Advise on semantic HTML, schema, and entity optimization to improve AI summarization and citation rates. * Deliver technical SEO recommendations that improve crawlability, indexing, site architecture ...
Advise on semantic HTML, schema, and entity optimization to improve AI summarization and citation rates. * Deliver technical SEO recommendations that improve crawlability, indexing, site architecture ...
We're looking for a Paid Media Manager, Search Engine Marketing to join our growing SEM team. If ... Analyze key performance metrics including ROAS, ROI, CPA, CTR, conversion rate, revenue, and ...
We're looking for a Paid Media Manager, Search Engine Marketing to join our growing SEM team. If ... Analyze key performance metrics including ROAS, ROI, CPA, CTR, conversion rate, revenue, and ...
We're looking for a Paid Media Manager, Search Engine Marketing to join our growing SEM team. If ... Analyze key performance metrics including ROAS, ROI, CPA, CTR, conversion rate, revenue, and ...
We're looking for a Paid Media Manager, Search Engine Marketing to join our growing SEM team. If ... Analyze key performance metrics including ROAS, ROI, CPA, CTR, conversion rate, revenue, and ...
Paid Media Manager, SEM
Atlanta, GA · On-site
We're looking for a Paid Media Manager, Search Engine Marketing to join our growing SEM team. If ... Analyze key performance metrics including ROAS, ROI, CPA, CTR, conversion rate, revenue, and ...
Paid Media Manager, SEM
Atlanta, GA · On-site
We're looking for a Paid Media Manager, Search Engine Marketing to join our growing SEM team. If ... Analyze key performance metrics including ROAS, ROI, CPA, CTR, conversion rate, revenue, and ...
We're looking for a Paid Media Manager, Search Engine Marketing to join our growing SEM team. If ... Analyze key performance metrics including ROAS, ROI, CPA, CTR, conversion rate, revenue, and ...
We're looking for a Paid Media Manager, Search Engine Marketing to join our growing SEM team. If ... Analyze key performance metrics including ROAS, ROI, CPA, CTR, conversion rate, revenue, and ...
Digital Content & SEO Copywriter
Atlanta, GA · On-site
$24 - $29/hr
The Digital Content & SEO Copywriter creates high-quality, engaging content to drive organic ... times the base rate. New hires usually earn between $42,600 and $48,800 annually, or more ...
Digital Content & SEO Copywriter
Atlanta, GA · On-site
$24 - $29/hr
The Digital Content & SEO Copywriter creates high-quality, engaging content to drive organic ... times the base rate. New hires usually earn between $42,600 and $48,800 annually, or more ...
Digital Content Manager
Alpharetta, GA · On-site
Use AI and SEO tools to: * Identify content opportunities and gaps * Cluster topics and optimize content structure * Continuously improve rankings, click-through rates, and organic traffic * Partner ...
Digital Content Manager
Alpharetta, GA · On-site
Use AI and SEO tools to: * Identify content opportunities and gaps * Cluster topics and optimize content structure * Continuously improve rankings, click-through rates, and organic traffic * Partner ...
Digital Marketing / Communications Manager
Atlanta, GA · On-site +1
$92K - $153K/yr
Tracks and analyzes web performance metrics including traffic, bounce rate, time on site, conversion rate, and page load speed. * Monitors SEO performance across organic traffic, keyword rankings ...
Digital Marketing / Communications Manager
Atlanta, GA · On-site +1
$92K - $153K/yr
Tracks and analyzes web performance metrics including traffic, bounce rate, time on site, conversion rate, and page load speed. * Monitors SEO performance across organic traffic, keyword rankings ...
Marketing Copywriter & Content Specialist
Warner Robins, GA · On-site
$55K/yr
... SEO-focused content that ranks and converts. * Own PDP messaging, including product descriptions, FAQs, and other customer-facing website content, and continuously improve conversion rates.
Quick apply
Marketing Copywriter & Content Specialist
Warner Robins, GA · On-site
$55K/yr
... SEO-focused content that ranks and converts. * Own PDP messaging, including product descriptions, FAQs, and other customer-facing website content, and continuously improve conversion rates.
Marketing Copywriter & Content Specialist
Warner Robins, GA · On-site
$55K/yr
... SEO-focused content that ranks and converts. * Own PDP messaging, including product descriptions, FAQs, and other customer-facing website content, and continuously improve conversion rates.
Quick apply
Marketing Copywriter & Content Specialist
Warner Robins, GA · On-site
$55K/yr
... SEO-focused content that ranks and converts. * Own PDP messaging, including product descriptions, FAQs, and other customer-facing website content, and continuously improve conversion rates.
Demand Generation Manager
Peachtree Corners, GA · On-site
$80K - $90K/yr
... SEM, and sales enablement. Key Outcomes & Metrics • Increase qualified leads generated from ... rates across landing pages and forms. • Report on campaign ROI, cost per lead, and pipeline ...
