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Sales Development Representative Jobs in Alberta

Aerotek

Sales Development Representative

Calgary, AB

CA$150/hr

The Sales Development Representative is responsible for learning the fundamentals of recruiting and the fundamentals of sales, including prospecting, client engagement, req qualification and delivery.

Aerotek

Sales Development Representative

Edmonton, AB · On-site

CA$150/hr

The Sales Development Representative is responsible for learning the fundamentals of recruiting and the fundamentals of sales, including prospecting, client engagement, req qualification and delivery.

Clio

Sales Development Representative

Calgary, AB · Hybrid

CA$68K - CA$92K/yr

What your team does Our Sales Development Representative team is a critical part of the engine that drives interest in Clio's product offerings across our prospective customer base. They work with ...

Actalent

Sales Development Representative

Calgary, AB · On-site

CA$150/hr

We're looking for a highly motivated Entry-Level Sales Development Representative to join our team and help us advance the careers of skilled professionals doing impactful work. Building trusted ...

Clio

Business Development Representative

Calgary, AB · Hybrid

CA$79K - CA$106K/yr

What your team does Our Business Development Representative team is a critical part of the engine ... We create qualified sales opportunities for our Account Executive teams that directly impact Clio ...

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All JobsSales Development Representative JobsSales Development Representative Jobs in Alberta

Sales Development Representative information

See Alberta salary details

$21K

$49.5K

$81.5K

How much do sales development representative jobs pay per year?

As of Aug 24, 2026, the average yearly pay for sales development representative in Alberta is $49,464.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $55,500.00 per year, depending on experience, location, and employer.

What is a sales development representative?

Sales Development Representatives (SDRs) are professionals responsible for identifying and qualifying potential customers for a company’s products or services. They focus on outbound prospecting, engaging with leads through calls, emails, and social media, and setting up meetings or appointments for the sales team. SDRs play a crucial role in building the sales pipeline by generating and nurturing leads before passing them to account executives or senior sales staff. Their efforts help increase the efficiency and productivity of the overall sales process.

What does a sales development representative do?

Sales development representatives seek sales leads through marketing on social media, email, and phone calls. As a sales development representative, you determine if a sales lead has a good chance of purchasing the product or service you are marketing before sending that lead to a sales closer. This process allows salespeople to focus on closing the deal instead of prospecting. You speak with main buyers at companies or with prospective buyers who contact you after seeing your marketing materials, and you discuss their needs to see if your product is a good fit for their overall goals. Many sales development reps have a degree in business, marketing, or a related field. Others enter the role without formal education but with several years of experience in sales or marketing.

What are the key skills and qualifications needed to thrive as a sales development representative, and why are they important?

To thrive as a Sales Development Representative, you need strong communication, prospecting, and lead qualification skills, typically supported by a bachelor's degree or equivalent experience. Familiarity with CRM systems like Salesforce, email outreach tools, and sales enablement platforms is usually required. Persistence, active listening, and resilience are standout soft skills in this role. These abilities are essential for effectively identifying prospects, nurturing leads, and driving revenue growth in a competitive sales environment.

What are some common challenges sales development representatives face when qualifying leads, and how can they overcome them?

Sales Development Representatives (SDRs) often encounter challenges such as reaching decision-makers, handling objections, and distinguishing qualified prospects from uninterested contacts. To overcome these hurdles, successful SDRs use targeted research to personalize outreach, employ effective questioning to identify pain points, and listen actively to address concerns. Regular collaboration with account executives and marketing teams also helps refine lead qualification criteria, ensuring SDRs focus their efforts on the most promising opportunities.

What is the difference between Sales Development Representative vs Business Development Representative?

AspectSales Development RepresentativeBusiness Development Representative
Primary FocusGenerating qualified leads and setting appointmentsBuilding strategic partnerships and expanding market opportunities
Work EnvironmentInside sales, cold calling, email outreachNetworking, strategic meetings, market research
Required CredentialsTypically high school diploma or equivalent; sales trainingSimilar credentials; often with additional business or marketing knowledge

While both roles involve outreach and lead generation, Sales Development Representatives focus on qualifying leads and scheduling sales meetings, whereas Business Development Representatives work on creating strategic partnerships and expanding business opportunities. The roles often overlap but serve different stages of the sales and growth process.

