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Programmatic Associate Jobs (NOW HIRING)

Programmatic Manager

Round Rock, TX · On-site

$58K - $64K/yr

Mentor associates and support programmatic capability development. Qualifications Take the first step towards your dream career Every Dell Technologies team member brings something unique to the ...

Role Summary & Impact As a Senior Associate, you will support teams responsible for creating and executing programmatic media plans using industry-leading media technology platforms. In this role ...

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Programmatic Associate information

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$25K

$52.4K

$90.5K

How much do programmatic associate jobs pay per year?

As of Jul 17, 2026, the average yearly pay for programmatic associate in the United States is $52,360.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $59,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Programmatic Associate, and why are they important?

To thrive as a Programmatic Associate, you need a solid understanding of digital marketing concepts, data analysis, and campaign management, often supported by a relevant degree. Familiarity with programmatic advertising platforms (such as DV360 or The Trade Desk), ad servers, and certifications like Google Ads are commonly required. Strong attention to detail, analytical thinking, and effective communication skills help you optimize campaigns and collaborate with internal and external stakeholders. These skills ensure the efficient execution of ad strategies, maximized ROI, and successful client outcomes in a rapidly evolving digital landscape.

Why is Gen Z struggling to get jobs?

Programmatic Associates and other entry-level roles often require relevant skills such as digital literacy, data analysis, and familiarity with advertising platforms. Gen Z faces challenges due to limited work experience, high competition, and evolving skill requirements in digital and technology-driven fields.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior programmatic advertising managers, media directors, and digital marketing directors often earn $150,000 or more annually. These positions typically require extensive experience, strong analytical skills, and proficiency with tools like demand-side platforms (DSPs) and data management platforms (DMPs).

What is the difference between Programmatic Associate vs Media Buyer?

AspectProgrammatic AssociateMedia Buyer
Required CredentialsBachelor's degree, familiarity with digital advertising toolsBachelor's degree, experience with media planning and buying
Work EnvironmentDigital marketing agencies, advertising departmentsAdvertising agencies, media companies
Industry UsageCommonly used in programmatic advertising teamsUsed across traditional and digital media buying
Search & Comparison IntentHigh overlap in digital advertising rolesRelated but more focused on media placement

The Programmatic Associate and Media Buyer roles both operate within digital advertising, often requiring similar educational backgrounds and working in related environments. While Programmatic Associates focus on automated ad buying and data analysis, Media Buyers handle direct negotiations and media placements. Both roles are essential in digital marketing teams, with overlapping skills but distinct focuses on automation versus manual media purchasing.

What is a programmatic associate?

A programmatic associate is a digital advertising professional who manages and optimizes automated ad campaigns using programmatic advertising platforms. They analyze data, set targeting parameters, and work with tools like demand-side platforms (DSPs) to improve campaign performance. Strong analytical skills and familiarity with ad tech tools are essential for this role.

What does a Programmatic Associate do?

A Programmatic Associate is responsible for supporting the planning, execution, and optimization of digital advertising campaigns that are bought and sold through automated platforms. They work with demand-side platforms (DSPs) to set up campaigns, monitor performance metrics, and make data-driven recommendations to improve results. Their role often involves collaborating with account managers, analyzing audience data, and ensuring that campaign goals are met efficiently within budget.

What jobs pay $500,000 a year in the US?

High-paying roles such as senior executives, investment bankers, specialized surgeons, and successful entrepreneurs can earn $500,000 or more annually. In the context of a Programmatic Associate, reaching this level typically requires significant experience, leadership responsibilities, and often performance-based bonuses or equity in addition to base salary.

What are some common challenges a Programmatic Associate faces when managing digital advertising campaigns?

Programmatic Associates often encounter challenges such as balancing multiple campaigns with varying objectives, keeping up with evolving ad technologies, and interpreting complex performance data to optimize results. It’s also common to manage communication between internal teams and external partners, ensuring all parties are aligned on campaign goals and deliverables. Success in this role requires strong attention to detail, adaptability, and a proactive approach to troubleshooting issues as they arise.
What are the most commonly searched types of Programmatic jobs? The most popular types of Programmatic jobs are:
What job categories do people searching Programmatic Associate jobs look for? The top searched job categories for Programmatic Associate jobs are:
Infographic showing various Programmatic Associate job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 67% Full Time, 30% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $52,360 per year, or $25.2 per hour.

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Re-posted 25 days ago


Job description

Company Description

Spark Foundry is a global media agency that exists to bring HEAT - Higher Engagement, Affinity, and Transactions - to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients' brands, and to buy more products and services from them.Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry's best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today's challenges, and also poised to create meaningful careers in the years to come. Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

Overview

The Associate Director (AD) oversees the strategic development and execution of programmatic campaigns across Display, Social, Mobile, Search, and Video channels. The AD owns planning activities for complex or large spend campaigns and is responsible for generating strategic insights while driving takeaways across the full suite of the client's activities.  The Associate Director serves as the primary point of contact for clients and owns the development of client decks, status documentation, and facilitates client meetings.

While providing thought leadership on audience strategies and campaign optimization, the AD builds strong relationships and establishes clear lines of communication with agency partners and the client services team alike.  This role oversees all campaign activity and deliverables by the team's Programmatic Analysts and Managers, and facilitates the training and development of the team.  The AD determines each individual's assignments and bandwidth, distributing work as needed.

The AD must possess a strong inner drive to redesign the digital media landscape, enjoy working with some of the finest minds in the industry, and truly desire to contribute to a unique team of industry thought leaders.

Responsibilities
  • Direct and manage the daily work flow of all programmatic campaigns including proposal development, campaign activation and maintenance, and post-buy recaps
  • Collaborate with Agency media teams to respond to RFPs, build strategic campaign plans, communicate service offerings, and identify and deliver new solutions in a collaborative fashion
  • Review client deliverables for quality, ensuring that recommendations and work product are sound and viable
  • Own the development of strategic proposals, coordinating across programmatic teams to account for all relevant inputs
  • Assume accountability and ownership of programmatic campaign execution for assigned client accounts
  • Understand and effectively communicate programmatic value proposition, technology, and processes as related to the growth of current and prospective agency accounts
  • Monitor and report on campaign performance
  • Participate in forecasting exercises for senior management
  • Embrace and encourage a culture based on team work, collaboration, and intellectual curiosity
  • Adopt established account management standards and program management procedures
  • Assist in training, mentoring, and developing team members
  • Assist in the development and documentation of best practices for improving communication and collaboration within the team and the group
  • Develop and maintain quality control procedures for programmatic campaign implementations
  • Participate in regular knowledge sharing sessions to share and learn new strategies for optimizing and enhancing campaign performance
Qualifications
  • Understanding of interactive media planning and buying elements
  • Proficiency in Microsoft Office solutions
  • Strong analytical thinking and mathematical skills
  • Excellent communication and writing skills
  • Ability to organize and manage detail work, as well as work independently and balance multiple tasks
  • 5+ years of experience in Search, Display, Video, Social, and/or Mobile programmatic media buying
  • 2+ years of increasing levels of responsibility within an agency or media company
  • 2+ years of people management experience, managing 3+ reports in account management/client services team
Additional Information

Our Publicis Groupe motto "Viva La Difference" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.  If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

Compensation Range: $95,950 -  $137,865 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/07/2025.

All your information will be kept confidential according to EEO guidelines. 

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 Compensation Range: USD $95,950.00 - USD $137,865.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/27/2025.Employment Type: OTHER