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Marketing Operations Manager Jobs in Raleigh, NC

IONNA LLC

Marketing Operations Manager

Raleigh, NC

$95/hr

We are seeking a data-driven Marketing Operations Manager to own marketing performance, analytics, and vendor accountability across all paid and owned channels. This role ensures that marketing spend ...

IONNA LLC

Marketing Operations Manager

Raleigh, NC

$95/hr

We are seeking a data-driven Marketing Operations Manager to own marketing performance, analytics, and vendor accountability across all paid and owned channels. This role ensures that marketing spend ...

IONNA LLC

Marketing Operations Manager

Raleigh, NC · On-site

$95/hr

We are seeking a data-driven Marketing Operations Manager to own marketing performance, analytics, and vendor accountability across all paid and owned channels. This role ensures that marketing spend ...

FocusKPI

Marketing Operations Analyst

Durham, NC · On-site

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...

FocusKPI

Marketing Operations Analyst

Raleigh, NC · On-site

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...

Mondo

Marketing Operations & AI Strategist

Durham, NC · Remote

Marketing Operations & AI Strategist Location-Type: Remote (must reside in one of the following ... Experience leading change management initiatives tied to the introduction of new technologies and ...

Dlapiper

Sr Marketing Operations Coordinator

Raleigh, NC · Hybrid

$34.08 - $48.74/hr

You will collaborate closely with the Senior Manager of Marketing Operations to execute tactically complex, cross-department and interdepartmental initiatives that require strategic coordination and ...

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All JobsMarketing Operations Manager JobsMarketing Operations Manager Jobs in Raleigh, NC

Marketing Operations Manager information

See Raleigh, NC salary details

$20.9K

$98.6K

$171.1K

How much do marketing operations manager jobs pay per year?

As of Jun 30, 2026, the average yearly pay for marketing operations manager in Raleigh, NC is $98,596.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,000.00 and $123,000.00 per year, depending on experience, location, and employer.

What is the difference between Marketing Operations Manager vs Marketing Coordinator?

AspectMarketing Operations ManagerMarketing Coordinator
ResponsibilitiesOversees marketing processes, technology, data analysis, and team coordinationSupports marketing campaigns, manages schedules, and assists with content creation
Required SkillsProject management, data analysis, marketing technology proficiencyCommunication, organization, basic marketing knowledge
Work EnvironmentStrategic planning, cross-department collaborationExecution-focused, campaign support
Common CertificationsHubSpot, Google Analytics, PMP (optional)None typically required

The Marketing Operations Manager focuses on optimizing marketing processes and technology, while the Marketing Coordinator handles campaign support and execution. Both roles are essential but differ in scope and strategic involvement.

What are the key skills and qualifications needed to thrive as a Marketing Operations Manager, and why are they important?

To thrive as a Marketing Operations Manager, you need expertise in marketing strategy, data analysis, project management, and a bachelor’s degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and analytics tools is typically required, along with certifications such as Salesforce or Google Analytics. Strong organizational skills, attention to detail, and effective communication help drive cross-functional collaboration and process optimization. These skills ensure seamless marketing execution, data-driven decision-making, and alignment between marketing initiatives and overall business objectives.

What Is a Marketing Operations Manager?

A marketing operations manager supervises marketing department staff to maintain productivity and smooth operations. Unlike a marketing project manager who focuses on a particular marketing campaign, a marketing operations manager oversees the overall marketing department and ensures the staff meets their goals. Job duties include evaluating market trends to develop new marketing strategies, creating department goals, delegating project tasks to employees, and training new marketing employees. Qualifications for this career include a bachelor’s or master’s degree in marketing, business administration, or a related field, extensive marketing experience, and leadership skills.

What are some common challenges faced by Marketing Operations Managers when aligning marketing technology with organizational goals?

Marketing Operations Managers often encounter challenges when ensuring that marketing technology stacks effectively support broader business objectives. Integrating new tools with existing systems, maintaining data accuracy across platforms, and securing buy-in from cross-functional teams can be complex. Additionally, staying updated with rapidly evolving marketing technologies while balancing cost and utility requires ongoing attention. Successful Marketing Operations Managers proactively communicate with stakeholders, regularly evaluate tech performance, and foster a culture of continuous improvement to address these hurdles.

What are Marketing Operations Managers?

