The Director of Public Digital Services leads EOE's public digital service strategy, with a focus on improving how constituents, families, educators, institutions, providers, and agency partners ...
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The Director of Public Digital Services leads EOE's public digital service strategy, with a focus on improving how constituents, families, educators, institutions, providers, and agency partners ...
The Director of Public Digital Services leads EOE's public digital service strategy, with a focus on improving how constituents, families, educators, institutions, providers, and agency partners ...
The Director of Public Digital Services leads EOE's public digital service strategy, with a focus on improving how constituents, families, educators, institutions, providers, and agency partners ...
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Director Digital Services information
See salary details
$49K - $64K
14% of jobs
$64K - $79K
8% of jobs
$82.3K is the 25th percentile. Wages below this are outliers.
$79K - $94K
16% of jobs
The median wage is $107.3K / yr.
$94K - $109K
14% of jobs
$109K - $124K
10% of jobs
$124K - $139K
6% of jobs
$153.5K is the 75th percentile. Wages above this are outliers.
$139K - $154K
8% of jobs
$154K - $169K
6% of jobs
$169K - $184K
3% of jobs
$184K - $199K
12% of jobs
$199K - $214K
3% of jobs
$49K
$122.4K
$214K
How much do director digital services jobs pay per year?
What are the key skills and qualifications needed to thrive as a Director Digital Services?
What is the difference between Director Digital Services vs Digital Marketing Manager?
| Aspect | Director Digital Services | Digital Marketing Manager |
|---|---|---|
| Credentials | Bachelor's or higher in IT, Business, or related fields; often certifications in digital or project management | Bachelor's in Marketing, Communications, or related; certifications like Google Ads or HubSpot |
| Work Environment | Oversees digital projects, manages teams, collaborates with IT and business units | Develops marketing campaigns, manages digital channels, analyzes marketing data |
| Employer & Industry Usage | Used in tech, retail, finance sectors focusing on digital infrastructure and services | Common in advertising, retail, and consumer brands focusing on online marketing |
The main difference is that the Director Digital Services focuses on managing digital infrastructure, platforms, and services across the organization, while the Digital Marketing Manager concentrates on executing marketing campaigns and managing digital channels. Both roles require digital expertise but serve different strategic functions within a company.
What does a director digital services do?
What does a director of digital services do?
What are some common challenges a Director Digital Services may face when leading digital transformation initiatives?

Director of Public Digital Services
Everett, MA • Hybrid
Full-time
Posted 19 days ago
Job description
The Executive Office of Education's Information Technology Group (EOE IT) strives to connect and empower communities of learners, from birth to college to the workforce, by building and supporting innovative systems that facilitate positive outcomes for all. We are a diverse team of professionals dedicated to ensuring that the Commonwealth of Massachusetts remains the national leader in education. Agencies in the Education Secretariat include The Children's Trust, the Massachusetts Department of Early Education and Care (EEC), the Massachusetts Department of Elementary and Secondary Education (DESE), and the Massachusetts Department of Higher Education (DHE).
As EOE strives to improve the delivery of IT services, we seek an experienced individual for the role of Director of Public Digital Services. The Director of Public Digital Services leads EOE's public digital service strategy, with a focus on improving how constituents, families, educators, institutions, providers, and agency partners interact with the Education Secretariat's programs and services online.
This role is responsible for proactively partnering with EOE agencies to identify friction in the constituent experience, improve digital service delivery, modernize public-facing platforms, and strengthen the quality, accessibility, usability, and consistency of digital services across the Secretariat. The position oversees the teams responsible for EOE's web presence, Microsoft 365 and SharePoint-based solutions, digital experience design, intake, and related delivery functions.
The Director works closely with agency leadership, EOE IT leadership, the Executive Office of Technology Services and Security (EOTSS), and other secretariats to align digital service priorities with Commonwealth standards, accessibility requirements, and broader technology strategy. The role moves EOE beyond a website-maintenance model toward a proactive, user-centered, service-oriented approach to managing digital platforms and improving the constituent experience.
The primary work location for this role will be at 135 Santilli Hwy, Everett, Massachusetts 02149. The work schedule for this position is Monday through Friday, 9AM to 5PM EST. This position is expected to follow a hybrid model of reporting to work that combines in-office workdays and work from home days as needed. Occasional local travel may be required.
Responsibilities
Set Enterprise Public Digital Services Strategy
 Define and maintain EOE's Public Digital Services vision, roadmap, governance model, and service standards across agencies in the Education Secretariat.
 Align digital service priorities with Secretariat policy goals, agency business needs, constituent experience, accessibility requirements, and statewide IT strategy.
 Establish success measures focused on user outcomes, accessibility, service reliability, operational efficiency, and public trust.
 Move EOE from a website-focused support model toward an enterprise digital services model that improves the full constituent journey across websites, forms, applications, and support channels.
Lead Public Digital Services Portfolio
Oversee EOE's portfolio of public-facing digital services, including websites, applications, digital forms, content platforms, and M365/Power Platform-based services.
