ZipRecruiter

Log In

2

Remote Media Planner Jobs (NOW HIRING)

CLUTCH

Strategic Media Planning + Investment Lead

Strategic Media Planning + Investment Lead Contract / Fractional / Potential Work-for-Hire Position ... Remote Physical - Office, predominantly office-based, occasional travel may be required to attend ...

Jobgether

This is a remote-friendly role that values autonomy, curiosity, and a strong drive to test, learn ... Lead the planning, execution, and optimization of multi-channel digital media campaigns across Meta ...

Digital Media Management

Jr. Social Media Manager

$16.83 - $24.04/hr

... planning, and strategic influencer-brand partnerships. We are looking for a Jr. Social Media ... S.-based employees for payroll and compliance reasons and is not eligible for international remote ...

next page

Showing results 1-20

All JobsRemote Media Planner Jobs

Remote Media Planner information

See salary details

$40.5K

$75.1K

$120.5K

How much do remote media planner jobs pay per year?

As of Jul 2, 2026, the average yearly pay for remote media planner in the United States is $75,145.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,500.00 and $82,500.00 per year, depending on experience, location, and employer.

What is the difference between Remote Media Planner vs Remote Digital Media Buyer?

AspectRemote Media PlannerRemote Digital Media Buyer
Primary RoleDevelops media strategies and plans for campaignsExecutes media buys and manages ad placements
Required SkillsMedia planning, market research, analyticsNegotiation, ad platform management, analytics
Work EnvironmentCollaborates with creative and marketing teamsCoordinates with media vendors and platforms
Common Industry UsageAdvertising agencies, marketing departmentsAd networks, digital marketing firms

While both roles involve digital advertising, Remote Media Planners focus on strategizing and planning media campaigns, whereas Remote Digital Media Buyers handle the execution and purchasing of ad space. Understanding these differences helps employers and candidates align expectations and skills for each position.

What does a Remote Media Planner do?

A Remote Media Planner is responsible for developing and executing media strategies for advertising campaigns while working from a remote location. They analyze market data, identify the best platforms and times to reach target audiences, and negotiate with media outlets to secure advertising space. Their goal is to maximize the effectiveness of a company's or client’s advertising budget by selecting the most appropriate media channels, such as digital, print, TV, or social media. Remote Media Planners collaborate with clients and creative teams virtually to ensure campaigns align with business objectives and reach the intended audience efficiently.

How does a Remote Media Planner effectively collaborate with creative and account teams despite working offsite?

A Remote Media Planner typically leverages digital collaboration tools such as Slack, Zoom, and project management platforms to maintain seamless communication with creative and account teams. Regular virtual meetings and shared documents help ensure alignment on campaign goals, timelines, and deliverables. Proactive communication, clear documentation, and a structured workflow are essential for staying connected and addressing challenges quickly. This setup enables Remote Media Planners to contribute ideas, adjust strategies in real-time, and keep campaigns on track, even when team members are dispersed.

What are the key skills and qualifications needed to thrive as a Remote Media Planner, and why are they important?

To thrive as a Remote Media Planner, you need strong analytical skills, knowledge of media buying strategies, and a degree in marketing, communications, or a related field. Familiarity with media planning tools like Google Analytics, Nielsen, and ad management platforms is typically required. Exceptional organizational skills, attention to detail, and clear communication are vital for managing campaigns and collaborating with clients and teams remotely. These skills ensure effective media strategy execution, optimal ad spend, and successful client outcomes in a virtual work environment.
More about Remote Media Planner jobs
What cities are hiring for Remote Media Planner jobs? Cities with the most Remote Media Planner job openings:
What are the most commonly searched types of Media Planner jobs? The most popular types of Media Planner jobs are:
What states have the most Remote Media Planner jobs? States with the most job openings for Remote Media Planner jobs include:
What job categories do people searching Remote Media Planner jobs look for? The top searched job categories for Remote Media Planner jobs are:
Remote Media Planner jobs near you
Infographic showing various Remote Media Planner job openings in the United States as of June 2026, with employment types broken down into 84% Full Time, and 16% Part Time. Highlights an 37% Physical, 3% Hybrid, and 60% Remote job distribution, with an average salary of $75,145 per year, or $36.1 per hour.
Strategic Media Planning + Investment Lead