Marketing Operations Managers are professionals responsible for optimizing and overseeing the systems, processes, and technology that support a company's marketing initiatives. They manage marketing data, implement and maintain marketing automation tools, and ensure campaigns run smoothly and efficiently. Their role often involves collaborating with marketing, sales, and IT teams to streamline workflows, improve data accuracy, and measure marketing performance. Ultimately, they help ensure that marketing efforts are effective, scalable, and aligned with business goals.
More about Marketing Operations Manager jobs
What are the most commonly searched types of Marketing Operations jobs in Raleigh, NC? The most popular types of Marketing Operations jobs in Raleigh, NC are:
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What cities near Raleigh, NC are hiring for Marketing Operations Manager jobs? Cities near Raleigh, NC with the most Marketing Operations Manager job openings:
Marketing Operations Manager jobs near you

Marketing Operations Manager

Cato Networks

Raleigh, NC

Other

Posted 26 days ago

Key responsibilities

  • Serve as the primary Marketing Operations partner for the NAM marketing team, supporting end-to-end campaign execution, reporting, measurement, and optimization.

  • Partner with global Channel and Field Marketing teams to support marketing programs, build and optimize scalable processes, and drive adoption of best practices and automation.

  • Own and optimize marketing systems, ensure data quality, system integration, and reporting accuracy, and lead cross-functional projects involving marketing systems and analytics.

Job description

Cato Networks is seeking a highly analytical, data-driven Marketing Operations Manager to support the North America (NAM) Marketing organization while driving global operational excellence across Channel and Field Marketing. 

This is and individual contributor role that combines regional ownership with global impact. As the primary Marketing Operations partner for the NAM marketing team, you will drive campaign execution, lead lifecycle management, marketing automation, attribution, pipeline generation, and performance measurement initiatives that directly influence revenue growth. In parallel, you will partner with global Channel and Field Marketing teams to build scalable operational frameworks, optimize partner and field marketing programs, and establish consistent processes, reporting, and governance across regions. 

The ideal candidate brings a strong blend of Marketing Operations and Revenue Operations expertise, with deep experience managing modern go-to-market technology stacks, marketing analytics, funnel measurement, and cross-functional process optimization. This individual will play a key role in advancing Cato's AI transformation strategy by identifying, implementing, and scaling AI-powered workflows, automation solutions, and operational efficiencies that improve marketing performance, accelerate execution, and enhance decision-making across the organization. 

Success in this role requires a strategic operator who can translate data into business insights, optimize the customer and partner journey, improve attribution and revenue visibility, and drive operational excellence across a rapidly growing global marketing organization. 

Responsibilities:

North America Marketing Operations 

  • Serve as the primary Marketing Operations partner for the NAM marketing team. 
  • Support end-to-end campaign execution, reporting, measurement, and optimization. 
  • Manage lead lifecycle processes, campaign operations, and marketing automation workflows. 
  • Develop dashboards and reporting frameworks to track marketing performance, pipeline contribution, and ROI. 
  • Deliver actionable insights and recommendations to improve campaign effectiveness and business outcomes. 

Global Channel & Field Marketing Operations 

  • Partner with global Channel and Field Marketing teams to support marketing programs, partner initiatives, and field campaigns. 
  • Build and optimize scalable processes, workflows, and reporting frameworks. 
  • Support Partner Portal operations and partner engagement programs. 
  • Drive adoption of best practices, automation, and operational consistency across regions. 

Systems, Analytics & Process Optimization 

  • Own and optimize marketing systems, including Salesforce, Marketo\ HubSpot, Demandbase, Dreamdata, ZoomInfo, and related GTM platforms. 
  • Ensure data quality, system integration, attribution, and reporting accuracy. 
  • Identify opportunities to improve efficiency through automation, AI, and process optimization. 
  • Lead cross-functional projects involving marketing systems, analytics, and operational improvements. 

Requirements:

  • Bachelor's degree in Marketing, Business, Economics, Information Systems, or related field (MBA is an advantage). 
  • 5+ years of experience in Marketing Operations, Revenue Operations, Sales Operations, or Channel Marketing Operations. 
  • Hands-on expertise with Salesforce and marketing automation platforms such as Marketo and/or HubSpot. 
  • Hands-on experience with AI automation platforms such as Make.com, n8n,  or similar tools. 
  • Proven ability to design, build, and optimize AI-powered workflows, automations, and operational processes . 
  • Strong experience managing marketing technologies, integrations, and campaign operations. 
  • Proven experience building dashboards, analyzing marketing performance, and translating data into business recommendations. 
  • Strong understanding of demand generation, funnel management, attribution, lead lifecycle management, and ABM strategies. 
  • Experience managing complex cross-functional projects and collaborating with global stakeholders. 
  • Advanced Excel and reporting skills with strong analytical capabilities. 
  • Exceptional organizational skills with the ability to manage multiple priorities simultaneously. 
  • Self-starter with a proactive mindset and passion for process improvement, automation, and operational excellence. 
  • Excellent communication, presentation, and stakeholder management skills. 
  • Experience in partner marketing programs/partner portal implementation - a plus 

As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity,national origin, disability, veteran status.

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