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Marketing Manager Jobs in Springfield, MA (NOW HIRING)

PMC LLC

Marketing Manager

Hartford, CT · On-site

$65K - $85K/yr

What You'll Do  Develop and execute a marketing plan that meets our growth and revenue goals.  Manage our social media presence across all platforms, including planning, posting, and audience ...

PMC LLC

Marketing Manager

Hartford, CT · On-site

$65K - $85K/yr

What You'll Do  Develop and execute a marketing plan that meets our growth and revenue goals.  Manage our social media presence across all platforms, including planning, posting, and audience ...

Kosmos

Digital Marketing Manager

Hartford, CT · On-site

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Kosmos

Digital Marketing Manager

Hartford, CT · On-site

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Kosmos

Digital Marketing Manager

Hartford, CT · On-site

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Kosmos

Digital Marketing Manager

Hartford, CT · On-site

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Kosmos

Digital Marketing Manager

Hartford, CT

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Ra

Marketing Analytics Senior Manager

Hartford, CT

Marketing Analytics Senior Manager Job Level: Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

Fine Fettle

Marketing Specialist

Hartford, CT · Hybrid

Campaign Development & Management: * Assist in the development and execution of digital marketing campaigns, ensuring alignment with Fine Fettle's brand voice to promote products, drive customer ...

Fine Fettle

Marketing Specialist

Hartford, CT · On-site

$60K - $65K/yr

Campaign Development & Management: * Assist in the development and execution of digital marketing campaigns, ensuring alignment with Fine Fettle's brand voice to promote products, drive customer ...

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All JobsMarketing JobsMarketing Manager JobsMarketing Manager Jobs in Springfield, MA

Marketing Manager information

See Springfield, MA salary details

$32.9K

$83.2K

$145K

How much do marketing manager jobs pay per year?

As of Aug 27, 2026, the average yearly pay for marketing manager in Springfield, MA is $83,196.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,800.00 and $97,700.00 per year, depending on experience, location, and employer.

What does a marketing manager do?

Marketing managers oversee all marketing efforts of a company for its products and services. They supervise the marketing team, leading initiatives in identifying an audience, branding, brainstorming campaigns, creating budgets, and analyzing results for future use.

How does a marketing manager typically collaborate with sales and product teams to achieve business goals?

Marketing Managers regularly work closely with sales and product teams to ensure that marketing strategies align with business objectives. They coordinate campaigns with sales to generate qualified leads, and frequently gather feedback from the sales team to refine messaging and tactics. With product teams, Marketing Managers help launch new offerings by understanding product features and translating them into compelling value propositions for target audiences. This cross-functional collaboration is essential for creating cohesive go-to-market plans and achieving measurable results.

What are the key skills and qualifications needed to thrive as a marketing manager, and why are they important?

To thrive as a Marketing Manager, you need expertise in market research, strategic planning, and campaign development, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools like Google Analytics, and CRM systems, as well as relevant certifications (e.g., HubSpot or Google Ads), is highly valuable. Leadership, creativity, and strong communication skills help you inspire teams and translate insights into effective marketing initiatives. These skills are crucial for driving business growth, maximizing ROI, and ensuring marketing efforts align with organizational goals.

What is the difference between Marketing Manager vs Marketing Coordinator?

AspectMarketing ManagerMarketing Coordinator
ResponsibilitiesDevelops marketing strategies, oversees campaigns, manages teamsSupports campaign execution, coordinates activities, handles administrative tasks
Required SkillsStrategic planning, leadership, analyticsCommunication, organization, basic marketing knowledge
Experience & CertificationsBachelor's degree, 3+ years experience, marketing certificationsBachelor's degree, entry-level or 1-2 years experience
Work EnvironmentOffice-based, managerial setting, cross-department collaborationOffice or remote, supporting marketing teams

The main difference between a Marketing Manager and a Marketing Coordinator lies in their scope of responsibilities and experience. Marketing Managers focus on strategic planning and leadership, while Marketing Coordinators support campaign execution and administrative tasks. Both roles are essential in marketing teams, with Managers overseeing overall strategies and Coordinators handling day-to-day activities.

How much money do marketing managers make?