Strategic Media Planning + Investment Lead

CLUTCH

Remote

Part-time

Posted 21 days ago

Job description

Description
Position: Strategic Media Planning + Investment Lead
Contract / Fractional / Potential Work-for-Hire
Position reports to VP - Data, Digital, Technology
Date - June 2026
Classification - Exempt, Full-time
Environment - Office / Remote
Physical - Office, predominantly office-based, occasional travel may be required to attend events, conferences, or meet with key stakeholders. Physical requirements are generally limited to standard office activities, including sitting, standing, and using a computer for extended periods.
SAFETY: MANDATORY UNCOMPROMISING COMPLIANCE WITH COMPANY SAFETY POLICIES
CLUTCH is a hybrid consultancy and agency focused on working with B2B companies that intend to grow and accelerate their businesses in the agriculture and food business sectors. We help our clients find opportunities and maximize potential from both their products and services by aligning strategy and market opportunity, marketing and sales initiatives and execution, and the skills of their customer-facing employees and partners. Our team and our clients are driven by growth and the constant pursuit of it. Learn more at ClutchPerformance.com.
CLUTCH Values
• Authenticity
• Curiosity
• Entrepreneurial
• Transparency
• Empathy
Position Overview
As a strategic advisor to clients and internal teams, you will be responsible for defining media investment strategies that align with business objectives, customer journeys, and growth goals.
You will serve as the lead strategist responsible for determining the optimal channel mix, budget allocation, audience targeting approach, testing frameworks, and performance optimization strategies across integrated activation programs.
This role requires a deep understanding of both traditional and digital media ecosystems, strong vendor and publisher relationships, and a relentless curiosity for emerging trends, technologies, and opportunities shaping the future of media.
While this role will oversee media buying and investment decisions, it is first and foremost a strategic planning and optimization role.
Primary Responsibilities
Strategic Media Planning & Investment Leadership
  • Develop comprehensive, data-informed media strategies aligned with client business objectives and marketing goals.
  • Define integrated channel strategies across digital and traditional media platforms.
  • Determine the optimal mix of paid channels based on audience behavior, customer journey stage, business objectives, and market opportunity.
  • Develop annual, campaign-level, and activation-specific media plans that maximize efficiency and effectiveness.
  • Establish investment frameworks, budget allocation models, and media recommendations that balance awareness, consideration, demand generation, and sales activation objectives.
  • Serve as CLUTCH's internal and client-facing subject matter expert on media strategy and channel planning.

All Channel Strategy & Ecosystem Leadership
• Define the role, purpose, and strategic contribution of each channel within the broader customer journey and growth ecosystem.
• Develop + lead integrated channel strategies - including social, paid, owned, earned, and shared media environments.
• Establish channel-specific objectives, audience strategies, content frameworks, activation approaches, and success metrics.
• Provide strategic recommendations across social platforms, search, programmatic, endemic media, television, radio, print, YouTube, CTV, newsletters, communities, and emerging channels.
• Ensure channel investments align with business objectives, audience consumption behaviors, and customer decision-making processes.
• Lead channel testing initiatives to identify new opportunities, improve performance, and optimize investment allocation.
• Translate channel performance data into strategic recommendations that improve awareness, engagement, demand generation, and conversion outcomes.
• Continuously evaluate changes in audience behavior, platform capabilities, AI-driven media experiences, and emerging distribution channels.
Media Buying & Vendor Management
  • Lead media investment strategy and buying coordination across digital and traditional channels.
  • Develop and maintain strong relationships with publishers, media partners, technology platforms, and vendors.
  • Evaluate media opportunities, negotiate placements, and identify strategic partnerships that create value for clients.
  • Continuously assess new media offerings and opportunities to improve campaign effectiveness and efficiency.
  • Ensure media investments align with both strategic objectives and performance expectations.

