO Specialist

Phoenix, AZ · On-site +1

Position Objective Blacksmith is seeking an SEO Specialist to lead and execute organic search ... rate optimization (CRO) best practices Familiarity with project management tools such as Jira ...

Amsive

SEO Strategist

Manhattan, NY · On-site +1

$90K/yr

Identifying opportunities to improve organic conversion rates * Supervising QA of SEO implementations * Acting as primary client contact, providing education for clients around organic search ...

Amsive

SEO Strategist

Manhattan, NY · Remote

Identifying opportunities to improve organic conversion rates * Supervising QA of SEO implementations * Acting as primary client contact, providing education for clients around organic search ...

MERGE

SEO Strategist

Boston, MA · On-site

Test and optimize landing pages, conversion funnels, and user journeys to maximize organic traffic conversion rates and revenue. * Understandably communicate complex SEO concepts to clients, ensuring ...

MERGE

SEO Strategist

Chicago, IL · Hybrid

$66.85K - $80.20K/yr

Test and optimize landing pages, conversion funnels, and user journeys to maximize organic traffic conversion rates and revenue. * Understandably communicate complex SEO concepts to clients, ensuring ...

Amsive

SEO Strategist

Manhattan, NY · On-site +1

$90K/yr

Identifying opportunities to improve organic conversion rates * Supervising QA of SEO implementations * Acting as primary client contact, providing education for clients around organic search ...

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How much do search engine rater jobs pay per hour?

As of Jun 3, 2026, the average hourly pay for search engine rater in the United States is $22.08, according to ZipRecruiter salary data. Most workers in this role earn between $18.03 and $24.52 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Search Engine Rater, and why are they important?

To thrive as a Search Engine Rater, you need strong analytical skills, attention to detail, and a good understanding of web search and internet culture, often supported by a high school diploma or higher. Familiarity with online evaluation tools, search engines, and sometimes proprietary rating guidelines is typically required. Excellent communication, time management, and the ability to follow complex instructions set top performers apart. These abilities ensure that search results are accurately evaluated, improving the quality and relevance of information presented to users.

What are some common challenges faced by Search Engine Raters, and how can they be managed?

Search Engine Raters often encounter the challenge of interpreting complex guidelines and applying them consistently across a wide range of search queries and content. Staying up-to-date with frequent updates to these guidelines requires attention to detail and adaptability. Managing productivity within strict deadlines while avoiding repetitive strain can also be difficult. To succeed, it helps to review guideline updates regularly, take scheduled breaks, and engage with available support forums or training resources to clarify uncertainties.

What are Search Engine Raters?

Search Engine Raters are individuals who evaluate and rate the quality and relevance of search engine results. They help companies like Google and Bing improve their algorithms by providing feedback on how well search results meet user intent. Raters follow detailed guidelines to assess webpages, images, videos, and other content, ensuring search results are useful and accurate. This role typically involves working from home on a flexible schedule and requires attention to detail and strong analytical skills.

What is the difference between Search Engine Rater vs Search Engine Evaluator?

AspectSearch Engine RaterSearch Engine Evaluator
CredentialsTypically no formal certifications requiredOften similar, with some roles preferring familiarity with search algorithms
Work EnvironmentRemote, flexible hoursRemote, flexible hours
Industry UsageUsed by companies like Google and Bing for quality assessmentSimilar, used for improving search results quality
Job FocusRating search results based on relevance and qualityEvaluating and improving search engine algorithms and results

While both roles involve assessing search results, Search Engine Raters primarily rate the relevance and quality of search results, whereas Search Engine Evaluators may have a broader role in testing and improving search engine algorithms. Both positions are remote and require similar skills, making them closely related but distinct in scope.

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What cities are hiring for Search Engine Rater jobs? Cities with the most Search Engine Rater job openings:
What states have the most Search Engine Rater jobs? States with the most job openings for Search Engine Rater jobs include:
What job categories do people searching Search Engine Rater jobs look for? The top searched job categories for Search Engine Rater jobs are:
Search Engine Rater jobs near you
Infographic showing various Search Engine Rater job openings in the United States as of May 2026, with employment types broken down into 3% Internship, 77% Full Time, 17% Part Time, and 3% Contract. Highlights an 69% In-person, and 31% Remote job distribution, with an average salary of $45,925 per year, or $22.1 per hour.

Sr. Director, Search Engine Marketing (SEM)

Hims and Hers Health, Inc.

