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Insurance Producer Jobs in Virginia (NOW HIRING)

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Insurance Producer information

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$23.3K

$58.6K

$96.7K

How much do insurance producer jobs pay per year?

As of Aug 21, 2026, the average yearly pay for insurance producer in Virginia is $58,588.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,200.00 and $76,800.00 per year, depending on experience, location, and employer.

What is an insurance producer?

An Insurance Producer is a licensed professional who sells and negotiates insurance policies on behalf of insurance companies to individuals or businesses. They assess clients’ insurance needs, explain policy options, and help clients choose appropriate coverage. Insurance Producers may specialize in areas like life, health, property, or casualty insurance and must comply with state licensing requirements. Their role is essential in helping clients manage risk and protect their assets.

What is an insurance producer?

An insurance producer sells and services policies for an insurance company. As an insurance producer, your duties include contacting leads and helping them with their insurance needs. Your goal is to set them up with a policy from your company. You also work with existing clients to update their policies or add additional coverage. Your exact duties may vary with what type of insurance your company provides. For example, you sell automobile and health insurance differently. While the latter deals primarily with individuals, a health insurance producer may make a large portion of their sales through business health plans. Regardless of the scenario, your job is to generate as much business as possible for your agency by providing excellent insurance options and superb customer service.

What are the key skills and qualifications needed to thrive as an insurance producer?

To thrive as an Insurance Producer, you need a strong understanding of insurance products, sales techniques, and regulatory requirements, typically supported by a state insurance license. Familiarity with customer relationship management (CRM) software and quoting/binding systems is commonly required. Exceptional interpersonal skills, persuasive communication, and resilience help you build client trust and close sales. These skills are crucial for meeting sales targets, ensuring compliance, and fostering long-term client relationships in a competitive industry.

How do insurance producers typically balance client acquisition with ongoing policy management responsibilities?

Insurance Producers often juggle the demands of growing their client base while also providing consistent service to existing customers. This balance requires strong organizational skills and effective time management, as producers must follow up on leads, schedule meetings, and regularly review clients’ policies to ensure they are adequately covered. Many producers work closely with underwriters and customer service teams to streamline policy administration, allowing them to focus on relationship-building and upselling opportunities. Successful producers often set aside dedicated time each week for prospecting, while reserving other periods for client support and renewals.

What is the difference between Insurance Producer vs Insurance Agent?

FeatureInsurance Producer
CredentialsLicensing required; varies by state
Work EnvironmentTypically works for insurance agencies or brokerages, engaging with clients to sell policies
Employer & Industry UsageCommonly used in insurance sales, marketing, and client consultation
Search & Comparison IntentOften compared due to similar roles in insurance sales and licensing requirements

While both Insurance Producers and Insurance Agents are licensed to sell insurance policies, the term 'Insurance Producer' is often used in a broader context, including agents and brokers, emphasizing their role in producing sales. Insurance Agents typically work directly for insurance companies, whereas Insurance Producers may work independently or for agencies, focusing on client needs and policy sales.

How much does an insurance producer make?

Insurance producers typically earn a combination of base salary and commissions, with average annual earnings ranging from $40,000 to $80,000. Top performers with experience and strong client networks can earn over $100,000 annually. Compensation often depends on sales performance, certifications, and the employer's commission structure.
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Insurance Producer jobs near you
Infographic showing various Insurance Producer job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 68% Full Time, 27% Part Time, and 4% Contract. Highlights an 89% Physical, 1% Hybrid, and 10% Remote job distribution, with an average salary of $58,588 per year, or $28.2 per hour.

Insurance Producer (Commercial Lines)

SAHOURI INSURANCE & FINANCIAL

Mclean, VA • On-site

$55K - $120K/yr

Full-time

Re-posted 20 days ago

Job description

The producer is responsible for planning and executing marketing campaigns and strategies to generate new prospects, increase sales and revenue, and improve client retention. We are recruiting primarily for Commercial lines producers (with a focus on Real Estate or Restaurants)


Job Description:

  • Implement marketing strategies with the goal of increasing agency awareness and increasing sales and profits.
  • Plan, organize, and execute marketing and sales programs.
  • Act as the main point of contact for Sahouri Insurance.
  • Generate qualified leads and referrals to drive sales.
  • Attend trade shows and networking events to market and sell Sahouri.
  • Cold-call, prospect and network to drive new business and new relationships.
  • Work with vendors, influencers, decision makers and manage and develop these relationships.
  • Follow-up on leads and prospects in a timely manner.
  • Support all agency initiatives, give actionable feedback, share best practices and serve as advocate and information source for agency.
  • Communicate & promote Sahouri value & brand.
  • Keep abreast of industry trends, competition, and new opportunities.
  • Develop an understanding of insurance product lines and coverages.
  • Meet agreed upon annual sales goals.
  • Develop a specific industry focus.

Qualifications:

  • Property & Casualty or Life & Health Insurance license is required.
  • 3+ years in a direct sales environment with demonstrated success in sales.
  • Demonstrated Success in building/growing a book of business.
  • A consultative seller; not transactional.
  • Experience working with large client executive teams and ability to work with C-Level decision-makers.
  • Demonstrated Success in driving new business with key high-profile clients.
  • Familiarity with the NOVA/WDC metro markets.
  • Experience working effectively part of a team and individually.
  • Driven and self-motivated.