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Martech Engineer Jobs (NOW HIRING)

MarTech Strategy Development: * Define and lead the strategy within the broader marketing ... Act as the primary liaison between marketing teams and developers to communicate business needs ...

Senior AI Engineer, MarTech

San Jose, CA · On-site +1

$143K - $189K/yr

Senior AI Engineer, MarTech Role Overview: We are looking for a Senior AI Engineer to lead the transformation of our marketing ecosystem. You won't just be maintaining tools; you will be architecting ...

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Martech Engineer information

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$44K

$106.4K

$173.5K

How much do martech engineer jobs pay per year?

As of Jun 12, 2026, the average yearly pay for martech engineer in the United States is $106,386.00, according to ZipRecruiter salary data. Most workers in this role earn between $76,000.00 and $132,500.00 per year, depending on experience, location, and employer.

How does a Martech Engineer typically collaborate with marketing and IT teams to implement new technologies?

A Martech Engineer serves as a bridge between marketing and IT, working closely with both teams to assess business needs and translate them into technical requirements. They often participate in cross-functional meetings to align marketing goals with technology solutions, such as integrating new platforms or optimizing existing tools. Communication is key in this role, as Martech Engineers must ensure that marketing teams understand technical possibilities and limitations while also guiding IT teams on marketing priorities. This collaborative approach helps streamline project timelines and ensures successful technology adoption.

What is the difference between Martech Engineer vs Marketing Automation Specialist?

AspectMartech EngineerMarketing Automation Specialist
CredentialsBachelor's in Marketing, Computer Science, or related field; certifications in marketing technology toolsSimilar credentials; certifications in marketing automation platforms like HubSpot, Marketo
Work EnvironmentTechnical teams, marketing departments, often involved in system integrationsMarketing teams, focusing on campaign automation and lead nurturing
Employer & Industry UsageTech-driven marketing companies, agencies, large enterprisesDigital marketing agencies, in-house marketing teams
Search & Comparison IntentUnderstanding technical roles in marketing tech stackFocus on campaign automation and lead management

The Martech Engineer and Marketing Automation Specialist roles overlap in marketing technology but differ in technical depth and focus. Martech Engineers handle system integrations and technical infrastructure, while Marketing Automation Specialists focus on campaign execution and lead nurturing. Both roles are essential in modern marketing teams, often working together to optimize marketing technology and campaigns.

What are the key skills and qualifications needed to thrive as a Martech Engineer, and why are they important?

To thrive as a Martech Engineer, you need a solid background in web development, data integration, and digital marketing concepts, often supported by a degree in computer science, marketing, or a related field. Expertise with marketing automation platforms (like Salesforce Marketing Cloud or HubSpot), tag management systems, and analytics tools is typically required. Strong problem-solving, communication, and project management skills set standout candidates apart in this role. These skills and qualities are essential for effectively implementing, optimizing, and maintaining marketing technology solutions that drive business growth.

What is a Martech Engineer?

A Martech Engineer is a technology professional who specializes in implementing, managing, and optimizing marketing technology systems within an organization. They bridge the gap between marketing and IT by ensuring that marketing platforms, tools, and data integrations work seamlessly together. Martech Engineers help marketers leverage data, automation, and software to create efficient and effective marketing campaigns. Their responsibilities often include managing customer data platforms (CDPs), integrating analytics tools, and supporting marketing automation processes. This role is critical for organizations aiming to maximize the return on investment from their marketing technology stack.
More about Martech Engineer jobs
What cities are hiring for Martech Engineer jobs? Cities with the most Martech Engineer job openings:
What states have the most Martech Engineer jobs? States with the most job openings for Martech Engineer jobs include:
Infographic showing various Martech Engineer job openings in the United States as of June 2026, with employment types broken down into 100% Contract. Highlights an 100% In-person job distribution, with an average salary of $106,386 per year, or $51.1 per hour.
MarTech Product Manager - Springfield

MarTech Product Manager - Springfield

Photon

Dallas, TX

Other

Medical, Dental, Vision, Retirement, PTO

Posted 15 days ago


Job description

Job Title: Adobe MarTech Product Manager

Job Summary
We are seeking an experienced Adobe MarTech Product Manager to define and drive the vision, strategy, and roadmap for digital experience and marketing technology solutions built on Adobe Experience Cloud. The ideal candidate will collaborate with business, marketing, and engineering teams to deliver scalable, data-driven, and customer-centric digital experiences, ensuring alignment with business goals and measurable outcomes.

