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Marketing Writer Jobs (NOW HIRING)

We are currently looking for a Marketing Writer in our Lincoln, Nebraska office. Responsibilities: * Write, edit, and proofread qualification/proposal submittals that include cover letters, firm ...

We are seeking a Content Marketing Writer to own the Panopto story across our digital ecosystem. This is not a traditional "writing" role; it is a strategic position sitting at the intersection of ...

We are seeking a Content Marketing Writer to own the Panopto story across our digital ecosystem. This is not a traditional "writing" role; it is a strategic position sitting at the intersection of ...

JOB SUMMARY We are seeking a Content Marketing Writer to create high-quality, compelling content that builds brand awareness, supports lead generation efforts, and drives website traffic. This role ...

JOB SUMMARY We are seeking a Content Marketing Writer to create high-quality, compelling content that builds brand awareness, supports lead generation efforts, and drives website traffic. This role ...

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Marketing Writer information

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How much do marketing writer jobs pay per hour?

As of Jun 29, 2026, the average hourly pay for marketing writer in the United States is $37.31, according to ZipRecruiter salary data. Most workers in this role earn between $28.61 and $43.51 per hour, depending on experience, location, and employer.

What is the highest paying job for writers?

Senior technical writers, copywriters in specialized industries like finance or technology, and content strategists tend to have the highest salaries among writing roles. These positions often require advanced skills, certifications, and experience, and can offer six-figure incomes in some cases.

How much do marketing writers make?

Marketing writers typically earn a median annual salary of around $55,000 to $70,000, depending on experience, location, and industry. Freelance marketing writers may charge hourly rates ranging from $25 to $100 or more, based on their expertise and project scope.

How does a Marketing Writer typically collaborate with designers and other team members to create effective campaigns?

Marketing Writers often work closely with graphic designers, marketing strategists, and project managers to develop cohesive campaigns. They contribute by crafting compelling copy that aligns with visual elements and overall campaign objectives. Regular brainstorming sessions, feedback loops, and collaborative editing are common, ensuring that messaging and design work together to engage the target audience. This teamwork not only enhances the quality of deliverables but also helps Marketing Writers gain insights into other aspects of campaign development.

How to become a marketing writer?

To become a marketing writer, develop strong writing skills, understand marketing principles, and gain experience through internships or freelance projects. Familiarity with digital tools like content management systems and SEO is beneficial, and a relevant degree or certification can enhance credibility.

What does a marketing writer do?

A marketing writer creates content such as advertisements, website copy, social media posts, and email campaigns to promote products or services. They research target audiences, craft persuasive messages, and often use tools like SEO and content management systems to optimize their work.

What is the difference between Marketing Writer vs Content Writer?

AspectMarketing WriterContent Writer
CredentialsTypically holds degrees in marketing, communications, or related fieldsOften has degrees in journalism, English, or communications
Work EnvironmentWorks in marketing teams, advertising agencies, or corporate settingsWorks in media, publishing, or digital content platforms
Employer & Industry UsageUsed by marketing departments to promote products/servicesUsed by media outlets, blogs, and content platforms for informational or entertainment content
Search & Comparison IntentFocused on promotional, persuasive, and campaign-driven writingFocused on informational, educational, or entertainment content

In summary, Marketing Writers primarily craft content aimed at promoting products or services and are often embedded within marketing teams. Content Writers, on the other hand, produce a broader range of informational or entertainment content, often for media or publishing outlets. While both roles require strong writing skills, their focus and work environments differ significantly.

What are the key skills and qualifications needed to thrive as a Marketing Writer, and why are they important?

To thrive as a Marketing Writer, you need strong writing, editing, and storytelling abilities, often supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and analytics platforms is typically required. Creativity, attention to detail, and the ability to adapt messaging for diverse audiences are essential soft skills. These skills ensure compelling, targeted content that drives engagement and supports marketing goals.

What Is a Marketing Writer?

A marketing writer develops marketing c for a company. They are focused on increasing sales and promoting the brand of the company through written material. Job duties can include producing online content for a website, creating social media posts, or writing blogs. Career qualifications for a marketing writer typically include a bachelor’s degree in marketing, communications, or English and experience.