Partner proactively with agencies to identify pain points, prioritize improvements, and improve how constituents access information, complete transactions, and receive services.
Balance new development, modernization, accessibility remediation, platform sustainment, and technical debt reduction across agencies.
Ensure public-facing services are accessible, secure, reliable, usable, and aligned with Commonwealth technology standards.
Establish Governance & Service Standards
 Define and implement enterprise standards for user-centered design, user research, accessibility, service design, content strategy, and digital delivery.
 Create clear decision frameworks for intake, prioritization, escalation, risk management, and lifecycle ownership.
 Coordinate with security, architecture, data, infrastructure, applications, procurement, privacy, legal, and communications leaders to ensure digital services are sustainable and well-governed.
 Use data, user feedback, accessibility findings, and operational performance to guide decisions and improve services over time.
Lead and Develop the Public Digital Services Organization
Manage and develop the teams responsible for web services, M365/SharePoint, Power Platform, user experience, product design, digital delivery, and project intake.
Build a high-performing, multidisciplinary team culture grounded in accountability, service excellence, accessibility, continuous improvement, and collaboration.
Establish clear roles, delivery expectations, career pathways, and professional development opportunities for digital service staff.
Strengthen EOE's internal capacity to support agencies to mature their product, UX, and digital service functions.
Act as Executive Advisor & Cross-Agency Partner
Advise Secretariat and agency leadership on digital service risks, constituent experience gaps, modernization opportunities, accessibility obligations, and investment priorities.
Represent EOE IT in cross-agency, cross-secretariat, and statewide digital initiatives, including partnerships with EOTSS.
Translate complex technical, accessibility, delivery, and operational issues into clear executive-level recommendations.
Bring constituent needs into statewide technology discussions and translate statewide standards into practical implementation approaches for EOE.
Preferred Knowledge, Skills, and Abilities:
- 10 years leading enterprise digital transformation, IT modernization, and public-facing digital services in complex organizations.
- 5 years in senior leadership roles managing managers and leading enterprise-scale initiatives.
- Proven success developing and executing enterprise digital services strategies that improve constituent experiences across websites, applications, digital forms, collaboration platforms, and omnichannel service delivery.
- Proven experience leading large-scale digital modernization initiatives from strategy through execution, balancing new development, legacy modernization, technical debt reduction, accessibility remediation, and operational sustainability.
- Strong background building and leading high-performing multidisciplinary organizations, including managers and teams responsible for web services, UX/UI design, product management, Microsoft 365, SharePoint, Power Platform, digital delivery, and project intake.
- Strong knowledge of Microsoft 365, SharePoint Online, Power Platform, cloud technologies, enterprise collaboration platforms, Agile delivery methodologies, IT governance, portfolio management, and digital service operations.
Expertise in user-centered design, digital accessibility (WCAG/ADA), service design, and continuous improvement.
- Skilled in portfolio management, prioritization, and balancing modernization, sustainment, and technical debt reduction.
- Experience establishing governance, service standards, KPIs, and performance metrics to improve service quality and operational efficiency.
- Trusted executive advisor with a proven ability to build partnerships, influence stakeholders, and translate technical concepts into business outcomes.
- Strong knowledge of cloud technologies, Agile delivery, IT governance, cybersecurity, and enterprise digital platforms.
- Committed to delivering secure, accessible, and constituent-centered digital experiences that improve public service delivery.
To Apply:
Interested candidates should submit the following with their application: Â
- Resume
Cover letter outlining your relevant experience and interest in the position
Â
Questions regarding this position should be directed to Taina.Noelsaint@mass.gov Â
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MINIMUM ENTRANCE REQUIREMENTS:
Applicants must have at least (A) seven (7) years of full-time or, equivalent part-time, professional, administrative, supervisory, or managerial experience in IT administration or IT management, of which (B) at least three (3) years must have been in a managerial capacity.
Comprehensive Benefits
When you embark on a career with the Commonwealth, you are offered an outstanding suite of employee benefits that add to the overall value of your compensation package. We take pride in providing a work experience that supports you, your loved ones, and your future.
Want the specifics? Explore our Employee Benefits and Rewards!
An Equal Opportunity / Affirmative Action Employer.  Females, minorities, veterans, and persons with disabilities are strongly encouraged to apply.
The Commonwealth is an Equal Opportunity Employer and does not discriminate on the basis of race, religion, color, sex, gender identity or expression, sexual orientation, age, disability, national origin, veteran status, or any other basis covered by appropriate law. Â Research suggests that qualified women, Black, Indigenous, and Persons of Color (BIPOC)Â may self-select out of opportunities if they don't meet 100% of the job requirements. Â We encourage individuals who believe they have the skills necessary to thrive to apply for this role.
About General Court of the Commonwealth of Massachusetts
Sourced by ZipRecruiter
Industry
Public administration
Company size
10,000+ Employees
Headquarters location
Boston, MA, US