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Marketing Associate Jobs in Worcester, MA (NOW HIRING)

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Marketing Associate information

See Worcester, MA salary details

$26.4K

$50.6K

$72.8K

How much do marketing associate jobs pay per year?

As of Sep 5, 2026, the average yearly pay for marketing associate in Worcester, MA is $50,595.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,900.00 and $57,900.00 per year, depending on experience, location, and employer.

What does a marketing associate do?

A Marketing Associate supports the marketing team by helping to develop and implement marketing strategies, campaigns, and materials. Their tasks often include conducting market research, analyzing consumer data, coordinating events, managing social media accounts, and assisting with the creation of promotional content. They play an important role in ensuring marketing projects run smoothly and are completed on time. This entry-level position is ideal for those looking to gain experience and build a career in marketing.

What are the key skills and qualifications needed to thrive as a marketing associate, and why are they important?

To thrive as a Marketing Associate, you need a solid grasp of marketing principles, data analysis, and content creation, typically supported by a bachelor’s degree in marketing or a related field. Familiarity with tools like Google Analytics, social media management platforms, and CRM systems is highly beneficial. Strong communication, creativity, and organizational skills help you collaborate effectively and adapt to fast-changing campaigns. These competencies are essential for executing successful marketing strategies and driving measurable business results.

How does a marketing associate typically collaborate with other departments within a company?

Marketing Associates frequently work cross-functionally, collaborating with teams such as sales, product development, and design to execute campaigns and support business objectives. They may coordinate with the sales team to align messaging and gather customer insights, or work alongside the design team to produce visually compelling promotional materials. This role often requires strong communication and project management skills to ensure that marketing initiatives are consistent and integrated across departments, helping to drive overall company success.

What is the difference between Marketing Associate vs Marketing Coordinator?

AspectMarketing AssociateMarketing Coordinator
Required CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentOffice setting, supporting marketing campaigns and researchOffice setting, coordinating marketing activities and events
Employer & Industry UsageCommon in advertising, retail, and corporate sectorsCommon in advertising, retail, and corporate sectors
Search & Comparison IntentUnderstanding entry-level marketing roles and responsibilitiesDistinguishing roles involving campaign coordination and execution

The main difference between a Marketing Associate and a Marketing Coordinator lies in their focus. Marketing Associates typically support research and campaign development, while Marketing Coordinators handle the organization and execution of marketing activities. Both roles require similar educational backgrounds and are found in similar industries, but their day-to-day tasks differ slightly, with Coordinators often managing logistics and timelines.

Is a marketing associate an entry-level job?

A marketing associate position is typically considered an entry-level role suitable for candidates with a bachelor's degree in marketing, communications, or related fields. It often involves tasks such as market research, content creation, and campaign support, with opportunities to develop skills in digital marketing tools and analytics. Many employers offer on-the-job training for new hires without extensive experience.

What are 5 careers in marketing?

Five common careers in marketing include marketing manager, digital marketing specialist, content marketer, brand strategist, and market research analyst. These roles often require skills in communication, data analysis, and familiarity with marketing tools like SEO and social media platforms.

What can I do with an associate in marketing?

A marketing associate can pursue roles such as marketing coordinator, social media specialist, or brand assistant. These positions involve tasks like market research, content creation, and campaign support, often requiring skills in digital tools and communication. An associate degree provides a foundation for entry-level marketing jobs and opportunities for advancement with experience and additional training.
More about Marketing Associate jobs

What are the most commonly searched types of Marketing jobs in Worcester, MA?

The most popular types of Marketing jobs in Worcester, MA are:

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For Marketing Associate jobs in Worcester, MA, the most frequently searched job titles are:

What job categories do people searching Marketing Associate jobs in Worcester, MA look for?

The top searched job categories for Marketing Associate jobs in Worcester, MA are:

What cities near Worcester, MA are hiring for Marketing Associate jobs?

Cities near Worcester, MA with the most Marketing Associate job openings:

Marketing Associate jobs near you
Infographic showing various Marketing Associate job openings in Worcester, MA as of August 2026, with employment types broken down into 1% As Needed, 75% Full Time, 22% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $50,595 per year, or $24.3 per hour.

Entry Level Marketing Associate

Helios Acquisitions, Inc.

Wellesley, MA • On-site

Full-time

Re-posted 13 days ago

Job description

Helios Acquisitions Inc. is a Wellesley-based direct marketing firm, is looking for driven individuals to join our expanding team.

As an Entry Level Marketing Associate, you’ll play a key role in executing marketing campaigns by connecting directly with customers in retail settings. This full-time, on-site role offers hands-on training, real-world experience, and clear growth opportunities based on performance. 


What You’ll Do:

  • Interact with customers in retail and event environments
  • Represent client brands with professionalism and enthusiasm
  • Educate customers on products and services
  • Support lead generation and campaign growth


What We’re Looking For:

  • Strong communication skills and a positive mindset
  • Team-oriented and coachable attitude
  • Motivation to learn and grow
  • Background in sales, marketing, or customer service is a plus


What You’ll Get:

  • Paid training and ongoing development
  • Advancement opportunities based on performance
  • Team events and travel opportunities


This position is fully on-site in Wellesley, MA. Local candidates are encouraged to apply.