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Ecosystem Marketing Jobs (NOW HIRING)

Austin, TX, hybrid The Partner Marketing Specialist acts as the project engine driving North America co-marketing campaigns and alliance partner programs to generate pipeline and deepen ecosystem ...

Partner and Ecosystem Marketing * Develop and execute partner and ecosystem marketing strategies, including co-marketing with platforms such as Microsoft, AWS and other strategic partners. * Leverage ...

Define what field marketing needs from ecosystem marketing, product marketing, media, marketing operations, and integrated marketing management to ensure regional sales support. Ensure field ...

Monitor and analyze performance across brand ecosystem, marketing effectiveness, and customer behavior (e.g., engagement, journeys, attribution, lifetime value) to identify insights and opportunities.

Monitor and analyze performance across brand ecosystem, marketing effectiveness, and customer behavior (e.g., engagement, journeys, attribution, lifetime value) to identify insights and opportunities.

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Ecosystem Marketing information

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How much do ecosystem marketing jobs pay per hour?

As of Jun 10, 2026, the average hourly pay for ecosystem marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

How does an Ecosystem Marketing professional typically collaborate with external partners and internal teams?

Ecosystem Marketing professionals frequently work cross-functionally, engaging with both internal teams—such as product, sales, and customer success—and external partners like technology vendors, channel partners, or industry influencers. They coordinate co-marketing initiatives, align messaging, and develop joint value propositions to amplify reach and impact. Effective communication and project management skills are essential, as you’ll often juggle multiple stakeholders and timelines to ensure campaigns run smoothly and deliver measurable results.

What are the key skills and qualifications needed to thrive as an Ecosystem Marketing professional, and why are they important?

To excel in Ecosystem Marketing, you need a strong understanding of partner ecosystems, strategic marketing, and business development, often supported by a degree in marketing or business. Familiarity with CRM platforms, marketing automation tools, and partner management systems is typically expected. Outstanding relationship-building, cross-functional communication, and analytical thinking are crucial soft skills for this role. These abilities drive successful collaboration across organizations, maximize co-marketing opportunities, and ensure measurable business growth within complex partner networks.

What is ecosystem marketing?

Ecosystem marketing is a strategy that focuses on building and nurturing a network of partners, products, and services that work together to create added value for customers and businesses. Instead of promoting a single product or service, ecosystem marketing aims to strengthen relationships and integrations between multiple stakeholders—such as technology partners, developers, customers, and resellers—to drive mutual growth. This approach often involves co-marketing, joint solutions, and shared platforms, helping organizations expand their reach and enhance customer experiences.

What is the difference between Ecosystem Marketing vs Partner Marketing?

AspectEcosystem MarketingPartner Marketing
CredentialsMarketing experience, knowledge of ecosystemsMarketing, sales, or partner management experience
Work EnvironmentCollaborative with product, sales, and partner teamsClose collaboration with partners and sales teams
Industry UsageTech, SaaS, and platform companiesTech, SaaS, and channel-driven industries
Search & Comparison IntentUnderstanding ecosystem strategies and marketing rolesPartner relationships and co-marketing efforts

While both roles involve collaboration with external entities, Ecosystem Marketing focuses on building and promoting a company's entire ecosystem, including partners, developers, and platforms. Partner Marketing specifically centers on co-marketing initiatives with individual partners to drive mutual growth. Understanding these distinctions helps clarify career paths and organizational strategies in tech and SaaS industries.

More about Ecosystem Marketing jobs
Infographic showing various Ecosystem Marketing job openings in the United States as of June 2026, with employment types broken down into 58% Full Time, 41% Part Time, and 1% Contract. Highlights an 78% Physical, 5% Hybrid, and 17% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.
Director, Partner Marketing & Field Ecosystem

Director, Partner Marketing & Field Ecosystem

Kore.ai, Inc.