Demand Generation Manager
Peachtree Corners, GA · On-site
$80K - $90K/yr
... SEM, and sales enablement. Key Outcomes & Metrics • Increase qualified leads generated from ... rates across landing pages and forms. • Report on campaign ROI, cost per lead, and pipeline ...
Lead Generation & Qualification Drive high-intent inbound leads through SEO (SEMRush, Fatjoe ... Run A/B tests and provide insights to improve conversion rates across landing pages and forms.
Lead Generation & Qualification Drive high-intent inbound leads through SEO (SEMRush, Fatjoe ... Run A/B tests and provide insights to improve conversion rates across landing pages and forms.
Own on-page GEO / SEO execution: metadata, URL structures, internal linking, schema markup, JSON ... Familiarity with A/B testing and conversion rate optimization tools (Optimizely, VWO, or similar)
Own on-page GEO / SEO execution: metadata, URL structures, internal linking, schema markup, JSON ... Familiarity with A/B testing and conversion rate optimization tools (Optimizely, VWO, or similar)
Own on-page GEO / SEO execution: metadata, URL structures, internal linking, schema markup, JSON ... Familiarity with A/B testing and conversion rate optimization tools (Optimizely, VWO, or similar)
Own on-page GEO / SEO execution: metadata, URL structures, internal linking, schema markup, JSON ... Familiarity with A/B testing and conversion rate optimization tools (Optimizely, VWO, or similar)
Web & Marketing Technology Manager
Alpharetta, GA · On-site
$100 - $160/hr
Own on-page GEO / SEO execution: metadata, URL structures, internal linking, schema markup, JSON ... Familiarity with A/B testing and conversion rate optimization tools (Optimizely, VWO, or similar)
Web & Marketing Technology Manager
Alpharetta, GA · On-site
$100 - $160/hr
Own on-page GEO / SEO execution: metadata, URL structures, internal linking, schema markup, JSON ... Familiarity with A/B testing and conversion rate optimization tools (Optimizely, VWO, or similar)
Lead Generation & Qualification Drive high-intent inbound leads through SEO (SEMRush, Fatjoe ... Run A/B tests and provide insights to improve conversion rates across landing pages and forms.
Lead Generation & Qualification Drive high-intent inbound leads through SEO (SEMRush, Fatjoe ... Run A/B tests and provide insights to improve conversion rates across landing pages and forms.
Be Seen First
Employment Specialist
Waycross, GA · On-site
$45K - $52K/yr
The Supported Employment Manager (SEM) works directly with individuals, their support team ... retention rates, higher attendance marks, increased scheduling flexibility, and valuable tax ...
Quick apply
Be Seen First
Employment Specialist
Waycross, GA · On-site
$45K - $52K/yr
The Supported Employment Manager (SEM) works directly with individuals, their support team ... retention rates, higher attendance marks, increased scheduling flexibility, and valuable tax ...
Employment Specialist
Athens, GA · On-site
$45K - $52K/yr
The Supported Employment Manager (SEM) works directly with individuals, their support team ... retention rates, higher attendance marks, increased scheduling flexibility, and valuable tax ...
Quick apply
Employment Specialist
Athens, GA · On-site
$45K - $52K/yr
The Supported Employment Manager (SEM) works directly with individuals, their support team ... retention rates, higher attendance marks, increased scheduling flexibility, and valuable tax ...
$188K - $227K/yr
We unify SEO authority and AI visibility, so brands are found, cited, and chosen everywhere search ... Fast forward and continuous career growth: the highest rate of promotions within the organization
$188K - $227K/yr
We unify SEO authority and AI visibility, so brands are found, cited, and chosen everywhere search ... Fast forward and continuous career growth: the highest rate of promotions within the organization
Director of Digital Marketing
Atlanta, GA · On-site
... rates ● Ensure paid media campaigns are integrated with CRM and analytics systems for accurate attribution and full-funnel visibility SEO, Content amp; Organic Digital Growth ● Define and execute ...
Director of Digital Marketing
Atlanta, GA · On-site
... rates ● Ensure paid media campaigns are integrated with CRM and analytics systems for accurate attribution and full-funnel visibility SEO, Content amp; Organic Digital Growth ● Define and execute ...
Search Engine Rater information
What is a search engine rater?
What are the key skills and qualifications needed to thrive as a search engine rater?
What are some common challenges faced by search engine raters, and how can they be managed?
What is the difference between Search Engine Rater vs Search Engine Evaluator?
| Aspect | Search Engine Rater | Search Engine Evaluator |
|---|---|---|
| Credentials | Typically no formal certifications required | Often similar, with some roles preferring familiarity with search algorithms |
| Work Environment | Remote, flexible hours | Remote, flexible hours |
| Industry Usage | Used by companies like Google and Bing for quality assessment | Similar, used for improving search results quality |
| Job Focus | Rating search results based on relevance and quality | Evaluating and improving search engine algorithms and results |
While both roles involve assessing search results, Search Engine Raters primarily rate the relevance and quality of search results, whereas Search Engine Evaluators may have a broader role in testing and improving search engine algorithms. Both positions are remote and require similar skills, making them closely related but distinct in scope.