Key Responsibilities

  • Define and own the product vision, strategy, and roadmap for Adobe MarTech solutions aligned with business objectives and customer experience goals.
  • Manage and prioritize the product backlog, including user stories, features, and acceptance criteria.
  • Collaborate with stakeholders across marketing, business, analytics, and engineering teams to gather and refine requirements.
  • Drive end-to-end product lifecycle management from ideation to launch and continuous optimization.
  • Lead implementation and enhancement of Adobe Experience Cloud solutions such as AEM, Adobe Analytics, Adobe Target, Adobe Campaign, and Adobe Journey Optimizer.
  • Translate marketing and business requirements into scalable, data-driven product features and personalized customer experiences.
  • Work closely with UX, content, and development teams to deliver omnichannel digital experiences.
  • Define and track KPIs such as conversion rates, engagement, campaign performance, and customer journey metrics.
  • Facilitate Agile ceremonies including sprint planning, backlog grooming, demos, and retrospectives.
  • Manage dependencies, risks, and trade-offs across multiple Adobe platform initiatives.
  • Drive stakeholder communication, including executive reporting, product demos, and roadmap updates.
  • Ensure compliance with data privacy regulations and alignment with enterprise governance standards.

Required Skills & Experience

  • 6-10 years of experience in Product Management, with a strong focus on MarTech or digital experience platforms.
  • Hands-on experience with Adobe Experience Cloud (AEM, Adobe Analytics, Adobe Target, Adobe Campaign, etc.).
  • Strong understanding of marketing technology ecosystem, customer journey orchestration, and personalization strategies.
  • Experience working with CMS platforms, digital asset management (DAM), and content-driven platforms.
  • Familiarity with APIs, integrations, and third-party MarTech tools (CRM, CDP, etc.).
  • Understanding of web technologies (HTML, CSS, JavaScript) for effective collaboration with engineering teams.
  • Strong experience in Agile/Scrum methodologies and product lifecycle management.
  • Hands-on experience with tools such as JIRA, Confluence, or similar.
  • Excellent stakeholder management, communication, and leadership skills.
  • Strong analytical mindset with experience in data-driven decision-making.

Preferred Qualifications

  • Experience in Adobe Experience Manager (AEM) implementations and integrations.
  • Exposure to Adobe Real-Time CDP, Adobe Journey Optimizer, or similar customer data platforms.
  • Experience with cloud platforms such as AWS, Azure, or GCP.
  • Knowledge of digital analytics, A/B testing, experimentation, and SEO.
  • Experience in omnichannel marketing, personalization, and customer experience optimization.
  • Product management certifications (CSPO, Pragmatic, or similar) are a plus.

Key Competencies

  • Strong product thinking with a customer-first mindset
  • Strategic thinking and roadmap prioritization
  • Ownership and accountability
  • Cross-functional collaboration and stakeholder alignment
  • Problem-solving and decision-making
  • Data-driven mindset

Nice to Have

  • Experience in enterprise-scale digital transformation programs
  • Exposure to headless CMS and composable MarTech architectures
  • Understanding of CI/CD pipelines and DevOps practices
  • Experience working with DAM systems and content supply chain workflows

Compensation, Benefits and Duration

Minimum Compensation: USD 48,000
Maximum Compensation: USD 168,000
Compensation is based on actual experience and qualifications of the candidate. The above is a reasonable and a good faith estimate for the role.
Medical, vision, and dental benefits, 401k retirement plan, variable pay/incentives, paid time off, and paid holidays are available for full time employees.
This position is available for independent contractors
No applications will be considered if received more than 120 days after the date of this post