San Mateo, CA • On-site

Full-time

Posted 3 days ago


Job description

Kore.ai is a globally recognized leader in the conversational and generative AI space helping enterprises deliver extraordinary experiences for their customers, employees, and contact center agents. Kore.ai's goal is to empower businesses with effective, simple and responsible AI solutions that create engaging interactions. sectors serving over 100M of consumers and 500,000+ employees worldwide. With billions of interactions automated using our AI-powered technology, we have been able to save over $500M for these companies.
Kore.ai is one of the fastest growing AI companies globally. We are recognized as a leader by the leading technology and industry analysts like Gartner, Forrester, IDC, ISG, Everest, and others.
Founded in 2014 by serial successful entrepreneur, Raj Koneru, Kore.ai supports customers globally across offices in Orlando, Hyderabad, New York, London, Germany, Dubai Frankfurt, Tokyo and Seoul.
We're reshaping the way companies harness the power of AI, simplifying and enhancing accessibility. Work alongside some of the brightest minds in the industry to pioneer safe, reliable solutions. Join the Kore.ai team and help companies of all sizes simplify the adoption of advanced AI solutions responsibly.
OVERVIEW:
We are seeking a strategic, field-oriented Director of Partner Marketing & Field Ecosystem to drive revenue growth through our global partner ecosystem and regional field programs. This is a high-impact leadership role responsible for turning field engagement and ecosystem partnerships into scalable growth engines.
This leader will architect and execute integrated go-to-market strategies across GSIs, ISVs, VARs, BPOs, TSDs, Channels and hyperscaler alliances - tightly aligned with regional sales priorities and enterprise expansion goals.
The ideal candidate blends field marketing excellence with deep ecosystem expertise, bringing operational rigor, executive influence, and a strong track record of driving measurable pipeline impact.
LOCATION: San Mateo, CA
RESPONSIBILITIES:
Field & Ecosystem GTM Strategy
• Develop and execute a global Field & Ecosystem Marketing strategy aligned to revenue and pipeline targets.
• Partner with regional sales leaders to build integrated quarterly and annual field marketing plans.
• Identify priority industries, solutions, accounts, and geographic growth plays.
• Drive triangulated GTM motions across ecosystem partners and hyperscalers.
• Ensure alignment between global strategy and regional execution (NA, EMEA, LATAM, APAC).
Field Demand Generation & Pipeline Acceleration
• Design and scale integrated field programs including: Executive roundtables, Industry roadshows, Account-based marketing, Co-sponsored events, Digital-to-field activations
• Activate ecosystem partners (GSIs, ISVs, Channels, BPOs, Hyperscalers, VARs, etc) in revenue-driving campaigns.
• Drive structured pipeline acceleration motions (MQL → SQL → Closed Won).
• Partner with Sales, Alliances, BDR teams, and RevOps to ensure measurable follow-through.
• Own budget governance, MDF alignment (where applicable), and ROI accountability.
• Support major industry conferences and ecosystem sponsorships.
Ecosystem Content, Messaging & Activation
• Develop "Better Together" messaging frameworks and co-branded assets.
• Create executive-level solution briefs, industry POVs, case studies, and landing pages.
• Build repeatable campaign toolkits for field teams and partners.
• Lead ecosystem communication cadence (newsletters, win wires, partner spotlights).
• Support sales enablement materials to strengthen co-sell positioning.
Executive & Cross-Functional Leadership
• Serve as marketing lead across strategic ecosystem and regional field priorities.
• Align closely with: Channel & Alliances, Regional Sales, Product Marketing, Corporate Marketing, Revenue Operations
• Present pipeline impact, ROI metrics, and GTM strategy updates to senior leadership.
• Influence regional field priorities and partner activation strategy.
Program Operations & Performance Measurement
• Establish dashboards and KPIs to track:
- Marketing-sourced pipeline
- Partner-influenced revenue
- Event and campaign ROI
• Implement structured intake and campaign planning frameworks.
• Optimize programs based on conversion data and partner engagement metrics.
• Build scalable, repeatable field and ecosystem marketing playbooks.
REQUIRED EXPERIENCE & SKILLS:
Must Have:
• Minimum 10 years of B2B marketing experience, including 5+ years in Field, Channel, or Ecosystem Marketing required.
• Deep experience working with:
- Global System Integrators (GSIs), Resellers / VARs/ ISVs
- Hyperscalers (AWS, Microsoft, Google Cloud)
- Field and Industry events
- Account Based Marketing
• Proven success driving measurable pipeline growth through field and ecosystem programs required.
• Strong understanding of co-marketing, co-sell, and triangulation strategies required.
• Previous experience managing regional and global marketing budgets with ROI accountability required.
• Demonstrated ability to operate cross-functionally and influence senior stakeholders.
• Previous experience supporting global regions (North America, EMEA, APAC) required.
• Travel up to 25%.
Preferred:
• Experience building field marketing programs from scratch or transforming underperforming ecosystems.
• Strong executive storytelling and presentation skills.
• Experience with ABM platforms and marketing automation systems.
• Comfort operating in high-growth, matrixed environments.
Education:
  • Bachelor's degree in marketing required.

Depending on specific professional experience and geographical location of individuals, the salary for this position ranges from $175,000 - $185,000. Additional wage/bonus/commission and benefit details will be shared during the formal interview process for this full-time employment opportunity.