What cities are hiring for Marketing Writer jobs? Cities with the most Marketing Writer job openings:
What are the most commonly searched types of Marketing Writer jobs? The most popular types of Marketing Writer jobs are:
Who are the top companies hiring for Marketing Writer jobs? The top employers for Marketing Writer jobs are:
What states have the most Marketing Writer jobs? States with the most job openings for Marketing Writer jobs include:
What are popular job titles related to Marketing Writer jobs? For Marketing Writer jobs, the most frequently searched job titles are:
Infographic showing various Marketing Writer job openings in the United States as of June 2026, with employment types broken down into 98% Full Time, 1% Part Time, and 1% Contract. Highlights an 61% Physical, 2% Hybrid, and 37% Remote job distribution, with an average salary of $77,615 per year, or $37.3 per hour.
Marketing Writer

Full-time

Posted 13 days ago


Job description

Company Description
The Indiana University Foundation (IUF) advances the mission of Indiana University by inspiring philanthropy that fuels student success, pioneering research, and transformational impact across Indiana and beyond.
At IUF, we connect donors to the causes they care about most-turning passion into purpose and generosity into lasting impact. Our team values collaboration, innovation, data informed strategy, and meaningful relationships, all within a culture that supports professional growth and mission-driven work.
Job Description
Are you a strategic storyteller who can turn ideas into compelling content that inspires action? As a Marketing Writer, you'll play a key role in advancing the missions of the IU Alumni Association and IU Foundation-building awareness, shaping perception, and driving engagement and philanthropy across the IU community.
You'll collaborate with cross-functional teams to deliver high-impact campaigns and communications that resonate with alumni, donors, and partners. From fundraising campaigns to digital storytelling, your work will help strengthen lifelong connections to Indiana University.
Drive strategy and impact
  • Create content that builds awareness, inspires engagement, and supports fundraising goals
  • Partner with stakeholders to deliver strategic marketing solutions aligned with business objectives
  • Use audience insights and performance data to inform content strategy

Create exceptional content
  • Write, edit, and proofread a wide range of deliverables including campaigns, case statements, digital content, and event materials
  • Develop content for web, email, social media, video, print, and direct mail
  • Ensure all content aligns with brand voice, tone, and style standards
  • Tailor messaging to diverse audiences including alumni, donors, and campus partners

Collaborate across teams
  • Work closely with marketing strategists, designers, project managers, and developers
  • Support internal partners across fundraising, communications, and engagement teams
  • Collaborate with academic units and programs across IU campuses

Elevate performance
  • Serve as an editorial resource and subject matter expert
  • Stay current on marketing trends and fundraising best practices
  • Build strong relationships with colleagues, partners, and leadership

What You Bring
  • Exceptional writing, editing, and storytelling skills
  • Strong understanding of marketing strategy and content development
  • Experience creating content across digital and print channels
  • Ability to collaborate effectively and manage multiple priorities
  • Attention to detail and commitment to editorial excellence
  • Knowledge of brand storytelling and audience engagement

Qualifications
  • Bachelor's degree in English, Journalism, Communications, Marketing, or related field
  • 2-3+ years of professional writing/editing experience with a marketing focus
  • Experience in agency, media, higher education, or nonprofit environments preferred
  • Familiarity with fundraising or advancement communications is a plus

Additional Information
Hybrid schedule: Monday, Wednesday, Friday in office; Tuesday and Thursday remote
This role will be posted for 10 days minimum but may remain open longer. The IUF is committed to providing a safe, respectful, and professional work environment that is free of Discrimination and Harassment. The IUF will not tolerate any form of Discrimination or Harassment based on the Individual's race, ethnicity, religion, color, sex, age, national origin, genetic information, sexual orientation, disability, gender identity or expression, ancestry, marital status, protected veteran status, pregnancy, or any other basis prohibited by law.
Ready to help shape the messages that move IU forward? Apply today to join the Indiana University Foundation as our next Marketing Writer.