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Marketing Jobs in Springfield, MA (NOW HIRING)

Marketing Assistant

Hartford, CT · On-site

$45K - $50K/yr

Swift7 Consultants is seeking a motivated Marketing Assistant to join our growing team in Hartford, CT. This role offers an exciting opportunity to support marketing initiatives, collaborate with ...

Marketing Coordinator

Springfield, MA · On-site

$50K - $60K/yr

Working closely with Marketing Leads and other members of the Marketing team, you'll execute marketing campaigns across email, social media, websites, print, events, and digital channels while ...

Marketing Assistant

Hartford, CT · On-site

$40K - $50K/yr

Assists Marketers with submitting and writing new business in support of HUB's growth and retention goals. * Enters new business applications into EPIC and updates applications when business is ...

Marketing Assistant

West Hartford, CT · Hybrid

$40K - $51K/yr

Assists Marketers with submitting and writing new business in support of HUB's growth and retention goals. * Enters new business applications into EPIC and updates applications when business is ...

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Marketing information

See Springfield, MA salary details

$13

$32

$56

How much do marketing jobs pay per hour?

As of Jul 27, 2026, the average hourly pay for marketing in Springfield, MA is $32.57, according to ZipRecruiter salary data. Most workers in this role earn between $21.54 and $43.12 per hour, depending on experience, location, and employer.

What is the difference between Marketing vs Sales?

AspectMarketingSales
Primary FocusCreating awareness and generating leadsConverting leads into customers
Skills NeededMarket research, content creation, brandingCommunication, negotiation, relationship building
Work EnvironmentStrategic planning, campaigns, digital platformsClient meetings, direct interactions, closing deals
Common CertificationsDigital marketing certifications, HubSpot, Google AdsSales certifications, CRM training

While marketing focuses on attracting and engaging potential customers through campaigns and branding, sales concentrates on directly closing deals and building customer relationships. Both roles are essential in the sales funnel and often work closely together to achieve business growth.

What is marketing and what do marketers do?

Marketing is the process of promoting, selling, and distributing a product or service to customers. Marketers identify target audiences, develop strategies to reach them, and create campaigns that build brand awareness and drive sales. Their work often involves market research, advertising, digital marketing, social media management, and analyzing data to measure the effectiveness of marketing efforts. Ultimately, marketers help businesses connect with consumers and achieve their business goals.

What are the jobs under marketing?

Jobs under marketing include roles such as marketing coordinator, marketing manager, digital marketing specialist, content creator, social media manager, brand strategist, market researcher, and advertising executive. These roles often require skills in communication, analytics, and familiarity with marketing tools like SEO, CRM, and analytics platforms.

How does a marketing professional typically collaborate with other departments within a company?

Marketing professionals regularly work cross-functionally with departments like sales, product development, and customer service to align strategies and messaging. For example, they may partner with sales to develop campaigns that support lead generation, or with product teams to ensure that promotional materials accurately reflect new features. Close collaboration helps ensure consistent branding and a seamless customer experience. Effective communication and teamwork are key to delivering successful marketing initiatives.

What jobs pay 500,000 a year in the US?

In the marketing field, executive roles such as Chief Marketing Officer (CMO) or senior vice president positions can reach or exceed $500,000 annually, especially in large corporations or highly competitive industries. These roles typically require extensive experience, strategic leadership skills, and often involve performance-based bonuses and stock options.

What are careers in marketing?

Careers in marketing include roles such as marketing manager, digital marketer, content creator, market researcher, and brand strategist. These positions involve developing advertising strategies, analyzing market trends, managing campaigns, and using tools like social media and analytics software. A bachelor's degree in marketing, business, or related fields is often required, along with strong communication and analytical skills.

How to Get a Job in Marketing

Most marketing and advertising jobs require a bachelor’s degree, although some employers will consider experience in sales and advertising as a substitute for a college degree, especially if you have a compelling portfolio of work. Advanced degrees are not required by most agencies, although an MBA or an advanced degree in a field like accounting will set you ahead of other candidates, should you pursue work in the financial side of marketing. Market analysts should have strong math skills and facility with analytical problem-solving, while those who work in creative departments should have outstanding language and design skills.

What jobs can marketing do?

Marketing professionals can work in roles such as marketing manager, digital marketing specialist, content creator, social media manager, brand strategist, and market researcher. These jobs involve developing campaigns, analyzing market trends, managing advertising efforts, and using tools like analytics platforms and content management systems. Skills in communication, data analysis, and creativity are essential for success in these roles.

What are the key skills and qualifications needed to thrive as a Marketing professional, and why are they important?

To thrive as a Marketing professional, you need a strong grasp of market research, branding, campaign strategy, and typically at least a bachelor's degree in marketing or a related field. Familiarity with digital marketing tools, analytics platforms like Google Analytics, and certifications such as HubSpot or Google Ads are highly valuable. Creativity, adaptability, and strong communication skills help you craft compelling messages and collaborate effectively across teams. These skills are crucial for driving brand awareness, engaging target audiences, and achieving business goals in a competitive marketplace.
What are the most commonly searched types of Marketing jobs in Springfield, MA? The most popular types of Marketing jobs in Springfield, MA are:
What are popular job titles related to Marketing jobs in Springfield, MA? For Marketing jobs in Springfield, MA, the most frequently searched job titles are:
What cities near Springfield, MA are hiring for Marketing jobs? Cities near Springfield, MA with the most Marketing job openings:
Infographic showing various Marketing job openings in Springfield, MA as of July 2026, with employment types broken down into 86% Full Time, 12% Part Time, 1% Temporary, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $67,752 per year, or $32.6 per hour.

Marketing Executive

Limitless East Marketing

Hartford, CT • On-site

Full-time

Posted 10 days ago


Job description

Company Description

At Beloform Craft, we believe meaningful relationships are the foundation of every successful brand. Our team is dedicated to creating authentic connections, building strong client partnerships, and delivering communication strategies that leave a lasting impact. We foster a collaborative, innovative workplace where individuals are encouraged to develop their talents, contribute fresh ideas, and grow professionally.

Job Description

Beloform Craft is seeking a motivated and creative Marketing Executive to join our growing team in Hartford, CT. This role is ideal for someone who enjoys developing marketing strategies, coordinating campaigns, analyzing market trends, and contributing fresh ideas that strengthen brand awareness and business growth.

As a Marketing Executive, you will work closely with internal teams to plan and execute marketing initiatives while supporting the company's long-term objectives.

Responsibilities

  • Develop and coordinate marketing campaigns across multiple channels.
  • Assist in creating promotional strategies that enhance brand visibility.
  • Conduct market research and analyze consumer trends.
  • Collaborate with cross-functional teams to support marketing initiatives.
  • Prepare campaign reports and evaluate marketing performance.
  • Help maintain brand consistency across marketing materials.
  • Coordinate project timelines and ensure campaigns are delivered efficiently.
  • Identify opportunities to improve customer engagement and business growth.
Qualifications
  • Strong communication and interpersonal skills.
  • Excellent organizational and time management abilities.
  • Creative thinking with strong problem-solving skills.
  • Ability to manage multiple projects simultaneously.
  • Analytical mindset with attention to detail.
  • Proficiency with common business and marketing software.
  • Ability to work both independently and within a collaborative team environment.
  • Professional attitude with a proactive approach to learning.
Additional Information
  • Competitive salary.
  • Career growth and advancement opportunities.
  • Professional development and ongoing training.
  • Supportive and collaborative work environment.
  • Opportunity to contribute to innovative marketing projects.
  • Stable full-time employment.
  • Modern and professional workplace.