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Public Relations Jobs in Raleigh, NC (NOW HIRING)

Essential Job Duties The Employer Relations Coordinator is an external-facing position responsible ... and public sector organizations. This includes a broad spectrum of opportunities, including ...

If you are a strategic thinker with a passion for public relations and a desire to contribute to a leading law firm, we want to hear from you. Location This position can sit in any of our U.S. office ...

Communications Specialist

Durham, NC · Hybrid

$48K - $64K/yr

Bachelor's degree in journalism, public relations or communications preferred * Minimum of 3 years of experience in public relations, writing, communications, marketing, media or related field is ...

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Public Relations information

See Raleigh, NC salary details

$33.5K

$81.3K

$130.3K

How much do public relations jobs pay per year?

As of Sep 4, 2026, the average yearly pay for public relations in Raleigh, NC is $81,291.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,200.00 and $94,800.00 per year, depending on experience, location, and employer.

What is public relations?

Public relations (PR) is the practice of managing and shaping the public image and reputation of an individual, company, or organization. PR professionals use various communication strategies to build positive relationships with the media, customers, employees, and the general public. Their work often involves writing press releases, organizing events, handling crisis communications, and monitoring public opinion. The goal of public relations is to generate positive publicity and maintain a favorable public perception.

What is public relations?

Public relations, as the name implies, is anything having to do with a company’s or individual’s public facing image or brand. PR can relate to publicity in writing, print, social media, or other platforms. In today’s world, information moves very quickly, so most larger companies have a PR person or department to handle day to day branding and messaging, as well as special events and crisis response.

What are the key skills and qualifications needed to thrive as a public relations professional, and why are they important?

To thrive as a Public Relations professional, you need strong written and verbal communication skills, media relations expertise, and typically a degree in communications, PR, or a related field. Familiarity with media monitoring tools, press release distribution platforms, and social media management systems is usually expected. Creativity, adaptability, and relationship-building are standout soft skills in this role. These competencies are crucial for crafting effective messages, managing brand reputation, and fostering positive stakeholder engagement.

What are some common challenges faced by public relations professionals, and how can they be managed effectively?

Public Relations professionals often encounter challenges such as managing crisis communications, balancing multiple client or stakeholder expectations, and staying ahead of rapidly evolving media landscapes. To manage these effectively, strong organizational skills, adaptability, and clear communication are essential. Building solid relationships with media contacts and proactively developing crisis response plans can help PR professionals navigate high-pressure situations and maintain a positive public image for their organization or clients.

What is the difference between Public Relations vs Marketing Coordinator?

AspectPublic RelationsMarketing Coordinator
Primary FocusManaging company reputation and media relationsPromoting products/services and sales campaigns
Required SkillsMedia communication, writing, crisis managementAdvertising, market research, campaign planning
Work EnvironmentMedia outlets, PR agencies, corporate communicationsMarketing departments, advertising agencies
Common CertificationsPRSA, APR certificationDigital marketing certifications, Google Analytics

Public Relations and Marketing Coordinators often collaborate but focus on different goals. PR emphasizes reputation management and media relations, while Marketing Coordinators concentrate on promoting products and driving sales. Both roles require strong communication skills and may share some certifications, but their daily tasks and objectives differ significantly.

Do public relations people get paid well?

Public relations professionals' salaries vary based on experience, location, and industry, but generally, they earn a median annual wage that is competitive with other communication roles. Entry-level positions tend to pay less, while experienced PR specialists or managers can earn higher salaries, especially with strong media relations and strategic skills.

What does a job in public relations do?

A public relations professional manages an organization’s image and communication with the public, media, and stakeholders. They create press releases, handle media inquiries, develop communication strategies, and often use tools like media monitoring and social media platforms to promote positive public perception.

What are the most commonly searched types of Public Relations jobs in Raleigh, NC?

The most popular types of Public Relations jobs in Raleigh, NC are:

What are popular job titles related to Public Relations jobs in Raleigh, NC?

For Public Relations jobs in Raleigh, NC, the most frequently searched job titles are:

What cities near Raleigh, NC are hiring for Public Relations jobs?