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For Search Engine Rater jobs in Georgia, the most frequently searched job titles are:
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Job description
As our Generative AI & SEO Strategist, you will lead optimization across AI-powered search experiences - including Google AI Overviews (AIO), Generative Engine Optimization (GEO), and AI Index Engine Optimization (AIEO). This role is critical to ensure Smarsh remains discoverable and competitive as the search landscape transforms.
You will blend deep SEO expertise with advanced AI search strategies to maximize our visibility, protect and grow organic-driven marketing-qualified leads (MQLs), and directly influence our sales pipeline.
- Protect and grow search-driven pipeline by optimizing and implementing GEO and SEO strategy.
- Monitor and grow Smarsh's brand and product visibility across LLM-powered platforms including ChatGPT, Perplexity, Google AI Overviews, and emerging entrants using the Profound AEO platform.
- Own and execute Smarsh's global SEO, GEO, and AI search strategy to increase organic visibility, AI citation presence, and pipeline contribution across digital channels.
- Optimize digital experiences for both traditional search engines and AI-powered discovery platforms including ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews.
- Lead keyword, topic cluster, and entity-based research to expand content authority and improve discoverability across traditional search and AI ecosystems.
- Build and maintain prompt libraries across all product categories to systematically test and track citation performance.
- Analyze citation share data to identify where we are and are not appearing, and build a prioritized action plan to close gaps.
- Conduct AI query intent analysis and adapt content strategy to match high-intent, AI-surfaced search terms.
- Advise on semantic HTML, schema, and entity optimization to improve AI summarization and citation rates.
- Deliver technical SEO recommendations that improve crawlability, indexing, site architecture, structured data implementation, and Core Web Vitals performance.
- Design and implement internal linking, on-page optimization, and content structuring strategies that improve engagement, discoverability, and search performance.
- Regularly audit website performance for AI-readability, structured data accuracy, and zero-click search inclusion.
- Build and monitor multi-platform search intelligence dashboards, tracking presence in AI-generated results alongside traditional rankings.
- Build measurement frameworks that quantify AI search visibility, answer engine performance, and overall GEO effectiveness.
- Partner with content, product marketing, demand generation, and regional marketing teams to ensure all new and existing content is optimized for SEO and AI search.
- Conduct ongoing competitive intelligence across traditional search and AI search platforms to identify opportunities, defend market share, and improve share of voice.
- Develop and execute structured SEO and GEO experiments to improve AI citation performance and organic visibility.
- Establish SEO and AI optimization standards and best practices across digital content and web experiences.
- Champion adoption of AI search best practices through cross-functional enablement and documentation.
- Identify opportunities to automate SEO analysis, AI citation monitoring, reporting, and optimization workflows using AI technologies.
- Partner with Revenue Marketing and Operations to connect SEO and AI initiatives to pipeline and revenue attribution.
- Drive initiatives that strengthen content authority, trust signals, entity relationships, and E-E-A-T to improve AI and traditional search visibility.
- Support international SEO initiatives including regional content strategies and hreflang recommendations as global expansion evolves.
- Communicate search insights and strategic recommendations to executive stakeholders, influencing priorities that drive global digital growth.
- Produce high-quality, data-driven reporting on AI search visibility, traffic, and conversion metrics.
- Bachelor's degree in marketing, digital strategy, or related field.
- 5+ years of experience in B2B search engine optimization; SaaS and financial services experience preferred.
- Proven record of driving measurable pipeline impact from organic and AI-optimized search strategies.
- Deep understanding of Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), AI Index Engine Optimization (AIEO), and evolving AI-powered search behaviors.
- Hands-on experience with enterprise SEO platforms including Profound, GA4, Google Search Console, SEMrush, Ahrefs, Screaming Frog, or equivalent technologies.
- Strong knowledge of structured data markup (Schema.org) and entity optimization for AI discoverability.
- Skilled in analyzing AI-generated search outputs and reverse-engineering strategies to secure placement.
- Proficiency in HTML, CSS, and familiarity with JavaScript implementation best practices.
- Demonstrated ability to translate complex technical findings into clear, actionable recommendations for executive and cross-functional stakeholders.
- Proven ability to influence cross-functional teams and align web, content, product marketing, regional marketing, and development teams around a unified search strategy.
- Highly analytical and results-driven, with the ability to tie visibility metrics directly to lead generation and revenue impact.
- Experience with WordPress CMS and enterprise-level website optimization.
- Self-motivated, collaborative, and able to lead cross-functional optimization initiatives.
About Smarsh
Sourced by ZipRecruiter
Industry
Software development
Company size
1,001 - 5,000 Employees
Headquarters location
Portland, OR, US
Year founded
2001