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Marketing Associate Jobs in Springfield, MA (NOW HIRING)

Limitless East Marketing

Marketing Assistant

Hartford, CT · On-site

$45K - $50K/yr

Swift7 Consultants is seeking a motivated Marketing Assistant to join our growing team in Hartford, CT. This role offers an exciting opportunity to support marketing initiatives, collaborate with ...

Pwc

Salesforce Marketing Cloud Senior Associate

Hartford, CT · On-site

$126K - $154K/yr

The Opportunity As part of the Salesforce Marketing and Sales team you'll lead the creation and implementation of impactful Salesforce Marketing Cloud solutions. As a Senior Associate you'll analyze ...

Canopy

Marketing Coordinator

Springfield, MA · On-site

$50K - $60K/yr

Working closely with Marketing Leads and other members of the Marketing team, you'll execute marketing campaigns across email, social media, websites, print, events, and digital channels while ...

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All JobsMarketing Associate JobsMarketing Associate Jobs in Springfield, MA

Marketing Associate information

See Springfield, MA salary details

$26.4K

$50.5K

$72.7K

How much do marketing associate jobs pay per year?

As of Jul 28, 2026, the average yearly pay for marketing associate in Springfield, MA is $50,528.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,900.00 and $57,800.00 per year, depending on experience, location, and employer.

What are the best entry-level jobs in marketing?

Entry-level marketing roles include positions such as marketing assistant, social media coordinator, and marketing intern. These jobs typically require strong communication skills, familiarity with digital tools like social media platforms and basic analytics, and often serve as stepping stones to more advanced marketing positions.

What are the key skills and qualifications needed to thrive as a Marketing Associate, and why are they important?

To thrive as a Marketing Associate, you need a solid grasp of marketing principles, data analysis, and content creation, typically supported by a bachelor’s degree in marketing or a related field. Familiarity with tools like Google Analytics, social media management platforms, and CRM systems is highly beneficial. Strong communication, creativity, and organizational skills help you collaborate effectively and adapt to fast-changing campaigns. These competencies are essential for executing successful marketing strategies and driving measurable business results.

How does a Marketing Associate typically collaborate with other departments within a company?

Marketing Associates frequently work cross-functionally, collaborating with teams such as sales, product development, and design to execute campaigns and support business objectives. They may coordinate with the sales team to align messaging and gather customer insights, or work alongside the design team to produce visually compelling promotional materials. This role often requires strong communication and project management skills to ensure that marketing initiatives are consistent and integrated across departments, helping to drive overall company success.

What Is a Marketing Associate?

A marketing associate is an entry-level or mid-level position in the marketing department. As a marketing associate, you work under the direction of the marketing manager. Desired skills and qualifications for the position of marketing associate can vary by position. However, a high school diploma is usually a minimal requirement. Candidates with a bachelor’s degree in marketing may be preferred. The duties and responsibilities of a marketing associate vary by company and position and may include monitoring social media, writing blog posts and ad copy, data entry, and taking notes during meetings. Holding a marketing associate position can lead to higher level jobs in the marketing department.

Is a marketing associate entry-level?

Yes, a marketing associate position is typically considered entry-level, suitable for candidates with little to no professional experience. It often requires basic skills in marketing principles, communication, and familiarity with tools like social media platforms or marketing software.

What is the role of a marketing associate?

A marketing associate supports marketing campaigns by conducting research, creating content, managing social media, and analyzing data to help promote products or services. They often work with marketing tools like CRM software and may assist with event planning and advertising efforts. Strong communication skills and knowledge of marketing strategies are essential for this role.

What is the difference between Marketing Associate vs Marketing Coordinator?

AspectMarketing AssociateMarketing Coordinator
Required CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentOffice setting, supporting marketing campaigns and researchOffice setting, coordinating marketing activities and events
Employer & Industry UsageCommon in advertising, retail, and corporate sectorsCommon in advertising, retail, and corporate sectors
Search & Comparison IntentUnderstanding entry-level marketing roles and responsibilitiesDistinguishing roles involving campaign coordination and execution

The main difference between a Marketing Associate and a Marketing Coordinator lies in their focus. Marketing Associates typically support research and campaign development, while Marketing Coordinators handle the organization and execution of marketing activities. Both roles require similar educational backgrounds and are found in similar industries, but their day-to-day tasks differ slightly, with Coordinators often managing logistics and timelines.

What is the highest paid job in marketing?

The highest paid roles in marketing are often executive-level positions such as Chief Marketing Officer (CMO) or Vice President of Marketing, with salaries reaching into the high six or seven figures depending on the company and industry. These roles typically require extensive experience, strategic leadership skills, and a strong understanding of market trends and data analysis tools.

What does a Marketing Associate do?

A Marketing Associate supports the marketing team by helping to develop and implement marketing strategies, campaigns, and materials. Their tasks often include conducting market research, analyzing consumer data, coordinating events, managing social media accounts, and assisting with the creation of promotional content. They play an important role in ensuring marketing projects run smoothly and are completed on time. This entry-level position is ideal for those looking to gain experience and build a career in marketing.
More about Marketing Associate jobs
What are the most commonly searched types of Marketing jobs in Springfield, MA? The most popular types of Marketing jobs in Springfield, MA are:
What are popular job titles related to Marketing Associate jobs in Springfield, MA? For Marketing Associate jobs in Springfield, MA, the most frequently searched job titles are:
What job categories do people searching Marketing Associate jobs in Springfield, MA look for? The top searched job categories for Marketing Associate jobs in Springfield, MA are:
What cities near Springfield, MA are hiring for Marketing Associate jobs? Cities near Springfield, MA with the most Marketing Associate job openings:
Marketing Associate jobs near you
Infographic showing various Marketing Associate job openings in Springfield, MA as of July 2026, with employment types broken down into 1% As Needed, 69% Full Time, 27% Part Time, 2% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $50,528 per year, or $24.3 per hour.

Marketing Management Training Program

NY Marketing Firm

Hartford, CT • On-site

Full-time

Posted 19 days ago

Job description

Company Description

POWERED BY PEOPLE

Job Description

MARKETING - MANAGEMENT TRAINING PROGRAM

What Matters Most To You In Your Next Position?
- Opportunity for Advancement?
- Continual Growth and Development?
- Comprehensive Training and Mentors?
NY Marketing Firm is looking for Competitive Individuals with a "winning mind-set" and "entrepreneur spirit" to fill Entry Level positions in marketing, advertising, public relations and management for our expanding firm. The right individual will thrive in a fast paced professional environment and find motivation and fulfillment in the exciting challenges of a growing company.
Currently, we are interviewing for ENTRY-LEVEL MARKETING ASSOCIATE positions that have the opportunity for advancement into marketing management through our Management-Training Program. The perfect candidate must possess enthusiasm, strong work ethic, and willingness to learn. We also value Great people skills, ambition, and integrity.
Our goal is to promote and maintain a positive, fun and professional atmosphere while developing the leadership qualities in our marketing managers.
Our plan is to double in size by the end of 2013. We need goal oriented team members who have the entrepreneurial mind set to contribute to our growth. 
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646.512.5754

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