Cities near Raleigh, NC with the most Public Relations job openings:

Infographic showing various Public Relations job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, 1% Temporary, and 3% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $81,291 per year, or $39.1 per hour.

Senior Public Relations, Events and Digital Media Specialist , Sanford School of Public Policy

Duke University

Durham, NC • On-site

$59K - $86K/yr

Full-time

Medical, Dental, Retirement

This job post has expired today. Applications are no longer accepted.


Duke University rating

6.7

Company rating: 6.7 out of 10

Based on 55 frontline employees who took The Breakroom Quiz

491st of 629 rated colleges and universities


Job description

Duke University:
Duke University was created in 1924 through an indenture of trust by James Buchanan Duke. Today, Duke is regarded as one of America's leading research universities. Located in Durham, North Carolina, Duke is positioned in the heart of the Research Triangle, which is ranked annually as one of the best places in the country to work and live. Duke has more than 15,000 students who study and conduct research in its 10 undergraduate, graduate and professional schools. With about 40,000 employees, Duke is the third largest private employer in North Carolina, and it now has international programs in more than 150 countries.
Be You. Be Bold. Choose Duke.
Be You.
At Duke University, we celebrate individuality and the unique perspectives that strengthen our community. The Senior Public Relations, Events and Digital Media Specialist plays a key role in advancing the mission of the DeWitt Wallace Center for Media & Democracy within the Sanford School of Public Policy.
Be Bold.
What You'll Do:
  • Marketing, Communications and Publicity - 30%

Design and produce promotional campaigns in support of Center programs and research. Produce promotional materials and digital media for internal and external audiences. Work closely with Journalism and Media faculty, manage digital content across platforms, and experiment with new forms of online engagement.
  • Event Planning and Execution - 30%

Coordinate and execute special events that promote the Center's programs, research, and student learning, managing logistics and collaborating with faculty and staff.
  • Cross-Campus and Sanford School Strategic Collaboration - 20%

Collaborate with alumni, students, faculty, and campus partners and work closely with the Sanford communications team.
  • Student Recruitment - 10%

Promote programs to student communities and represent the Center at recruitment and campus events.
  • Evaluate Effectiveness of Promotions - 5%

Create analytics reports to monitor campaign effectiveness and adjust strategies accordingly.
  • Manage Hourly Student Workers - 5%

Hire, train, and supervise student workers supporting events and communications.
What You Bring
Education
Bachelor's degree in Journalism, English, or a related discipline.
Qualifications & Experience
Two years of directly related writing experience or an equivalent combination of education and experience. Experience in academic communications, digital media, event planning, and collaboration across diverse stakeholders.
Choose Duke.
This full-time position reports to the Center's Associate Director and offers the opportunity to contribute to Duke's commitment to excellence and public impact.
Anticipated Pay Range: Duke University provides an annual base salary range for this position as USD $59,829.00 to USD $86,700.00. Duke University considers factors such as (but not limited to) scope and responsibilities of the position; candidate's work experience, education/training, and key skills; internal peer equity; as well as market and organizational considerations when extending an offer.
Your total compensation goes beyond the dollars on your paycheck. Duke provides comprehensive and competitive medical and dental care programs, generous retirement benefits, and a wide array of family-friendly and cultural programs to eligible team members. Learn more at: https://hr.duke.edu/benefits/
Equal Opportunity Employer: Duke is an Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex (including pregnancy and pregnancy- related conditions), sexual orientation, or military status.
Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas-an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.
Essential Physical Job Functions:
Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and reasonable accommodation(s) can be requested with Duke Access and Accommodations Services (email: DAAS@duke.edu; phone: 919-668-1267).

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About Duke University

Sourced by ZipRecruiter

Duke is regarded as one of America's leading research universities. Located in Durham, North Carolina, Duke is positioned in the heart of the Research Triangle, which is ranked annually as one of the best places in the country to work and live. Duke has more than 15,000 students who study and conduct research in its 10 undergraduate, graduate, and professional schools. With about 40,000 employees, Duke is the third largest private employer in North Carolina, and it now has international programs in more than 150 countries.

Industry

Colleges, universities, and professional schools and hospitals

Company size

10,000+ Employees

Headquarters location

Durham, NC, US