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Programmatic Associate Jobs (NOW HIRING)

Horizon Media

Associate, Programmatic

New York, NY · Hybrid

What You'll Do The role of Associate, Programmatic seeks an analytical, creative, intellectually curious, technical, and technologically fearless individual to support the creation of tactical media ...

Horizon Media

Associate, Programmatic

New York, NY · On-site

What You'll Do The role of Associate, Programmatic seeks an analytical, creative, intellectually curious, technical, and technologically fearless individual to support the creation of tactical media ...

Publicis Groupe Holdings B.V

Director

Manhattan, NY · On-site

This role oversees all campaign activity and deliverables, leading the team's Programmatic Associate Directors, Managers, and Analysts, and facilitates the training and development of the team.The ...

PMG

Commerce Programmatic Senior Associate

Boston, MA · Remote

As a Commerce Programmatic Senior Associate, you'll feel right at home here. What You Will Do * Lead the execution of programmatic campaigns, including setup, trafficking, and day-to-day management ...

PMG

Commerce Programmatic Senior Associate

Boston, MA · On-site

As a Commerce Programmatic Senior Associate, you'll feel right at home here. What You Will Do * Lead the execution of programmatic campaigns, including setup, trafficking, and day-to-day management ...

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All JobsProgrammatic Associate Jobs

Programmatic Associate information

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$25K

$52.4K

$90.5K

How much do programmatic associate jobs pay per year?

As of Jul 17, 2026, the average yearly pay for programmatic associate in the United States is $52,360.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $59,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Programmatic Associate, and why are they important?

To thrive as a Programmatic Associate, you need a solid understanding of digital marketing concepts, data analysis, and campaign management, often supported by a relevant degree. Familiarity with programmatic advertising platforms (such as DV360 or The Trade Desk), ad servers, and certifications like Google Ads are commonly required. Strong attention to detail, analytical thinking, and effective communication skills help you optimize campaigns and collaborate with internal and external stakeholders. These skills ensure the efficient execution of ad strategies, maximized ROI, and successful client outcomes in a rapidly evolving digital landscape.

Why is Gen Z struggling to get jobs?

Programmatic Associates and other entry-level roles often require relevant skills such as digital literacy, data analysis, and familiarity with advertising platforms. Gen Z faces challenges due to limited work experience, high competition, and evolving skill requirements in digital and technology-driven fields.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior programmatic advertising managers, media directors, and digital marketing directors often earn $150,000 or more annually. These positions typically require extensive experience, strong analytical skills, and proficiency with tools like demand-side platforms (DSPs) and data management platforms (DMPs).

What is the difference between Programmatic Associate vs Media Buyer?

AspectProgrammatic AssociateMedia Buyer
Required CredentialsBachelor's degree, familiarity with digital advertising toolsBachelor's degree, experience with media planning and buying
Work EnvironmentDigital marketing agencies, advertising departmentsAdvertising agencies, media companies
Industry UsageCommonly used in programmatic advertising teamsUsed across traditional and digital media buying
Search & Comparison IntentHigh overlap in digital advertising rolesRelated but more focused on media placement

The Programmatic Associate and Media Buyer roles both operate within digital advertising, often requiring similar educational backgrounds and working in related environments. While Programmatic Associates focus on automated ad buying and data analysis, Media Buyers handle direct negotiations and media placements. Both roles are essential in digital marketing teams, with overlapping skills but distinct focuses on automation versus manual media purchasing.

What is a programmatic associate?

A programmatic associate is a digital advertising professional who manages and optimizes automated ad campaigns using programmatic advertising platforms. They analyze data, set targeting parameters, and work with tools like demand-side platforms (DSPs) to improve campaign performance. Strong analytical skills and familiarity with ad tech tools are essential for this role.

What does a Programmatic Associate do?

