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Martech Engineer Jobs in California (NOW HIRING)

Infostride

MarTech Engineer

San Francisco, CA · On-site

Lead Full Stack Engineer (MarTech Engineering & Orchestration) Role Overview Lead Full Stack Engineer in the FOE POD is a senior technical leader responsible for architecting, building, and scaling ...

NMK Global Inc.

MarTech Lead Engineer

San Francisco, CA · On-site

$120K - $159K/yr

This role blends deep MarTech orchestration expertise with modern big‑data engineering, cloud-native design, and emerging AI‑driven development patterns. The ideal candidate is a hands-on ...

Pwc

Martech Developer- Manager

San Diego, CA · On-site

$73K - $244K/yr

Industry/Sector Not Applicable Specialism IFS - Clients & Markets Management Level Manager & Summary The Opportunity As a Martech Developer- Manager, you will play a pivotal role in driving strategic ...

Pwc

Martech Developer- Manager

Los Angeles, CA · On-site

$73K - $244K/yr

Industry/Sector Not Applicable Specialism IFS - Clients & Markets Management Level Manager & Summary The Opportunity As a Martech Developer- Manager, you will play a pivotal role in driving strategic ...

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Martech Engineer information

How does a Martech Engineer typically collaborate with marketing and IT teams to implement new technologies?

A Martech Engineer serves as a bridge between marketing and IT, working closely with both teams to assess business needs and translate them into technical requirements. They often participate in cross-functional meetings to align marketing goals with technology solutions, such as integrating new platforms or optimizing existing tools. Communication is key in this role, as Martech Engineers must ensure that marketing teams understand technical possibilities and limitations while also guiding IT teams on marketing priorities. This collaborative approach helps streamline project timelines and ensures successful technology adoption.

What is the difference between Martech Engineer vs Marketing Automation Specialist?

AspectMartech EngineerMarketing Automation Specialist
CredentialsBachelor's in Marketing, Computer Science, or related field; certifications in marketing technology toolsSimilar credentials; certifications in marketing automation platforms like HubSpot, Marketo
Work EnvironmentTechnical teams, marketing departments, often involved in system integrationsMarketing teams, focusing on campaign automation and lead nurturing
Employer & Industry UsageTech-driven marketing companies, agencies, large enterprisesDigital marketing agencies, in-house marketing teams
Search & Comparison IntentUnderstanding technical roles in marketing tech stackFocus on campaign automation and lead management

The Martech Engineer and Marketing Automation Specialist roles overlap in marketing technology but differ in technical depth and focus. Martech Engineers handle system integrations and technical infrastructure, while Marketing Automation Specialists focus on campaign execution and lead nurturing. Both roles are essential in modern marketing teams, often working together to optimize marketing technology and campaigns.

What are the key skills and qualifications needed to thrive as a Martech Engineer, and why are they important?

To thrive as a Martech Engineer, you need a solid background in web development, data integration, and digital marketing concepts, often supported by a degree in computer science, marketing, or a related field. Expertise with marketing automation platforms (like Salesforce Marketing Cloud or HubSpot), tag management systems, and analytics tools is typically required. Strong problem-solving, communication, and project management skills set standout candidates apart in this role. These skills and qualities are essential for effectively implementing, optimizing, and maintaining marketing technology solutions that drive business growth.

What is a Martech Engineer?

A Martech Engineer is a technology professional who specializes in implementing, managing, and optimizing marketing technology systems within an organization. They bridge the gap between marketing and IT by ensuring that marketing platforms, tools, and data integrations work seamlessly together. Martech Engineers help marketers leverage data, automation, and software to create efficient and effective marketing campaigns. Their responsibilities often include managing customer data platforms (CDPs), integrating analytics tools, and supporting marketing automation processes. This role is critical for organizations aiming to maximize the return on investment from their marketing technology stack.
What are popular job titles related to Martech Engineer jobs in California? For Martech Engineer jobs in California, the most frequently searched job titles are:
What job categories do people searching Martech Engineer jobs in California look for? The top searched job categories for Martech Engineer jobs in California are:
What cities in California are hiring for Martech Engineer jobs? Cities in California with the most Martech Engineer job openings:
Martech Engineer jobs near you
Infographic showing various Martech Engineer job openings in California as of July 2026, with employment types broken down into 100% Contract. Highlights an 50% In-person, and 50% Hybrid job distribution.
MarTech Engineer

MarTech Engineer

Infostride

San Francisco, CA • On-site

Other

Posted 6 days ago

Job description


Job Posting Title:   Lead Software Engineer_Onsite SF-FSC
Location: SFO, CA ( Hybrid role) 
Type: 12 months+ 
Pay Rate: XXX-85/HR on w2 
 
LOCAL and w2 only. Client is ok to interview non-local candidates, but they want this candidate to relocate to Bay Area to work on hybrid basis. 
 
 
Lead Full Stack Engineer (MarTech Engineering & Orchestration)
 
 
Role Overview
Lead Full Stack Engineer in the FOE POD is a senior technical leader responsible for architecting, building, and scaling next‑generation marketing technology solutions. This role blends deep MarTech orchestration expertise with modern big‑data engineering, cloud-native design, and emerging AI‑driven development patterns. The ideal candidate is a hands-on technologist who can design resilient systems, guide engineering teams, and partner with cross-functional stakeholders to deliver high‑impact customer engagement capabilities.
 
Key Responsibilities
 
  • Lead end‑to‑end MarTech engineering initiatives across orchestration, data processing, and activation pipelines.
 
  • Architect scalable, event‑driven systems that power real‑time marketing experiences and automated customer journeys.
 
  • Design and implement orchestration workflows using Adobe Campaign or equivalent enterprise‑grade tools.
 
  • Develop high‑performance big‑data applications using Scala, Databricks, Spark SQL, Spark Streaming, and Python.
 
  • Build and optimize cloud‑native data pipelines on Azure, including ADF‑based ingestion, transformation, and orchestration.
 
  • Apply modern design patterns to ensure reliability, maintainability, and scalability across distributed systems.
 
  • Drive AI‑assisted engineering practices including Vibe Coding and other generative‑AI development accelerators.
 
  • Collaborate with product, marketing, and data teams to translate business needs into robust technical solutions.
 
  • Mentor engineers and elevate engineering standards, code quality, and operational excellence within the POD.
 
Required Skills & Experience: 
  • Deep expertise in MarTech platforms with hands‑on experience in Adobe Campaign or similar orchestration tools.
 
  • Strong proficiency in big‑data technologies: Scala, Databricks, Spark SQL, Spark Streaming, Python.
 
  • Cloud engineering experience with Azure services, including Azure Data Factory.
 
  • Advanced system design capabilities including event‑driven architectures and distributed design patterns.
 
  • Experience with AI‑augmented development such as Vibe Coding or comparable frameworks.
 
  • Proven ability to lead engineering teams in a fast‑paced, cross‑functional environment.
 
  • Strong communication and stakeholder alignment skills with the ability to translate technical concepts into business impact.
 
Preferred Qualifications:
  • Experience in large‑scale marketing ecosystems (ESP, CDP, personalization engines, real‑time decisioning).
 
  • Background in high‑volume data processing supporting customer engagement or growth marketing.
 
  • Familiarity with DevOps practices including CI/CD, observability, and automated testing.
 
  • Exposure to modern AI/ML pipelines for personalization, segmentation, or content automation.

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