Do sales development representatives make good money?

Sales development representatives (SDRs) typically earn a base salary plus commissions or bonuses based on their performance, with total compensation often ranging from $40,000 to $70,000 annually. Experienced SDRs or those working in high-demand industries can earn higher incomes, especially with strong sales skills and effective use of customer relationship management (CRM) tools.

Is a sales development representative an entry level role?

Yes, a sales development representative (SDR) is typically an entry-level position in sales. It often requires strong communication skills, basic knowledge of sales tools like CRM software, and is a common starting point for careers in sales or business development.
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Sales Development Representative jobs near you
Infographic showing various Sales Development Representative job openings in Alberta as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 17% Part Time, and 2% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $49,464 per year, or $23.8 per hour.

Sales Development Representative (Remote)

Purple Sales Solutions Inc.

Calgary, AB • Remote

Full-time

Re-posted 9 days ago

Job description

About Purple Sales Solutions

At Purple Sales Solutions, we help technology companies grow faster in the territory of their choice, such as the United States, Canada, or Europe. We provide B2B Lead Generation and Sales services such as appointment setting and sales outsourcing. We manage the global operations from Toronto, with a presence in New York and Paris.


About the Sales Development Representative (SDR) position

We are looking for a Sales Development Representative to set up appointments with prospects for our clients. Your role will seek new business opportunities (Sales Qualified Leads) by contacting and developing relationships with the excellent contacts list.

To succeed in this role, you should have experience developing leads from follow-up calls to deliver quantifiable results. You will use your communication skills to cultivate strong relationships with prospects, from the first contact until setting up a meeting for our Tech Clients.

We want to meet you if you are motivated and results-driven and enjoy working in a team environment. You will have access to the management team to suggest improvements and best practices in your field. Ultimately, you will boost Purple Sales clients' results and contribute to their long-term business growth.

Sales Development Representative's responsibilities are:

  • Working as an extended team member to find new opportunities (SQL) for Purple Sales' Tech Clients in North America
  • Pitching executives in the Tech Industry & generating interest in SaaS solutions over the phone to ultimately set up a meeting
  • Manage day-to-day activities in sales tools to track your sales development results while reporting daily progress to your manager.
  • You are constantly learning Purple Sales' best practices to master your role and grow with us.

You will thrive as a Sales Development Representative if you:

  • Have 2+ Years of experience as a B2B SDR or BDR
  • Bilingual French is a plus
  • Are pro-active, resilient initiator who is excited about a career in Tech Sales
  • Are comfortable & experienced with cold calling
  • Have excellent communication skills
  • Agile on the tech stack, Purple Sales will train you
  • Are not afraid to participate in multiple projects simultaneously
  • Are a team player with a proven ability to work cross-functionally and results-driven
  • Are passionate about Sales
  • Are growth-driven and have an agile mindset

Why you should join now:

  • Further opportunities get promoted through the company's current expansion
  • Fast-track your career in Tech Sales, working on multiple accounts covering multiple industries
  • It is ideal to pursue your Tech Sales career and master the whole sales cycle, ultimately
  • Your initiatives are valued
  • Teamwork oriented
  • Results matter, and they are well-recognized
  • Constantly learning from our clients and their environment
  • Tech Sales training provided

Our Values

  • Purple is our favourite colour, which means we think of others before ourselves, helping our clients and colleagues grow faster.
  • Empathy and being supportive are at the core of our values
  • Leveraging proven processes and methodologies is at the heart of our success
  • Your professional growth is essential to us

Compensation

  • Status: Contractor or Employee
  • For Sales Development Representative SDR roles: Annual compensation aligned with the market in sales based on experience and qualification.
  • Substantial compensation (Base and Bonuses, Incentives) and rapid evolution to more senior sales roles based on results
  • Due to the many applicants for the role, only candidates under consideration will be contacted.
  • Please visit our careers pagefrom time to time and apply for a better-matched role. Thank you!

Apply