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Online Reputation Management Jobs (NOW HIRING)

Jobgether

  • PTO

The role combines strategic communications with hands-on writing, campaign execution, media engagement, and online reputation management. You'll also help build the public profiles of senior ...

New

NetReputation

Senior Strategy Manager

Sarasota, FL · Remote

$95K - $115K/yr

Who We Are NetReputation is the premier online reputation management firm trusted by the world's most recognized Enterprise and SMB brands, influential executives, and discerning private individuals.

M&Y Personal Injury Lawyers

Be Seen First

Client Success Manager

Los Angeles, CA · Remote

$20 - $35/hr

  • Medical

  • Dental

  • Vision

... reputation management, review generation, referral generation, and service recovery initiatives ... Online reputation, client satisfaction, and local market credibility are critical components of our ...

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Online Reputation Management information

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How much do online reputation management jobs pay per year?

As of Aug 12, 2026, the average yearly pay for online reputation management in the United States is $40,596.00, according to ZipRecruiter salary data. Most workers in this role earn between $25,000.00 and $43,500.00 per year, depending on experience, location, and employer.

What is an online reputation management?

An Online Reputation Management (ORM) job involves monitoring, influencing, and improving a brand's or individual's online presence. ORM specialists track online reviews, social media mentions, and search results to manage public perception. They respond to negative feedback, implement SEO strategies, and create positive content to enhance reputation. The goal is to build trust, protect credibility, and ensure that a brand or individual is accurately represented online.

What are the typical daily responsibilities in online reputation management?

Daily tasks in Online Reputation Management often include monitoring brand mentions and reviews across various platforms, responding to customer feedback, and analyzing sentiment trends. Professionals in this role also develop and implement strategies to address negative publicity, collaborate with PR and marketing teams, and prepare regular reports on reputation trends and campaign effectiveness. You may engage directly with customers online to resolve issues diplomatically, create content that enhances the brand image, and stay updated on the latest digital reputation tools. This dynamic work environment offers opportunities to work cross-functionally and make a direct impact on the public perception of an organization.

What are the key skills and qualifications needed to thrive in online reputation management?

To thrive in Online Reputation Management, you need strong analytical abilities, expertise in digital marketing, and a solid understanding of SEO and crisis communication, usually supported by a bachelor's degree in marketing, communications, or a related field. Familiarity with reputation monitoring tools (such as Brand24 or Mention), social media platforms, and review management systems is commonly required, along with certifications in digital marketing or social media management being advantageous. Excellent written and verbal communication, problem-solving skills, and diplomacy help professionals handle sensitive situations and interact effectively with clients and stakeholders. These competencies are crucial for monitoring a brand’s online presence, managing crises gracefully, and sustaining a positive public image.

More about Online Reputation Management jobs
What cities are hiring for Online Reputation Management jobs? Cities with the most Online Reputation Management job openings:
What states have the most Online Reputation Management jobs? States with the most job openings for Online Reputation Management jobs include:
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Online Reputation Management jobs near you
Infographic showing various Online Reputation Management job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 13% Part Time, and 3% Contract. Highlights an 88% Physical, 2% Hybrid, and 10% Remote job distribution, with an average salary of $40,596 per year, or $19.5 per hour.