Strategic Channel Optimization & Performance Evaluation
  • Lead ongoing optimization efforts across campaigns, channels, and media investments.
  • Evaluate channel effectiveness beyond surface-level metrics by considering channel purpose, audience engagement, customer behavior, and contribution to broader business goals.
  • Develop testing frameworks and experimentation roadmaps to identify opportunities for continuous improvement.
  • Recommend adjustments to channel mix, investment levels, targeting strategies, and media tactics based on performance insights.
  • Work closely with analytics and reporting teams to translate data into actionable media recommendations.

Client Relationship Leadership
  • Serve as a trusted advisor to clients on media strategy, channel investment decisions, and performance optimization opportunities.
  • Present recommendations, campaign performance, and strategic insights to client stakeholders.
  • Educate clients on emerging trends, evolving media landscapes, and new opportunities for growth.
  • Build confidence and trust through strategic thinking, clear communication, and consultative problem solving.

Media Innovation & Industry Leadership
  • Stay at the forefront of media innovation, emerging platforms, evolving consumer behaviors, and advertising technologies.
  • Continuously evaluate shifts in media consumption and identify implications for client strategies.
  • Monitor developments across AI-powered advertising, conversational platforms, retail media networks, programmatic innovation, CTV, YouTube, social media, and emerging advertising ecosystems.
  • Bring new thinking, ideas, and opportunities to both clients and internal teams.
  • Champion a culture of curiosity, experimentation, and continuous learning.

Audience Development & Media Monetization Strategy
  • Identify opportunities to build and monetize niche audience communities, content ecosystems, newsletters, sponsorship programs, and industry-focused media properties.
  • Develop strategies for audience growth, partner engagement, sponsorship activation, and revenue generation.
  • Evaluate media platform opportunities that strengthen CLUTCH's ability to connect clients with highly targeted audiences.
  • Help establish scalable operating models for future publishing and audience development initiatives.

What This Role Is Not
While we may ask you to support these functions, this role is not primarily responsible for:
  • Ad operations
  • Campaign trafficking
  • Pixel implementation
  • Campaign setup and deployment
  • Dashboard development
  • Day-to-day reporting execution

The ideal candidate understands these functions, can collaborate effectively with the teams responsible for them, and is willing to jump in when needed, but their primary value comes from strategic planning, media leadership, optimization, and investment guidance.
Industries we cover
  • B2B marketing environments
  • Dealer and distributor-driven sales models
  • Manufacturing
  • Agriculture, Building Materials, Healthcare

Qualifications
  • 5+ years of experience in media strategy, planning, buying, and optimization.
  • Demonstrated success developing integrated media strategies across both traditional and digital channels.
  • Deep understanding of paid search, social, programmatic, YouTube, CTV/OTT, endemic media, print, radio, and television.
  • Strong vendor negotiation and relationship management experience.
  • Proven ability to translate business objectives into effective media investment strategies.
  • Experience presenting recommendations and performance insights to executive stakeholders.

• Hands-on experience with a dedicated media planning platform (e.g., Bionic, Mediaocean, BluHorn) preferred; familiarity with Bionic a strong plus.
  • Strong analytical mindset combined with strategic business thinking.

Success in This Role
Success will be measured by your ability to:
  • Develop media strategies that drive measurable business outcomes.
  • Help clients make smarter media investment decisions.
  • Continuously improve channel effectiveness through strategic optimization.
  • Identify emerging opportunities before competitors do.
  • Strengthen CLUTCH's reputation as a trusted growth partner and media advisor.

• Retain client media investment and drive account growth by delivering demonstrated performance, strategic value, and proactive identification of expanded media opportunities.
  • Contribute to the development of scalable audience, publishing, and media monetization initiatives that create long-term value for both CLUTCH and its clients.

Apply