Remote

$240K - $270K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 2 hours ago

Job description

Hims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are redefining healthcare by putting the customer first and delivering access to care that is affordable, accessible, and personal, from diagnosis to treatment to delivery. No two people are the same, so we provide access to personalized care designed for results. By normalizing health & wellness challenges and innovating on their solutions, we're making better health outcomes easier to achieve.
Hims & Hers is a public company, traded on the NYSE under the ticker symbol "HIMS." To learn more about the brand and offerings, you can visit hims.com/about and hims.com/how-it-works . For information on the company's outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.
About the Role:
The Senior Director of Search Engine Marketing (SEM) is a critical growth leader responsible for scaling one of the company's largest and most efficient acquisition channels. This role owns strategy, execution, and performance across Google, Bing, and emerging search surfaces (including Shopping and app ecosystems), managing a 9-figure annual budget with clear accountability to revenue and operating income.
This leader will go beyond channel optimization-driving end-to-end growth across the full user journey, from keyword to landing page to onboarding experience. They will also define how automation, AI, and machine learning are embedded into SEM workflows, dramatically improving efficiency, speed, and performance. Additionally, this leader will own SEO strategy and agency management, ensuring the company maintains strong visibility across both traditional search engines and emerging AI-driven discovery platforms.
Success in this role requires a combination of deep SEM expertise, strong operator instincts, and the ability to influence product, brand, and go-to-market strategy.
What You'll Do:
Own and Scale a High-Impact Growth Channel
  • Define and execute a best-in-class SEM strategy across core and emerging surfaces (Google, Bing, Shopping, app acquisition, etc.)
  • Manage and optimize a 9-figure SEM budget, ensuring efficient allocation of spend to maximize revenue and contribution margin
  • Establish clear performance frameworks, tying SEM directly to business outcomes (LTV, CAC, payback, operating income)
  • Own SEO strategy and roadmap development, ensuring alignment between paid and organic acquisition efforts
  • Manage and oversee the relationship with the company's SEO agency, including prioritization, execution, performance management, and strategic planning
  • Ensure the company maintains strong visibility across traditional search engine results as well as emerging AI-driven discovery and recommendation platforms
Lead Automation & AI-Driven Transformation
  • Identify and implement opportunities to reduce manual execution through automation and tooling
  • Act as the strategic owner for AI/ML integration across SEM, including bidding, creative generation, query expansion, and performance optimization
  • Build systems and processes that enable the team to operate faster, with higher leverage and improved decision-making
  • Help shape the company's strategy for evolving search behavior and AI-driven discovery experiences
Drive Growth Beyond the Ad
  • Partner cross-functionally with Product, Engineering, Design, and Lifecycle teams to improve landing page performance, conversion rates, and onboarding flows
  • Identify and execute opportunities to improve the full acquisition funnel, not just media efficiency
  • Influence the go-to-market strategy for new categories and products, ensuring SEM is integrated early and effectively
Build and Lead a World-Class Team
  • Lead, mentor, and scale a high-performing SEM team (managers through directors)
  • Establish clear operating rhythms, performance expectations, and development paths
  • Build a culture of experimentation, accountability, and continuous improvement
Drive Experimentation & Insights
  • Develop a robust testing roadmap across bidding, creative, landing pages, and funnel optimization
  • Leverage data to identify growth opportunities and prioritize the highest-impact initiatives
  • Regularly communicate performance, insights, and strategic recommendations to executive stakeholders
Cross-Functional Leadership
  • Partner closely with Growth, Product, Operations, Business Development, and Medical teams
  • Ensure SEM insights inform broader company strategy, including pricing, packaging, and positioning
  • Act as a key stakeholder in company-wide growth planning

You Have:
  • 10+ years of experience in performance marketing with deep expertise in SEM
  • Proven track record managing large-scale SEM budgets ($20M+ annually) with strong ROI outcomes
  • Demonstrated success driving incremental revenue and efficiency gains at scale
  • Experience managing SEO strategy and agency relationships, with a strong understanding of organic search best practices
  • Strong understanding of how AI platforms and evolving search behaviors are changing consumer discovery patterns
  • Experience implementing automation, scripting, or AI/ML solutions within paid media workflows
  • Strong analytical foundation with the ability to connect channel metrics to broader business outcomes
  • Experience influencing product, UX, and lifecycle strategies to improve conversion and retention
  • Exceptional leadership skills with experience managing and developing senior team members
  • Strong communicator with the ability to align cross-functional stakeholders and executive teams

Our Benefits (there are more but here are some highlights):
  • Competitive salary & equity compensation for full-time roles
  • Unlimited PTO, company holidays, and quarterly mental health days
  • Comprehensive health benefits including medical, dental & vision, and parental leave
  • Employee Stock Purchase Program (ESPP)
  • 401k benefits with employer matching contribution
  • Offsite team retreats

We are committed to building a workforce that reflects diverse perspectives and prioritizes ethics, wellness, and a strong sense of belonging. If you're excited about this role, we encourage you to apply-even if you're not sure if your background or experience is a perfect match.
Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at accommodations@forhims.com and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address.
To learn more about how we collect, use, retain, and disclose Personal Information, please visit our Global Candidate Privacy Statement.

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