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Developer Marketing Jobs (NOW HIRING)

Nscale

Regional Marketing Lead, USA

Seattle, WA · On-site

About Nscale Nscale is the GPU cloud engineered for AI. We provide cost-effective, high-performance ... You will lead regional marketing execution across field marketing, account-based activation ...

Nscale

Regional Marketing Lead, USA

Seattle, WA · On-site

About Nscale Nscale is the GPU cloud engineered for AI. We provide cost-effective, high-performance ... You will lead regional marketing execution across field marketing, account-based activation ...

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Developer Marketing information

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$14

$48

$74

How much do developer marketing jobs pay per hour?

As of Aug 6, 2026, the average hourly pay for developer marketing in the United States is $48.54, according to ZipRecruiter salary data. Most workers in this role earn between $38.94 and $62.50 per hour, depending on experience, location, and employer.

How does a developer marketing professional typically collaborate with engineering and product teams?

Developer Marketing professionals work closely with engineering and product teams to gain a deep understanding of technical products and developer needs. They frequently participate in product planning meetings, provide feedback on documentation, and help shape messaging that resonates with technical audiences. This collaboration ensures that marketing initiatives accurately reflect product capabilities and address real-world developer pain points. Open communication and mutual respect are key to building trust and creating effective campaigns.

What does a developer marketing do?

A developer marketing professional creates strategies to promote products and services to developers, often focusing on technical content, community engagement, and developer tools. They work closely with product teams to understand technical features and may use analytics tools to measure campaign effectiveness. Strong communication skills and technical knowledge are essential for success in this role.

What are the key skills and qualifications needed to thrive as a developer marketing professional, and why are they important?

To thrive as a Developer Marketing professional, you need a blend of technical understanding, marketing expertise, and experience working with or for developer communities, often supported by a degree in marketing, computer science, or a related field. Familiarity with developer tools, analytics platforms, content management systems, and sometimes certifications in digital marketing are typically required. Exceptional communication, community-building, and empathy skills help you connect authentically with developer audiences and advocate for their needs. These skills ensure you can effectively translate technical products into compelling value propositions and foster strong engagement within developer ecosystems.

What is the difference between Developer Marketing vs Product Marketing?

AspectDeveloper MarketingProduct Marketing
Primary FocusEngaging developers and technical audiences to adopt and advocate for productsPositioning, messaging, and promoting products to target markets
Required SkillsTechnical knowledge, developer community engagement, content creation for technical audiencesMarket research, messaging, competitive analysis, customer insights
Work EnvironmentTech companies, startups, developer communitiesTech companies, product teams, marketing departments

Developer Marketing and Product Marketing share overlapping skills but differ in focus. Developer Marketing concentrates on engaging technical audiences and fostering developer advocacy, while Product Marketing centers on positioning and promoting products to broader markets. Both roles are vital in tech companies but serve distinct strategic purposes.

What is developer marketing?

Developer Marketing refers to the strategies and activities aimed at engaging and supporting software developers as a key audience. It involves promoting products, tools, or platforms to developers, often by providing technical content, community events, and resources that help them succeed. Unlike traditional marketing, Developer Marketing focuses on building trust and offering real value, such as documentation, tutorials, or APIs. The goal is to foster adoption and advocacy among developers, who often influence technology decisions within organizations.
More about Developer Marketing jobs
What cities are hiring for Developer Marketing jobs? Cities with the most Developer Marketing job openings:
What are the most commonly searched types of Developer Marketing jobs? The most popular types of Developer Marketing jobs are:
What states have the most Developer Marketing jobs? States with the most job openings for Developer Marketing jobs include:
What job categories do people searching Developer Marketing jobs look for? The top searched job categories for Developer Marketing jobs are:
Developer Marketing jobs near you
Infographic showing various Developer Marketing job openings in the United States as of July 2026, with employment types broken down into 85% Full Time, 3% Part Time, 1% Temporary, and 11% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $100,958 per year, or $48.5 per hour.

Program Manager, AWS Advertising and Social Media

Amazon

Seattle, WA • On-site

Full-time

Re-posted 9 days ago

Amazon rating

7.4

Company rating: 7.4 out of 10

Based on 7,062 frontline employees who took The Breakroom Quiz

6th of 39 rated national retailers

Job description

The AWS Global Brand Team is seeking a motivated and detail-oriented Campaign Program Manager to support the Developer Marketing team as an embedded brand resource. This role brings brand knowledge-positioning, narrative, creative consistency, and brand governance-to marketing initiatives targeting the global developer audience. Sitting at the intersection of brand and developer marketing, you will help ensure that developer touchpoints reflect a consistent, compelling, and differentiated AWS brand experience.
The ideal candidate will be an emerging brand professional who is curious, collaborative, and eager to develop their expertise in brand strategy and creative marketing

You have foundational knowledge of how brands are built and a genuine interest in the developer community. You will work closely with senior brand leads and the Developer Marketing team to support brand consistency across campaigns (live, in production, or net new), contribute to creative quality reviews, and help connect brand building with measurable outcomes.
Key job responsibilities
Support the brand lead in delivering brand excellence for the Developer Marketing team's programs.

Contribute to creative reviews, help maintain brand guidelines, and assist in ensuring campaigns align with AWS brand positioning and voice.
- Help maintain and update brand positioning documents, messaging frameworks, and creative guidelines specific to developer audiences
- Support the Developer Advocate team and Developer Marketing leads by preparing brand review materials, tracking creative assets for consistency, and flagging alignment issues
- Contribute to creative brainstorms and bring brand perspective to marketing approaches-helping identify where brand guidelines apply and where there is room for creative exploration
- Assist in tracking brand health metrics and compiling creative quality reports for developer marketing initiatives, supporting senior leads with data gathering and analysis
Cross-Cutting Responsibilities
- Support brand consistency across the developer marketing portfolio by conducting creative reviews and flagging potential brand misalignment
- Assist with brand evaluation and creative quality reviews, working alongside senior leads, Developer Relations, Creative, and other stakeholders
- Help maintain brand guidelines, positioning documents, and messaging architecture for the developer audience; assist in keeping them current as brand strategy evolves
- Contribute to cadenced reporting and narratives (MBR, QBR) by gathering brand performance data and preparing supporting materials
- Coordinate with partner teams (Developer Marketing, Events, Advertising, Social) to help ensure brand coherence across touchpoints
- Support Campaign Project Managers (CPMs) with brand-related guidance and asset reviews
- Actively seek mentorship and learning opportunities to deepen brand strategy expertise; participate in brand training and knowledge-sharing sessions

What Amazon employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

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About Amazon

Sourced by ZipRecruiter

Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.

Industry

It services, book publishers, retail, real estate and computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Seattle, WA, US

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