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Marketing Jobs in Springfield, MA (NOW HIRING)

Marketing Executive

Hartford, CT · On-site

$50K - $55K/yr

Creative mindset with a strategic approach to marketing. * Strong analytical and critical thinking skills. * Ability to work independently as well as collaboratively. * Proficiency with standard ...

Marketing Specialist

Hartford, CT · Hybrid

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Marketing Specialist reports directly to the Marketing Manager. This is a hybrid position, with an in-office requirement at our Hartford, Connecticut corporate office every Tuesday. Preference ...

Marketing Specialist

Hartford, CT · On-site

$60K - $65K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Marketing Specialist reports directly to the Marketing Manager. This is a hybrid position, with an in-office requirement at our Hartford, Connecticut corporate office every Tuesday. Preference ...

Marketing Manager

Hartford, CT · On-site

$65K - $85K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • PTO

The Role As Head of Marketing, you get the keys to our entire brand. You will set the strategy, create the content, run the channels, and work side by side with the CEO to make Parkville Market ...

Marketing Manager

Hartford, CT · On-site

$65K - $85K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • PTO

The Role As Head of Marketing, you get the keys to our entire brand. You will set the strategy, create the content, run the channels, and work side by side with the CEO to make Parkville Market ...

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Marketing information

See Springfield, MA salary details

$13

$32

$56

How much do marketing jobs pay per hour?

As of Aug 18, 2026, the average hourly pay for marketing in Springfield, MA is $32.57, according to ZipRecruiter salary data. Most workers in this role earn between $21.54 and $43.12 per hour, depending on experience, location, and employer.

What is marketing?

Marketing is the process of promoting, selling, and distributing a product or service to customers. Marketers identify target audiences, develop strategies to reach them, and create campaigns that build brand awareness and drive sales. Their work often involves market research, advertising, digital marketing, social media management, and analyzing data to measure the effectiveness of marketing efforts. Ultimately, marketers help businesses connect with consumers and achieve their business goals.

How to get a job in marketing?

Most marketing and advertising jobs require a bachelor’s degree, although some employers will consider experience in sales and advertising as a substitute for a college degree, especially if you have a compelling portfolio of work. Advanced degrees are not required by most agencies, although an MBA or an advanced degree in a field like accounting will set you ahead of other candidates, should you pursue work in the financial side of marketing. Market analysts should have strong math skills and facility with analytical problem-solving, while those who work in creative departments should have outstanding language and design skills.

What are the key skills and qualifications needed to thrive as a marketing professional?

To thrive as a Marketing professional, you need a strong grasp of market research, branding, campaign strategy, and typically at least a bachelor's degree in marketing or a related field. Familiarity with digital marketing tools, analytics platforms like Google Analytics, and certifications such as HubSpot or Google Ads are highly valuable. Creativity, adaptability, and strong communication skills help you craft compelling messages and collaborate effectively across teams. These skills are crucial for driving brand awareness, engaging target audiences, and achieving business goals in a competitive marketplace.

How does a marketing professional typically collaborate with other departments within a company?

Marketing professionals regularly work cross-functionally with departments like sales, product development, and customer service to align strategies and messaging. For example, they may partner with sales to develop campaigns that support lead generation, or with product teams to ensure that promotional materials accurately reflect new features. Close collaboration helps ensure consistent branding and a seamless customer experience. Effective communication and teamwork are key to delivering successful marketing initiatives.

What is the difference between Marketing vs Sales?

AspectMarketingSales
Primary FocusCreating awareness and generating leadsConverting leads into customers
Skills NeededMarket research, content creation, brandingCommunication, negotiation, relationship building
Work EnvironmentStrategic planning, campaigns, digital platformsClient meetings, direct interactions, closing deals
Common CertificationsDigital marketing certifications, HubSpot, Google AdsSales certifications, CRM training

While marketing focuses on attracting and engaging potential customers through campaigns and branding, sales concentrates on directly closing deals and building customer relationships. Both roles are essential in the sales funnel and often work closely together to achieve business growth.

What are careers in marketing?

Careers in marketing include roles such as marketing manager, digital marketing specialist, content creator, market researcher, and brand strategist. These positions involve developing advertising strategies, analyzing market trends, managing campaigns, and using tools like social media and analytics software. Strong communication, creativity, and understanding of consumer behavior are essential skills in this field.

What do you do in a marketing job?

A marketing job involves developing strategies to promote products or services, creating advertising campaigns, conducting market research, and analyzing consumer data. Professionals in this field often use tools like social media, email marketing, and analytics software to reach target audiences and measure campaign effectiveness.

What jobs work in marketing?

Jobs in marketing include roles such as marketing coordinator, digital marketing specialist, content marketer, social media manager, brand manager, market research analyst, and marketing manager. These positions often require skills in communication, analytics, and familiarity with marketing tools like SEO, Google Analytics, and social media platforms.

What are the most commonly searched types of Marketing jobs in Springfield, MA?

The most popular types of Marketing jobs in Springfield, MA are:

What are popular job titles related to Marketing jobs in Springfield, MA?

For Marketing jobs in Springfield, MA, the most frequently searched job titles are:

What cities near Springfield, MA are hiring for Marketing jobs?

Cities near Springfield, MA with the most Marketing job openings:

Infographic showing various Marketing job openings in Springfield, MA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $67,752 per year, or $32.6 per hour.

$50K - $55K/yr

Full-time

Re-posted yesterday


Job description

Company Description

Beloform Craft is dedicated to delivering high-quality craftsmanship through precision, reliability, and innovation. We take pride in maintaining a safe, efficient, and professional work environment where employees are valued and encouraged to grow. Our team is built on collaboration, integrity, and a commitment to excellence in everything we do.

Qualifications
  • Strong communication and organizational skills.
  • Excellent attention to detail and problem-solving abilities.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Creative mindset with a strategic approach to marketing.
  • Strong analytical and critical thinking skills.
  • Ability to work independently as well as collaboratively.
  • Proficiency with standard business and productivity software.
  • Eagerness to learn and grow professionally.
Additional Information
  • Competitive salary ($50,000-$55,000 annually)
  • Career growth opportunities
  • Professional development and skill-building
  • Collaborative and supportive work environment
  • Ongoing training and learning opportunities
  • Stable full-time position
  • Opportunity to contribute to impactful marketing projects
  • Work with an innovative and growing company