A Programmatic Associate is responsible for supporting the planning, execution, and optimization of digital advertising campaigns that are bought and sold through automated platforms. They work with demand-side platforms (DSPs) to set up campaigns, monitor performance metrics, and make data-driven recommendations to improve results. Their role often involves collaborating with account managers, analyzing audience data, and ensuring that campaign goals are met efficiently within budget.

What jobs pay $500,000 a year in the US?

High-paying roles such as senior executives, investment bankers, specialized surgeons, and successful entrepreneurs can earn $500,000 or more annually. In the context of a Programmatic Associate, reaching this level typically requires significant experience, leadership responsibilities, and often performance-based bonuses or equity in addition to base salary.

What are some common challenges a Programmatic Associate faces when managing digital advertising campaigns?

Programmatic Associates often encounter challenges such as balancing multiple campaigns with varying objectives, keeping up with evolving ad technologies, and interpreting complex performance data to optimize results. It’s also common to manage communication between internal teams and external partners, ensuring all parties are aligned on campaign goals and deliverables. Success in this role requires strong attention to detail, adaptability, and a proactive approach to troubleshooting issues as they arise.
What are the most commonly searched types of Programmatic jobs? The most popular types of Programmatic jobs are:
What job categories do people searching Programmatic Associate jobs look for? The top searched job categories for Programmatic Associate jobs are:
Programmatic Associate jobs near you
Infographic showing various Programmatic Associate job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 67% Full Time, 30% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $52,360 per year, or $25.2 per hour.
Associate Director, Programmatic

Associate Director, Programmatic

CMI Media Group

Parsippany, NJ

$70K - $140K/yr

Other

Re-posted 15 days ago

Job description

Are you a strategic leader with a passion for Programmatic media and a deep understanding of the evolving digital landscape? CMI Media Group is seeking an experienced Associate Director, Programmatic to lead our programmatic initiatives and help shape the future of healthcare media.
As a key leader within our agency, the Associate Director, Programmatic will drive the strategy, development, and execution of programmatic media across channels-Display, Video, Native, Audio, CTV, DOOH, and more. You'll lead a high-performing team and serve as a thought leader, both internally and externally, representing CMI Media Group in the broader digital media community. This role is ideal for someone who thrives in a fast-paced, innovative environment and is eager to pioneer new approaches within the healthcare space.
What You'll Do
  • Lead the development of cutting-edge programmatic media strategies that deliver against client marketing goals.
  • Oversee planning and execution across platforms such as The Trade Desk, DV360, and others.
  • Act as a key contributor to cross-channel initiatives by partnering with SEM, SEO, Social, and traditional media teams.
  • Build and nurture relationships with clients, vendors, and internal stakeholders across media, analytics, ad ops, and finance.
  • Evaluate and evolve our programmatic technology stack and supplier partnerships.
  • Provide strategic thought leadership and represent CMI at industry events and forums.
  • Author and review POVs, case studies, and trend insights to establish CMI as a leader in healthcare programmatic media.
  • Recruit, mentor, and grow top talent within the programmatic team.
  • Continuously optimize internal processes for campaign management, reporting, and performance analysis.
What We're Looking For
  • 5+ years of experience managing programmatic campaigns with DSPs (e.g., The Trade Desk, DV360), or equivalent SSP experience.
  • Deep expertise in the programmatic ecosystem, including publishers, platforms, and data partners.
  • Strong background in video, CTV, and audio a plus.
  • Excellent project management, analytical, and problem-solving skills.
  • Strong communicator-confident in presenting ideas, strategies, and results to clients and internal teams.
  • Proven team leader with experience developing and managing direct reports.
  • Advanced Excel skills (pivot tables, v-lookups) and ability to interpret large data sets.
  • A passion for innovation and learning new technologies.
  • Bachelor's degree in Marketing, Business, Analytics, or related field preferred,
  • Healthcare/pharmaceutical media experience is a plus.

The base salary for this position at the time of this posting may range from $70,000 to $140,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit WPP Benefits for more details.

Employment Type: Professional

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