Marketing managers typically earn a median annual salary of around $105,000, with salaries ranging from approximately $65,000 to over $160,000 depending on experience, industry, and location. They often require skills in market research, digital marketing tools, and strategic planning, and may hold certifications such as the Certified Marketing Management Professional (CMMP).

Is marketing management a high paying job?

Marketing managers typically earn higher salaries compared to many other roles, with compensation influenced by experience, industry, and location. They often have skills in data analysis, strategic planning, and digital marketing tools, which can contribute to higher earning potential.

What is the work of a marketing manager?

A marketing manager develops and implements marketing strategies to promote products or services, analyze market trends, and oversee advertising campaigns. They coordinate with sales teams, manage budgets, and use tools like analytics software to measure campaign effectiveness. Strong communication, leadership skills, and knowledge of digital marketing are essential for this role.

What jobs do marketing managers do?

Marketing managers develop and implement marketing strategies to promote products or services, oversee advertising campaigns, analyze market trends, and coordinate with sales teams. They often use tools like marketing analytics software and may manage budgets, teams, and timelines to achieve business objectives.

What jobs pay well in marketing?

High-paying marketing roles include Marketing Directors, Brand Managers, and Digital Marketing Managers, often requiring strong strategic skills and experience with data analytics and marketing tools. Salaries vary by industry and location but generally range from $80,000 to over $150,000 annually for senior positions.

What skills are needed for a marketing manager?

A marketing manager needs strong communication, strategic thinking, and leadership skills. Proficiency in data analysis, digital marketing tools, and project management are also essential for developing and executing effective marketing campaigns.
More about Marketing Manager jobs

What are the most commonly searched types of Marketing jobs in Springfield, MA?

The most popular types of Marketing jobs in Springfield, MA are:

What job categories do people searching Marketing Manager jobs in Springfield, MA look for?

The top searched job categories for Marketing Manager jobs in Springfield, MA are:

What cities near Springfield, MA are hiring for Marketing Manager jobs?

Cities near Springfield, MA with the most Marketing Manager job openings:

Marketing Manager jobs near you
Infographic showing various Marketing Manager job openings in Springfield, MA as of August 2026, with employment types broken down into 84% Full Time, 14% Part Time, and 2% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $83,196 per year, or $40 per hour.

Marketing Manager

Hartford, CT • On-site

PMC LLC
See more jobs at PMC LLCexternal

$65K - $85K/yr

Full-time

Medical, Dental, Vision, Life, PTO

Re-posted 2 days ago

Job description

The Role As Head of Marketing, you get the keys to our entire brand. You will set the strategy, create the content, run the channels, and work side by side with the CEO to make Parkville Market impossible to ignore. This is a high-energy, high-impact role with real freedom to create. You will team up with every part of the business. From our food vendors and bar operator to events and community partners, you will build the plan that takes our growth to the next level. Bring your big ideas. We want to see them come to life. What You'll Do  Develop and execute a marketing plan that meets our growth and revenue goals.  Manage our social media presence across all platforms, including planning, posting, and audience growth.  Lead the marketing and promotion of our events, driving attendance and engagement for both recurring programming and special occasions.  Create content from start to finish, including graphics, short-form video, and campaigns.  Track and report on metrics across all marketing and advertising, with regular updates to the CEO.  Promote our vendors and their businesses alongside the Parkville Market brand.  Support the bar program through targeted promotion and event-driven traffic.  Collaborate across every sector of the business to maintain a consistent and professional brand voice.  Contribute fresh, creative ideas that strengthen our presence in the market.  Work in a fast-paced environment where priorities shift and you adapt to changes.  Manage and enhance SEO for our website. What You Bring to the Table  3-5+ years of marketing experience. Preferably in hospitality, food + beverage, or entertainment industry.  Strong technical expertise with marketing and content creation tools, including Canva, CapCut, and all major social media platforms.  Proficiency in producing polished graphics and engaging short-form video.  A track record of leading real marketing or social media projects that grew an audience.  A creative, entrepreneurial mindset and a willingness to test new ideas.  The ability to set strategy and then execute it hands-on.  Strong ownership, with the discipline to set targets and measure your own results.  A collaborative style that connects with everyone, from small vendors to the CEO. Here is the best part on experience: we care way more about what you have done than how long you have done it. You do not need a long resume. You just need to show us you can lead a project and grow an audience.