Reputation Specialist, Apartments.com - Richmond, VA

CoStar Group

Richmond, VA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 24 days ago

Job description

Reputation Specialist, Apartments.com - Richmond, VA
Job Description
CoStar Group is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index, CoStar Group is on a mission to digitize the world's real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.
We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We've continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.
Apartments.com
Apartments.com is the nation's #1 rental marketplace for owners, property managers and consumers. Apartments.com is the network that millions of renters every year rely on to find their new place, is continuing to grow our industry-leading sales force. We provide apartment Property Managers and Owners with a platform to market their property listings and the industry's most comprehensive virtual tools to attract the most and highest-quality renters. The Apartments.com Network includes Apartments.com, ForRent.com, ApartmentFinder.com, ApartmentHomeLiving.com, and eight other leading rental sites. Our suite of services includes digital advertising, social and reputation management, and market analytic solutions which delivers innovative tools for our customers. Learn more about Apartments.com.
Role Description:
The Reputation Specialist is responsible for managing online reputation programs for multifamily clients, including review response management, review generation initiatives, reputation reporting, and strategic guidance. This role serves as a trusted advisor, helping clients strengthen their online presence, improve resident sentiment, and build trust with prospective renters through effective reputation management strategies.
The ideal candidate has a strong understanding of online review platforms, reputation management best practices, customer service principles, and business listings management. Success in this role requires exceptional written communication skills, attention to detail, analytical thinking, and the ability to manage multiple client accounts in a fast-paced environment. The Reputation Specialist reports directly to the Manager, Social Media.
Responsibilities:
1. Online Reputation Monitoring & Response
  • Monitor and strategically respond to online reviews across various platforms including Apartments.com, ApartmentRatings, Google, Facebook, Yelp, and other relevant review sites.
  • Craft professional, personalized, and brand-appropriate responses that reflect client goals and reputation management best practices.
  • Ensure review responses meet brand standards, reputation management best practices, and client-specific guidelines.
  • Collaborate with clients to address reputation management questions, concerns, and opportunities related to online reviews and ratings.

2. Review Generation & Reputation Growth
  • Implement strategies designed to increase review volume and strengthen online reputation.
  • Execute review generation initiatives through available channels, including email, SMS, and resident outreach campaigns.
  • Identify opportunities to improve review acquisition performance and resident engagement.

3. Client Success & Strategic Consulting
  • Serve as the primary point of contact for assigned reputation management clients.
  • Lead recurring client calls to review reputation performance, discuss recommendations, and align on business goals.
  • Prepare and present reports on reputation management metrics, trends, and strategic recommendations.
  • Educate clients on reputation management best practices, product enhancements, and industry trends.

4. Technical Support, Listings Management & Troubleshooting
  • Provide technical support related to reputation management software and online review platforms.
  • Troubleshoot client issues and coordinate resolution efforts as needed.
  • Assist with maintaining accurate business listing information across platforms such as Google Business Profile and Yelp.

5. Collaboration, Support & Process Improvement
  • Partner with Social Media Specialists and internal stakeholders to support customer retention, product adoption, and service excellence.
  • Contribute to process improvements related to review response workflows, review generation programs, and reputation management operations.
  • Provide support and expertise to team members across departments on reputation management initiatives.

6. Continuous Learning & Industry Development
  • Stay current on reputation management trends, review platform updates, and industry best practices.
  • Identify opportunities to improve client outcomes and enhance the effectiveness of reputation management programs.

Basic Qualifications:
  • One or more years of experience in reputation management, digital marketing, communications, customer service, or customer-facing account management roles.
  • Excellent written and verbal communication skills with the ability to craft thoughtful, professional, and engaging review responses.
  • Strong analytical and problem-solving skills, with the ability to identify patterns and develop data-driven recommendations.
  • A track record of commitment to prior employers.
  • Bachelor's degree in Business, Marketing, Public Relations, Digital Media, Communications or related discipline from an accredited, not-for-profit, in person university or college.

Preferred Qualifications and Skills:
  • Experience managing online review programs on behalf of multiple clients or brands.
  • Proficiency with reputation management software and major online review platforms.
  • Familiarity with business listings management platforms, including Google Business Profile.
  • Exceptional customer service and interpersonal skills, with the ability to build positive relationships with clients and internal teams.
  • Strong organizational and time-management skills, with the ability to multitask and prioritize effectively.
  • Familiarity with analytics, reporting tools, and data interpretation.
  • Evidence of strong academic performance in college.

What's in it for you?
When you join CoStar Group, you'll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives.
Our benefits package includes (but is not limited to):
  • Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
  • Life, legal, and supplementary insurance
  • Virtual and in person mental health counseling services for individuals and family
  • Commuter and parking benefits
  • 401(K) retirement plan with matching contributions
  • Employee stock purchase plan
  • Paid time off
  • Tuition reimbursement
  • On-site fitness center and/or reimbursed fitness center membership costs (location dependent), with yoga studio, Pelotons, personal training, group exercise classes
  • Access to CoStar Group's Employee Resource Groups
  • Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks

#Apartments.com
#LI-RJ3
The final salary or hourly rate offered for this role will fall within the range set forth below based on a variety of factors, including but not limited to, geographic location, skills, and competencies.
Base Compensation: $60,000 - $64,000 Annually
We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing

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